New Adobe Premiere Pro 2.0 Dramatically Increases Post-Production Workflow Productivity.

SAN JOSE, Calif. -- Unparalleled Integration with Adobe After Effects, a Revolutionary Tool for Accelerated Review, and Comprehensive HD and Flash Video Support Anchor Milestone Release

Adobe Systems Incorporated (Nasdaq:ADBE) today announced and shipped Adobe(R) Premiere Pro(R) 2.0, the latest version of its popular video editing software application. This major new release of Adobe Premiere Pro enhances productivity and delivers deeper creative control, while allowing editors to work with the latest digital formats including HDV, HD and Flash Video. Adobe Premiere Pro 2.0 software is available as a stand-alone product or as a component in Adobe Production Studio, a complete post-production environment also announced today (see separate release).

Unparalleled integration with Adobe After Effects(R) and Adobe Photoshop(R) makes it even easier for editors and artists alike to leverage layered files between these widely used applications. Plus, deeper creative control makes it possible to fine tune and adjust virtually every aspect of the production to get the desired results. Added native HD and HDV support increases the expansive list of format options in Adobe Premiere Pro, ensuring editors can work with any popular format.

"Adobe Premiere Pro 2.0 sets a new standard for editing digital video on the Windows platform, giving professionals everything they need to create award-winning work," said Jim Guerard, vice president of product management, Web and Video Solutions for Adobe. "Adobe Premiere Pro 2.0 continues to address the evolving needs of the market by providing users with native support for HD, outstanding Flash Video support, and tighter integration with other Adobe applications to provide a more efficient workflow."

Native Support for HD, SD, and HDV

Adobe Premiere Pro 2.0 supports all major video formats from DV to uncompressed HD, giving editors the flexibility to meet a broad range of client needs. Users can work with material captured using popular camera formats, work in real-time and maintain image quality to deliver uncompromised results. With native support for the AJA Xena HS real time encoding card, Adobe Premiere Pro 2.0 provides a complete solution for SD and HD production, allowing editors to capture, edit and layoff high-quality content. Adobe Premiere Pro 2.0 also supports capture and editing of HDV content without conversion. By editing HDV content directly, the highest quality results are ensured.

Automated Review and Approval Process

Adobe Premiere Pro 2.0 increases workflow productivity with the introduction of Clip Notes, a revolutionary new technology for expediting the review and approval of video content. Clip Notes uses ubiquitous PDF technology to provide a customized commenting interface for video and audio, using either Adobe Reader(R) or Adobe Acrobat(R) software. Reviewers can add timecode-accurate comments to the video, which can then be exported and returned to the editor as PDF files. Once imported into Adobe Premiere Pro 2.0, the comments are shown as markers in the timeline, providing frame-accurate feedback for the editor.

Unparalleled Adobe Integration

Adobe Premiere Pro 2.0 offers unparalleled integration with Adobe After Effects 7.0, Adobe Photoshop CS2 and Adobe Encore(R) DVD 2.0 software, removing production bottlenecks and freeing time so users can stay focused on telling their story. When used as component of the Adobe Production Studio, Adobe Premiere Pro 2.0 provides access to Adobe Dynamic Link, a workflow enhancing technology that eliminates the need for the intermediate rendering of projects. Adobe Premiere Pro 2.0 also introduces the availability to export Flash Video (FLV) files, offering new integration with Macromedia(R) Flash(R) for customers who produce video for use on the web. For file management, Adobe Premiere Pro 2.0 includes Adobe Bridge, a visual file browser for viewing and organizing video, audio and image files. Adobe Bridge uses XMP metadata to provide detailed information about files and provide powerful search capabilities.

Pricing and Availability

Adobe Premiere Pro 2.0 for Microsoft(R) Windows(R) XP is available now through Adobe Authorized Resellers and the Adobe Store at www.adobe.com/store. Estimated street price for the full version is US$849, with upgrade pricing starting at US$199. For more detailed information about new features, upgrade policies and pricing, please visit: www.adobe.com/premierepro. Adobe Premiere Pro is also available as a component in the Premium and Standard versions of Adobe Production Studio.

About Adobe Systems Incorporated

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