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NORDICTRACK OPENS DISTRIBUTION CENTER IN SIOUX FALLS

 CHASKA, Minn., April 8 /PRNewswire/ -- NordicTrack, local manufacturer of fitness and wellness products, today announced that due to continued growth, it has acquired an additional distribution facility in Sioux Falls, S.D. NordicTrack plans to take possession of the new facility in May and soon after will begin distributing products.
 The new facility will serve two purposes. It will be used as a distribution center for NordicTrack's purchased goods to its 37 national retail stores and to consumers who order products from NordicTrack's catalog operations. In addition, it will also serve as a distribution outlet for NordicTrack's ever-expanding line of fun, affordable and ingenious direct response fitness products known as ExerScience.
 "NordicTrack continues to grow at a rapid rate every year," said Jim Bostic, NordicTrack president and CEO. "As this growth continues, we need to be constantly looking for additional facilities to ensure our ability to deliver high-quality products and schedule. We have no further expansion plans at this time, but are looking forward to the many ways our newly acquired distribution facility will help us reach our continuous quality, growth and profit goals."
 For the past several months, NordicTrack has been looking both in and out of the state of Minnesota for an economically feasible facility to expand its distribution operation. "The comprehensive search resulted in the selection of the Sioux Falls facility," said Bostic. "It became apparent to us that this city had the most to offer NordicTrack in terms of cost-effective facilities."
 "We have been working with NordicTrack for the past several months trying to find an appropriate facility that would meet NordicTrack's needs," said George Mickelson, governor of South Dakota. "We are extremely pleased that NordicTrack was able to find appropriate facilities in the city of Sioux Falls."
 The addition of the new distribution facility will affect approximately 15 of NordicTrack's 2,700 employees. These employees will be offered positions at the Sioux Falls facility or comparable positions within NordicTrack's seven Minnesota facilities. "We value the high- caliber of NordicTrack's Minnesota employees that currently handle the distribution of our catalog and retail products," said Bostic. "We are working hard to ensure the transition runs as smoothly as possible for these employees."
 NordicTrack, which is based in Chaska, a suburb of southwest Minneapolis, currently occupies more than 500,000 square feet of office and production space in Minnesota. In addition to six buildings that make up NordicTrack's Chaska corporate campus, NordicTrack also occupies manufacturing facilities in Glencoe and Belle Plain, Minn., a telemarketing operation in St. Peter, Minn. and 37 retail stores across the country. During the last year, NordicTrack has provided more than 1,000 new jobs to people in Minnesota.
 NordicTrack, a CML company, was founded in 1975 and currently sells its products through direct marketing and retail outlets across the country.
 -0- 4/8/93
 /CONTACT: Marie Staffanson, 612-368-2514, or Julie Wohlford, 612-368-5184, both of NordicTrack/


CO: NordicTrack ST: Minnesota, South Dakota IN: LEI SU:

AL -- MN011 -- 4215 04/08/93 11:59 EDT
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Date:Apr 8, 1993
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