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New Apple Computer Reseller Coming to Salt Lake Valley; ExperCom Opens a New Store in Murray.


Business Editors/High-Tech Writers

SALT LAKE CITY--(BUSINESS WIRE)--July 22, 2003

ExperCom of Utah is opening a new Apple authorized sales and service location to serve the Salt Lake area located at 256 East 6400 South, just south of the Fashion Place Mall.

The new ExperCom store in Murray will feature a full line of Apple hardware and software, a variety of printers, scanners, cameras, camcorders and third-party software. ExperCom is also a full-service Apple Authorized Service Provider An Authorized Service Provider (ASP) is a third party person that has been cleared to work on a product that is still under warranty by another company without voiding the warranty. .

ExperCom will carry the recently announced PowerMac G5, featuring the world's first 64-bit desktop processor and the industry's first 1 Ghz front-side bus. The PowerMac G5 has the industry's highest system bandwidth as well as the industry's fastest PCI (1) (Payment Card Industry) See PCI DSS.

(2) (Peripheral Component Interconnect) The most widely used I/O bus (peripheral bus).
 interface available on a desktop. The PowerMac G5 will be available in August.

Apple has the hottest MP3 player A digital music player that supports the MP3 format, which was the audio format that started a revolution in online music downloads and distribution. All portable music players, the iPod being the most popular, support MP3 along with one or more other audio formats.  on the market; the ultra-portable iPod holds up to 7,500 songs and weighs less than two CDs. The iPod plays more than eight hours of continuous music on a single charge and is both Mac and Windows compatible.

Apple has been on the upswing in recent years. In the last two years Apple has gained in consumer PC sales, especially with notebook computers. Their share of consumer PC unit sales unit sales

Sales measured in terms of physical units rather than dollars. Unit sales data are often used by financial analysts when evaluating the health of a company.
 rose 1.9% and their notebook PC market shares has risen 6.5%.(a)

ExperCom was started in Logan, Utah Logan is a city in Cache County, Utah, in the United States. As of the 2000 census, the city population was 42,670, a substantial increase over the 1990 figure of 32,771. The estimated population in 2006 had increased to 47,660. , and has specialized in Apple computer sales and service for six years. They are committed to maintaining the Apple standard of "providing the best personal computing Refers to users working on their own computers rather than a terminal to a mainframe. Sometimes, the term refers to using computers at home for work and/or entertainment in contrast to business use only. See personal computer.  experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings."

(a) Investors Business Daily, July 15, 2003
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Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 22, 2003
Words:280
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