New, Functional Energy Drink in Distribution Channel; XStream Beverage Group Inc. Introduces Yohimbe Energy Drink.Business & Lifestyle Editors/Consumer Writers BOCA RATON, Fla.--(BUSINESS WIRE)--Feb. 24, 2003 A functional beverage with a proprietary formulation is adding new muscle to the energy drink category, estimated to be worth $1.5 billion USD USD In currencies, this is the abbreviation for the U.S. Dollar. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. in annual sales. Yohimbe yohimbe (yō·himˑ·bē), n Latin name: Pausinystalia yohimbe; Energy Drink, the latest entry into the segment by XStream Beverage Group Inc. (OTCBB OTCBB See OTC Bulletin Board (OTCBB). :XSBG), has been fully developed and manufactured. The beverage is currently being distributed in South Florida, with plans to expand geographically in the near future. Made from the bark of the West African Corynanthe Yohimbe tree, yohimbe is known for its muscle-building and mood-enhancing qualities. The herb and compounds of the yohimbe bark have been used for centuries for their power to enlarge blood vessels Blood vessels Tubular channels for blood transport, of which there are three principal types: arteries, capillaries, and veins. Only the larger arteries and veins in the body bear distinct names. . But in recent years, yohimbe bark extract has gained popularity among bodybuilders. In recent studies, yohimbe was also shown to be effective in reducing anxiety and depression and enhancing mental activity, according to chinese-herbs.org and yohimbe.org. "For XStream's first original energy drink, we wanted to develop a functional beverage that would enhance well being, aid in muscle recovery and truly energize en·er·gize v. en·er·gized, en·er·giz·ing, en·er·giz·es v.tr. 1. To give energy to; activate or invigorate: "His childhood -- all without relying on harsh stimulants," said Ted Farnsworth, chairman and founder of XStream Beverage Group Inc. "With Yohimbe Energy Drink, we believe that we have accomplished that goal." Yohimbe Energy Drink is XStream's answer to growing consumer demand for more natural energy drinks and is geared toward an 18-35 year-old demographic. Along with yohimbe bark, the drink contains vitamins B-12, B-6 and taurine taurine /tau·rine/ (taw´ren) an oxidized sulfur-containing amine occurring conjugated in the bile, usually as cholyltaurine or chenodeoxycholyltaurine; it may also be a central nervous system neurotransmitter or neuromodulator. , which is an essential amino acid essential amino acid n. An alpha-amino acid that is required for protein synthesis but cannot be synthesized by humans and must be obtained in the diet. . Yohimbe Energy Drink was launched with a distinctive can featuring Johimbe, the colorful, spiked-haired, eccentric tribal personality behind the brand. Touting "Preserve the Wild Life" and "Put the FUN in Functionality," the Johimbe character is making Yohimbe Energy Drink a bartender's staple for use in creative and stimulating mixed drinks, as well as a frequently requested drink at convenience stores. Specializing in new age and energy drinks, XStream is set to become a leader in this sector of the beverage industry. About XStream Beverage Group Inc. Established in 2001, XStream Beverage Group Inc. is positioned to become one of the leaders in the New Age segment of the beverage industry. XStream is focusing on developing its own brands. Yohimbe Energy Drink is the first product to be offered under XStream's own label, with more under development. XStream is a public entity trading on the OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). BB, ticker symbol Ticker Symbol An arrangement of characters (usually letters) representing a particular security listed on an exchange or otherwise traded publicly. When a company issues securities to the public marketplace, it selects an available ticker symbol for its securities which investors XSBG. Miami-based Cardinal Capital serves as the company's investment banking firm. For more information about XStream Beverage Group Inc., visit the company's Web site at http://www.xbev.com. To learn more about Yohimbe Energy Drink, contact Radley Moss at rmoss@moxie-group.com or 954/354-1410 x18. DISCLAIMER This press release includes forward-looking statements within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such factors include fluctuations in costs, changes in consumer preferences and other items described in the Company's Securities and Exchange Commission filings, and the Company undertakes no obligation to update the forward-looking statements. |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion