NEW TELEMARKETING COMPANY FORMED IN FARMINGTON HILLS, MICH.
NEW TELEMARKETING COMPANY FORMED IN FARMINGTON HILLS, MICH. FARMINGTON HILLS, Mich., April 20 /PRNewswire/ -- In March of this year, a new telemarketing company opened its doors in Farmington Hills. The company, N-TEL-ECT, INC., takes its name from its purpose -- to provide an intelligent alternative to telemarketing services. N-TEL-ECT is privately owned by John Shufelt, owner and chief executive officer of PMH Caramanning, Inc., a marketing services firm, also in Farmington Hills. N-TEL-ECT developed its roots as the telemarketing support arm of PMH Caramanning over the past several years. As the telemarketing arm, it was responsible for stand-alone telemarketing programs as well as marketing programs which utilize telemarketing as a support tool. Telemarketing clients have included Ford Motor Company, Buick Motor Division, Apple Computer and Navistar International. "We felt a need to separate PMH's telemarketing operations from its traditional marketing services in order to better accommodate our current and future telemarketing customers' needs," said Shufelt. "N-TEL-ECT is completely focused on the top-quality telemarketing operations and services that our customers expect and deserve." N-TEL-ECT will draw on the resources and expertise of PMH Caramanning. PMH has been in the marketing industry for 23 years, and is known nationwide for designing and administering innovative, computer-based marketing solutions in the areas of Incentives, Testing & Certification, Customer Satisfaction, Product Delivery, Honor & Recognition, and -- until the formation of N-TEL-ECT -- Telemarketing. N-TEL-ECT joins three other companies owned by Shufelt: Advertising Audit Service (AAS), PMH Caramanning (PMH) and Mission Point Resort. AAS is one of the nation's leading co-op advertising firms with a client roster including Apple Computer, Johnson & Johnson, Burroughs Wellcome and Microsoft. PMH, as mentioned previously, is a leading marketing services firm; Mission Point Resort is a resort property and convention facility on Mackinac Island in northern Michigan. "N-TEL-ECT is unique among telemarketing companies in that it can draw on a wealth of expertise, services and support of its sister companies," said Jerry Wysocki, president of N-TEL-ECT. "Our clients will benefit by having more cohesive, creative and unique programs operated by a single supplier -- all under one roof. "The business climate is such that an effective marketing strategy requires a combination of diverse but related components. We are in a position to provide it all." Wysocki has worked with both PMH and AAS for nine years. Jerry L'Heureux is the director of sales and has had 12 years of telemarketing industry experience with American Airlines Direct Marketing and Wats Communications. -0- 4/20/92 /CONTACT: Jerry Wysocki of N-TEL-ECT, INC., 313-488-5300/ CO: N-TEL-ECT, INC.; PMH Caramanning, Inc. ST: Michigan IN: TLS SU:
SM -- DE011 -- 9996 04/20/92 11:15 EDT
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|Date:||Apr 20, 1992|
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