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National Cooperative's new name, new look.


NCB (Network Control Block) A packet structure used by the NetBIOS communications protocol.  has unveiled its new name and look to reflect the outcome of a two-year brand research and development effort.

Formerly known as National Cooperative Bank The National Consumer Cooperative Bank (NCCB) was created and chartered by the National Consumer Cooperative Bank Act (92 Stat. 499, 12 U.S.C.A. 3001), enacted on August 20, 1978. The bank is directed by the act to encourage the development of new and existing cooperatives. , simplification of the name to NCB and modernization of the logo effectively project a corporate culture known for providing a fast, flexible and resourceful approach to its customers' financial needs.

"Our simplified name and new corporate identity are a direct result of the valuable feedback from our customers," stated Charles E. Snyder, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. .

"While NCB enjoys a highly loyal customer base, we wanted to more effectively articulate the multifaceted financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
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 we can provide. By retooling our brand, we look to more succinctly capture what makes us special and to further enhance our position in the marketplace."

NCB will leverage the external launch of the simplified name and look to redouble re·dou·ble  
v. re·dou·bled, re·dou·bling, re·dou·bles

v.tr.
1. To double.

2. To repeat.

3. Games To double the doubling bid of (an opponent) in bridge.

v.
 its efforts in strengthening communities nationwide with customer-centric banking and financial services, complemented by a special focus on cooperative expansion and economic development.

In an age of frequent mergers and acquisitions, NCB has a unique opportunity to use its agility to work faster and with more flexibility than its competitors. NCB continues to pioneer the creation and delivery of highly valued, innovative financial services such as securitizing cooperative assets on the secondary market, utilizing New Market Tax Credits for the growth of charter schools and community health clinics, taking the first Alaska Native Corporation to Wall Street via a private placement, and crafting custom programs for small business members of franchises such as Ace Hardware and Dunkin' Donuts Sources:

Dunkin' Donuts is an international coffee and donut retailer founded in 1950 in Quincy, Massachusetts, U.S. by William Rosenberg. Corporate Profile
History
.

Since being chartered by Congress in 1978, NCB has answered the financial needs of America's cooperatives and member-owned businesses for more than 25 years.

NCB today boasts more than 2,600 customer-owners and more than $6.19 billion in assets under management Assets Under Management (AUM) is a term used by financial services companies in the mutual fund and money management or investment management business to gauge how much money they are managing. .
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Title Annotation:FINANCE; National Cooperative Bank now NCB
Publication:Real Estate Weekly
Article Type:Brief article
Date:Oct 11, 2006
Words:299
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