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Nero Enables the Liquid Media Revolution with the Nero Digital(TM) Platform and Integrated Technology.


Nero's Exciting New Home, Portable and Mobile Solutions Enable Liquid Media within the Digital Home and on the Go, Access to Content Anytime, Anywhere

LAS VEGAS Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States.  -- Nero, leaders in digital media technology, showcases the latest technology to bring all of the digital media hubs together. Three digital media hubs (CE, PC and living room) have emerged and Nero has the solutions to provide technology partners opportunities to extend their digital media offerings. Nero's next-generation technology, integrated solutions approach and brand recognition have been adopted by a growing list of customers and partners such as AMD (Advanced Micro Devices, Inc., Sunnyvale, CA, www.amd.com) A major manufacturer of semiconductor devices including x86-compatible CPUs, embedded processors, flash memories, programmable logic devices and networking chips. , D-Link, and many more.

The cornerstone of Nero's approach to liquid media within the digital home and on the go is the Nero Digital Nero Digital is a brand name applied to a suite of MPEG-4-compatible video and audio compression codecs developed by Nero AG of Germany and Ateme of France. The audio codecs are integrated into the Nero Digital Audio+ [TM] platform which consists of Nero Digital codecs The following is a list of codecs. Audio codecs
Non-compression formats
  • Audio Interchange File Format (AIFF, container format)
  • Resource Interchange File Format (RIFF, container format)
, software solutions and DRM (1) (Digital Radio Mondiale) A digital audio broadcasting (DAB) system for AM radio in Europe. See HD Radio.

(2) (Digital Rights M
 and copy protection mechanisms. The Nero Digital Format is a critical extension of the Platform and is based on industry standards MPEG-4 Video (MPEG-4 SP/ASP and AVC/H.264) and MPEG-4 Audio (LC AAC (Advanced Audio Coding) An audio compression technology that is part of the MPEG-2 and MPEG-4 standards. AAC, especially MPEG-4 AAC, provides greater compression and better sound quality than MP3, which also came out of the MPEG standard.  and HE AAC) compression technologies. It enables the delivery of more high quality MPEG-4 compliant audio and video content at lower bit rates, while offering advanced management features. The number of Nero Digital-certified CE devices has grown rapidly in 2006, and the company expects mass scale adoption in 2007.

The Nero Digital[TM] platform provides seamless audio and video scalability from mobile platforms to high definition home theater An audio/video entertainment center that has a large-screen TV and hi-fi system with three speakers in the front (left, right and center) and left and right speakers in the rear. Starting in the early 1990s, video inputs were added to stereo receivers and preamplifiers.  systems, integrated software Separate software components or applications that have been combined into one package. See integrated software package.  solutions designed for media creation, burning, sharing, and playback, and high quality audio and video transcoding Video transcoding is the process of re-purposing video into different formats and viewing media. The original data is decoded or decompressed to a raw intermediate format in a way that mimics the standard playback of the original codec and then recodes this into the target format.  for home theater playback or video on the go on portable or mobile devices.

"Consumers currently have content on their PCs, home entertainment systems and portable devices, but have traditionally had limited means to share this content between devices," said Udo Eberlein, COO, Nero AG. "Our latest software offerings and partnerships with leading manufacturers give consumers access to liquid media and the ability to access and enjoy their content anytime, anywhere."

Nero's flagship product, Nero 7 Ultra Edition Enhanced delivers the home, portable and mobile solutions to the consumer. This industry-leading all-in-one solution for the management of data, audio, video, photo, and TV content contains over 20 applications. In addition to easily managing their digital files from the comfort of their living rooms, users can now create compelling entertainment experiences that can be enjoyed outside of the home. The Nero Mobile application enables users to efficiently transfer audio and video files from PCs to mobile phones, PDAs and other portable devices, transforming them into mobile media centers. Nero MediaHome enables the streaming of live TV and other content throughout the house from Windows[R] Media Center Edition PCs to Xbox 360[TM] game consoles. Nero Home Integrates TV time-shifting & TV Recording.

In addition, Nero will also be showcasing Nero PhotoShow Deluxe 4, its full-featured slideshow creator and sharing suite that includes a variety of enhanced tools that allow users to quickly and easily create entertaining movie-like experiences called PhotoShows. Users can enhance their PhotoShows by adding musical accompaniment, animated clip art, captions, frames, and numerous templates. Finished presentations can be shared with family and friends via DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
 burning, email or by posting them free-of-charge on the Nero PhotoShow Circle website.

Visit Nero at CES 2007 Booth #20613, South Hall 1 or online at www.nero.com.

About Nero

Nero is a leading provider of digital multimedia solutions for the personal computer, consumer electronics, and mobile industries. Focused on developing technologies for digital media creation and playback, Nero provides strategic partners with applications, codecs, tools, software development kits, and programming interfaces for use with a variety of the latest platforms and devices. Over 240 million units of Nero's award-winning software solutions have been distributed globally and are widely used in the home, on the go and professionally.

Nero distributes products globally through hardware manufacturers, international partners, retailers, and directly through www.nero.com. Nero AG is headquartered in Karlsbad, Germany and serves the world with regional offices in Karlsbad, Germany (EMEA (Europe, Middle East, Africa) Refers to that region of the world. For example, one might see products packaged differently for the UK, EMEA and Asia Pacific markets. ); Glendale, California, USA (Americas); and Yokohama, Japan (APAC APAC Australian Partnership for Advanced Computing
APAC Agricultural Policy Analysis Center
APAC Asia and Pacific
APAC Asian Pacific American Coalition
APAC Adapted Physical Activity Council (American Alliance for Health) 
).

Nero[R] and Nero Digital[TM] are trademarks of Nero AG and its subsidiaries. Any other product names are trademarks or registered trademarks of their respective owners. (c) 2006 Nero. All rights reserved.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 7, 2007
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