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NYTimes.com Goes Live with Rightslink, Copyright Clearance Center's Digital Rights Management E-commerce Solution.

Business/Technology Editors

DANVERS, Mass.--(BUSINESS WIRE)--April 9, 2001

Instant Licensing and Delivery of Content Online Lets Customers

Lawfully Reuse Articles from The New York Times Web Site

Copyright Clearance Center, Inc. (CCC), the world's largest licensing agent for text reproduction rights, and The New York Times Company today announced that Rightslink, CCC's digital rights management solution, is up-and-running on The New York Times's Web site at NYTimes.com.

The New York Times is using Rightslink to instantly license use of copyrighted articles-- including delivery of the content itself--over the Web directly to customers. By clicking on selected business articles and then clicking on the 'Reprints and Permissions' link to the right, customers can obtain instant permission to republish articles from New York Times-branded content for use in newsletters, textbooks, magazines and reports. They can also order formatted reprints for promotional, informational or other uses.

"CCC's Rightslink is already in our business section and will be expanded to other sections shortly," said Scott Meyer, vice president and general manager of NYTimes.com. "By making copyright compliance and content delivery more convenient than ever for our customers, we're also growing new revenue opportunities for our business."

CCC's digital rights management solution delivers content electronically to the end-user's desktop, or fulfills reprint requests automatically by routing them for printing and delivery to the user. Customers can pay online by credit card or request an invoice.

"Copyright Clearance Center has been licensing reuse of copyrighted content on behalf of The New York Times and thousands of other rightsholders for many years," said Joseph S. Alen, president of CCC. "The use of Rightslink to package licensing and content into a simple transaction at the point of content, on the publisher's Web site, is a natural extension of the value proposition CCC has been providing rightsholders for over 20 years."

About Copyright Clearance Center

Copyright Clearance Center, Inc. (CCC) is the world's largest licensing agent for text reproduction rights and provider of many licensing services for reproducing copyrighted materials in print and electronic formats. The company was formed in 1978 to facilitate compliance with U.S. copyright law. CCC currently manages rights relating to over 1.75 million works and represents more than 9,600 publishers and hundreds of thousands of authors and other creators, directly or through their representatives. CCC-licensed customers in the U.S. number over 10,000 corporations and subsidiaries (including 92 of the Fortune 100 companies), as well as thousands of government agencies, law firms, document suppliers, libraries, academic institutions, copy shops and bookstores. CCC is a member of the International Federation of Reproduction Rights Organisations (IFRRO) and has bilateral agreements with reproduction rights organizations in 14 countries worldwide, under which it repatriates fees for overseas use of U.S. works. CCC can be found on the World Wide Web at copyright.com.

About The New York Times

The New York Times Company (NYSE: NYT) is a diversified media company including newspapers, television and radio stations, and electronic information and publishing. The Company's core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment. In 2001 the Company was ranked No. 1 in the publishing industry in Fortune's list of America's Most Admired Companies. In October 2000 the Company was ranked No. 1 in the publishing industry in Fortune's survey of the Global Most Admired Companies and was ranked first among all companies in the survey for the quality of its products and services.

The Company, which had 2000 revenues of $3.5 billion, publishes The New York Times, The Boston Globe and 15 other newspapers; operates eight network-affiliated television stations and owns two New York City radio stations. It also operates news, photo and graphics services as well as news and feature syndicates. A division of the Company, New York Times Digital, operates Internet properties such as NYTimes.com, Boston.com and newyorktoday.com. The Company holds interests in one newsprint mill, one supercalendered paper mill and the International Herald Tribune S.A.S.

Rightslink is a trademark of Copyright Clearance Center, Inc. Copyright Clearance Center and the CCC logo are registered trademarks of Copyright Clearance Center, Inc.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 9, 2001
Words:694
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