Neo-CEOs.SMART, YOUNG AND FEARLESS, LATIN AMERICA'S NEW corporate leaders are busting into boardrooms across the region. As this month's cover story shows, these entrepreneurs are using new technology, above all the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the , to open a path for their bold plans and ideas. The proof of their true prowess PROWESS Infectious disease A clinical trial–Recombinant Human Activated Protein C [Zovant™] Worldwide Evaluation in Severe Sepsis , however, will come with execution. A lot of money--some estimates say as much as US$5 billion this year--will be thrown behind these neo-CEOs, especially the up-and-dot-comers. As always, mistakes will be made, but far more important is whether these missteps will be corrected. Brute force (programming) brute force - A primitive programming style in which the programmer relies on the computer's processing power instead of using his own intelligence to simplify the problem, often ignoring problems of scale and applying naive methods suited to small problems directly is the preferred method of youth, but the market has broken many a stubborn stubborn Vox populi → medtalk Refractory; unresponsive to therapy chief executive officer who refused to bend to its will. Today's competition is fiercer than ever before thanks to the World Wide Web, which has eliminated many of the barriers to cross-border business. Even as we put together this report, the less agile and flexible of the wunderkind wun·der·kind n. pl. wun·der·kin·der 1. A child prodigy. 2. A person of remarkable talent or ability who achieves great success or acclaim at an early age. were quietly being kicked upstairs or unceremoniously off to the side. The prevailing professionals will be world-class individuals whose ideas undoubtedly will have a far-reaching impact on their countries and the region. Who will win and who will lose? Come meet these mighty, young CEOs and decide for yourself. Mike Zellner |
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