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National Geographic launches music initiative.


National Geographic has created a music initiative that offers consumers music from around the world. National Geographic World Music showcases international artists and musical performances in an interactive and immersive online environment.

National Geographic World Music offers music by different artists, regions and genres GENRES - Genetic Resources. The site also provides rich context for music through National Geographic's unique assets that include videos, maps, photos and features from its magazines, and other editorial platforms. Searches are enabled via artist, genre, country and region.

The website will feature the best artists, innovative music and emerging trends worldwide, allowing users a comprehensive experience. It will also feature guest DJs and their recommended play lists. With partner Calabash, National Geographic World Music makes thousands of tracks available for discovery, as well as for purchase at 99 cents per MP3 download. Other strategic partners include LinkTV for video, and Afropop Worldwide and Global Rhythm for editorial and curatorial content.

For more information, visit www.worldmusic.national geographic.com.
COPYRIGHT 2006 Music Teachers National Association, Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:www.worldmusic.national geographic.com
Publication:American Music Teacher
Article Type:Brief article
Geographic Code:1USA
Date:Oct 1, 2006
Words:161
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