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NEPA marketing conference set for November 3-5, 2004, in New Orleans.


The Newsletter & Electronic Publishers Association's annual fall marketing conference, now in its 21st year, is a smaller, more informal, and more of a "working" meeting than the association's annual international June conference in Washington, D.C., which comes with high-priced keynote keynote /key·note/ (ke´not) in homeopathy, the characteristic property of a drug that indicates its use in treating a similar symptom of disease.  speakers, ballroom-size general sessions, an awards luncheon, and reports from and the installation of NEPA's officers.

The marketing conference is also perceived as more "fun"--last year's was in Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. , this year's is at the Hotel InterContinental in·ter·con·ti·nen·tal  
adj.
1. Extending or taking place between or among continents: intercontinental exploration; intercontinental cooperation.

2.
 in New Orleans New Orleans (ôr`lēənz –lənz, ôrlēnz`), city (2006 pop. 187,525), coextensive with Orleans parish, SE La., between the Mississippi River and Lake Pontchartrain, 107 mi (172 km) by water from the river mouth; founded , November 3-5, 2004. (Coming just days after the U.S. Presidential election should prove interesting, too.)

The conference itself, billed as "Blow [as in the program's picture of a jazz saxaphone] Your Response & Profitability Through the Roof," runs from Thursday morning, November 4, to Friday noon.

Two add-on sessions are held on Wednesday, the Marketing Directors Roundtable (9:00 a.m.-5:00 p.m) and the Sales Directors Roundtable (1:00-5:00 p.m.) In addition, an Editorial Directors Roundtable runs concurrently with the main conference.

Conference chairmen Ed Coburn, of Harvard Health Publications, and Samantha Saldukas, of The Coding Institute, will kick off the conference with the results of the association's 2004 Marketing Survey, revealing the latest picture of the industry's marketing practices and numbers and stats, which can be used as benchmarks.

Luncheon speaker will be Richard Harper, associate publisher of the legendary and highly successful Andrew Harper's Hideaway Report. Richard and Andrew Harper
For 'Andrew Harper', the psudeonym of the fantasy author, see Douglas Clegg
Rev. Dr Andrew Harper (13 November 1844 – 25 November 1936) was a Scottish–Australian biblical scholar and teacher.

Harper was born at Glasgow, Scotland.
 (both pseudonyms This article gives a list of pseudonyms, in various categories. Pseudonyms are similar to, but distinct from, secret identities. Artists, sculptors, architects
  • Balthus (Balthazar Klossowski de Rola)
  • Bramantino (Bartolomeo Suardi)
 so they can remain anonymous with their real names when exploring new "hideaways") will describe how they have grown from a single newsletter company to a professional travel company offering discount and upgrade programs for its subscribers, hotel auctions on its website, and other travel agency services.

Conference fees for NEPA members are $599 for the first registrant An individual or organization that signs up (registers) for a training class or service. See domain name registrar.  and $499 for each additional registrant. Non-member fees are $799 each. For more information and to register, contact NEPA.

NEPA, 1501 Wilson Blvd., #509, Arlington, VA 22209, 800-356-9302, 703-527-2333, fax 703-841-0629, www.newsletters.org.
COPYRIGHT 2004 The Newsletter on Newsletters LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:The Newsletter on Newsletters
Date:Sep 7, 2004
Words:333
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