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National Semiconductor and Planetweb Introduce Industry's First iDVD Reference Design; Partners Are in Place to Ship First iDVD Products in Q1 of 2000.


Business Editors and Technology/Entertainment Writers

CES 2000

LAS VEGAS--(BUSINESS WIRE)--Jan. 7, 2000

National Semiconductor Corporation (NYSE NYSE

See: New York Stock Exchange
:NSM (Network and System Management) Running and controlling the networks and computer systems in an enterprise. See network management. ) and Planetweb(R), Inc. today announced the industry's first reference platform for an Internet DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
 (iDVD) player.

Based on Planetweb software and National(R) Mediamatics(R) Pantera-DVD hardware, the new iDVD reference platform can deliver advanced DVD features, personalized entertainment content, Internet browsing, email and more. The iDVD platform is on display through January 9 at the 2000 International CES, located in the North Hall of the Las Vegas Convention Center The Las Vegas Convention Center is owned and operated by the Las Vegas Convention and Visitors Authority and is located in Clark County, Nevada. It is one of the largest Convention centers in the world. At the end of 2004, the center had 3. , booth 6728 and room M5676.

By developing a complete reference platform, National and Planetweb are enabling consumer electronics manufacturers to reduce their overall design and development costs and shorten their time-to-market for iDVD players. National and Planetweb already have several ISPs who plan to introduce subsidized iDVD players in early 2000, including Favorite On Line and eHOLA.com, and manufacturers such as RAITE, Lucus Origin and TCL See Tcl/Tk.

Tcl - Tool Command Language
 A/V (1) (Audio/Video) Refers to equipment and applications that deal with sound and sight. The A/V world includes microphones, tape recorders, audio mixers, still and video cameras, film projectors, slide projectors, VCRs, CD and DVD players/recorders, amplifiers and  Corporation are already producing these devices.

"With shrinking product life cycles, accelerated growth and intense competition in the DVD space, many OEMs are demanding out-of-the-box solutions," said Prem Nath, president of National's Mediamatics group. "Because of the combined strengths of our software-hardware partnership, National and Planetweb can offer our customers complete solutions that allow them to differentiate their products from those of their competitors."

The iDVD Market

The market for consumer DVD players has steadily grown over the past few years, and National and Planetweb expect iDVD technology to further accelerate consumers' adoption of DVD. The Consumer Electronics Association estimates that nearly 4 million DVD players were sold in 1999, and Cahners In-Stat Group expects DVD player shipments will double in 2000. The number of players sold since DVD's introduction in 1997 has already surpassed the sales figures sales figures nplcifras fpl de ventas  for both VCRs and CD players during their comparable debut periods, making DVD one of the most rapidly-adopted entertainment technologies of the last 25 years.

"Considering that current DVD market projections don't account for Internet functionality, we believe these figures are somewhat conservative," said Jan Gullett, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Planetweb. "iDVD players could account for 25% of the overall DVD market in 2000, growing to as much as 50% by 2002. And when convergence features like time shifting See timeshifting.

(programming) time shifting - A technique used to work around problems due to the Year 2000 and the "millennium bug". Time shifting involves translating date fields in a database back by a fixed number of years to avoid year 2000 problems with the database
 and recording are integrated into players, the iDVD market could really take off."

National and Planetweb's iDVD reference platform delivers the first truly interactive experience on a consumer DVD player, enabling consumers to take full advantage of the embedded content and features that are already available on many DVDs today. These features can include behind-the-scenes commentary from actors and directors, access to movie scripts and storyboards, links to a film's or studio's Web site, the ability to view multiple camera angles, screen shots and endings, and more. The iDVD platform also delivers personalized entertainment content to users -- content that's based on the CDs they listen to and the DVDs they watch. By providing users with this personalized data, the iDVD player allows them to cut down on the time they spend searching the Internet for relevant information.

"The Internet has really changed all of our lives, it's literally placed a whole wealth of information at our fingertips "Fingertips" is a 1963 number-one hit single recorded live by "Little" Stevie Wonder for Motown's Tamla label. Wonder's first hit single, "Fingertips" was the first live, non-studio recording to reach number-one on the Billboard Pop Singles chart in the United States. ," said Jan Gullett, CEO of Planetweb. "But locating the information we want is like finding a needle in a haystack For the epidode of the TV series House, see .

A needle in a haystack is an English idiom that refers to an object (or a person) that is difficult to find because it is lost, mixed in, or buried within a much larger space, mass, crowd, or group of some other objects.
, which is what led us to develop the concept of `inverting the Web.' We can provide users with information and entertainment that targets their specific interests, saving them from spending countless hours surfing the Internet."

The iDVD Platform

National and Planetweb's iDVD platform, based on the Mediamatics Pantera-DVD chip and Planetweb's software, is a worldwide solution that's compatible with both the PAL and NTSC (National TV Standards Committee) The committee that developed the television standards for the U.S, which are also used in Canada, Japan, South Korea and several Central and South American countries. Both the committee and the standard are called "NTSC.  viewing standards. This allows manufacturers to design iDVD players for several different global markets with only minimal changes to the system's design. The platform is fully compatible with all DVD specifications, CDDA (Compact Disc Digital Audio) See CD. , Video CD and China's emerging SuperVCD format. The iDVD platform features a karaoke function, a 56k v.90 internal modem A modem that plugs into an expansion slot within the computer. Unlike an external modem, an internal modem does not provide a series of display lights that inform the user of the changing modem states. The user must rely entirely on the communications program. Contrast with external modem. , a wireless infrared keyboard with integrated mouse, and optional six channel audio.

The Mediamatics Pantera-DVD chip is a prime example of National's commitment to bring higher levels of integration to the marketplace with system-on-a-chip technology. Utilizing its hardware and software design expertise, Mediamatics has integrated all the hardware and software needed to control a DVD player's back-end functions into a single chip, creating a unique total system solution that delivers the high-quality playback demanded by the most discriminating consumers.

Planetweb's Internet software engine can be configured to be ISP-independent, with an ISP (1) See in-system programmable.

(2) (Internet Service Provider) An organization that provides access to the Internet. Connection to the user is provided via dial-up, ISDN, cable, DSL and T1/T3 lines.
 default, or as an ISP-specific design. Its small footprint (approximately one half Megabyte) facilitates integration, and it supports Web browsing and email with any standard ISP. Planetweb's television display technology includes easy to read anti-aliased outline fonts, two-stage flicker reduction, a one-pass Web site layout engine for fast navigation, and Web site enhancement technology. The software is designed to be consumer-intuitive, with features such as bump scrolling, a one-touch command compass and a patented two-step magnifier. The software also offers a unique Parental Control Web site application that can be set on a scale consistent with the user's value system.

About Planetweb

Planetweb is the industry volume leading producer of Internet software designed for consumer electronics devices. The company gives consumers a complete Internet experience on devices like game systems, iDVD players, set-top boxes and phones. Planetweb is recognized for its cost effective and efficiently designed Internet software solution, superior display technology, Java multimedia technology, consumer-intuitive interfaces and powerful portal infrastructure. Planetweb, a pre-IPO Internet software company, is headquartered in Mountain View, Calif., and has offices in Tokyo, Japan. Planetweb is available on the Internet at www.planetweb.com.

About Mediamatics

Mediamatics, a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of National Semiconductor Corporation, delivers consumer quality digital video and audio hardware/software solutions for the consumer, PC and convergence markets. Mediamatics' software and system expertise is integrated into the emerging home entertainment market comprising of entertainment PCs and DVD players. Its software products are licensed by Microsoft and major PC OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  manufacturers, making Mediamatics the world's largest supplier of MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs).  products. Visit Mediamatics on the World Wide Web at: http://www.mediamatics.com.

About National Semiconductor

National Semiconductor provides system-on-a-chip solutions for the information age. Combining real-world analog and state-of the-art digital technology, the company's chips lead many sectors of the personal computer, communications, and consumer markets. With headquarters in Santa Clara, California Santa Clara, California (IPA: /ˌsæntəˈklærə/) , founded in 1777 and incorporated in 1852, is a city in Santa Clara County, in the U.S. state of California. , National reported sales of $2 billion for its last fiscal year and currently has about 11,000 employees worldwide. Additional company and product information is available on the World Wide Web at www.national.com.

National Semiconductor and Mediamatics are registered trademarks of National Semiconductor Corporation. The Planetweb Browser is a registered trademark of Planetweb, Inc. All other brand or product names are trademarks or registered trademarks of their respective holders.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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