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NDS Continues First to Market 4:2:2 Successes with New ATSC-Ready MPEG 4:2:2 Broadcasting Solutions.


LAS VEGAS--(BUSINESS WIRE)--April 6, 1998--

Expanded Professional Contribution and Distribution Offering

Includes New SNG SNG
abbr.
1. substitute natural gas

2. synthetic natural gas
 System, 2U Encoders, HD Encoders, and

Professional Receivers and Decoders

NDS See eDirectory.

NDS - Netware Directory Services
, the leading provider of end-to-end digital broadcasting solutions, is expanding its MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs).  4:2:2 offering for the contribution and distribution market with the launch of several new products at NAB this week (Booth 2312: Sands Convention Center).

The new products, which include ATSC-ready solutions, continue NDS' "first to market" leadership in 4:2:2.

NDS was the first company to launch a 4:2:2 system, which has already been adopted by major broadcasters in contribution and distribution, including Bell Canada and the EBU EBU European Broadcasting Union
EBU English Bridge Union
EBU Enterprise Backup Utility (Oracle 7)
EBU European Boxing Union
EBU European Board of Urology
EBU Electronic Business Unit
EBU Equivalent Billing Unit
EBU Engine Build Unit
 (European Broadcasting Union “EBU” redirects here. For other uses, see EBU (disambiguation).

The European Broadcasting Union (EBU; French: L'Union Européenne de Radio-Télévision ("UER") 
).

These broadcasters have used NDS' 4:2:2 solutions for the digital transmission of news feeds for important world events such as the Hong Kong handover and Princess Diana's funeral, as well as for high-profile sporting events that have included the 1998 Winter Olympics in Nagano, Japan.

"The combination of maintaining contribution quality and bandwidth efficiency has only recently become possible due to the introduction of the MPEG-2 4:2:2P@ML standards," said Ian Tapp, vice president market development of NDS Americas.

"NDS was the first to market with 4:2:2 and we remain the only manufacturer in the world that can offer broadcasters MPEG-2 4:2:2 capabilities in a true end-to-end system. Our new 4:2:2 solutions are all ATSC-ready, directly addressing the needs of U.S. operators in digital TV contribution and distribution, and we expect to continue our 4:2:2 leadership with these new innovations."

The NDS 4:2:2 Solution

NDS' expanded professional contribution and distribution offering now includes new 2U encoders, high-definition (HD) encoders and professional receivers and decoders, as well as a new satellite news gathering (SNG) system.

The NDS system is based on the new MPEG-2 4:2:2P@ML specification, which provides an industry standard for 4:2:2 encoding that enables broadcasters to achieve studio quality in professional contribution and post-production networks. 4:2:2 picture quality is superior to 4:2:0 because the process accommodates more chroma information and allows a maximum video bit rate of 50 MBit/s.

MPEG-2 4:2:2P@ML offers major benefits, including: high-quality pictures; an official accepted standard; future-proof upgradeability; the low cost of ownership associated with using MPEG decoders; interoperability between different manufacturers equipment; and single channel per carrier (SCPC SCPC Single Channel Per Carrier
SCPC Supercritical Pulverized Coal (power generation)
SCPC South Caucasus Pipeline Company
SCPC Signal Corps Photographic Center
) or multiple channel per carrier (MCPC MCPC Multiple Channels Per Carrier
MCPC Media Center Personal Computer
MCPC Mobile Computing Promoting Consortium
MCPC Marine Corps Program Code
MCPC Mesh-Connected Parallel Computers
MCPC Multicarrier Complementary Phase-Coded
MCPC Multi Channel per Carrier
) flexibility.

NDS' 4:2:2 solution is based on the company's proven System 3000 MPEG-2/DVB digital video compression system. It enables customers to benefit from a full range of end-to-end digital broadcasting solutions, including interfaces to telecommunications networks, and video, audio and data encoding.

The system is able to combine 4:2:0 and 4:2:2 operation in the same multiplex for maximum versatility. In addition, the system operates in both MCPC and SCPC configurations, incorporates redundancy switching, and offers fully flexible bit rate and GOP (Group Of Pictures) structure for important bandwidth efficiency.

E5810 High Definition Encoders

To meet the requirements for the U.S. ATSC (Advanced Television Systems Committee) An international digital television (DTV) standard adopted by the U.S., Canada, South Korea, Taiwan and Argentina.  digital terrestrial transmission standards, 4:2:2 contribution and 4:2:0 distribution high-definition encoders are required. The E5810 HD encoders are based on a scaleable architecture and meet all of the requirements for ATSC encoding profiles.

They support the most prevalent ATSC formats, including 480p/30/60, 720p and 1080i so that whatever the application, the E5180 HD encoders are able to meet broadcaster needs.

E5410 MPEG 4:2:2 Encoder

The E5410 4:2:2 encoder meets the new MPEG-2 4:2:2@ML standard and is ATSC ready. It enables broadcasters to deliver the highest quality material for mixing, editing and distribution. The E5410 4:2:2 encoder offers large and exhaustive search to 1/2 pel accuracy for perfect fast-motion pictures and facilitates efficient bit-rate management through fully automatic and adaptive spatio-temporal noise reduction.

Professional Receivers and Decoders

When broadcasters are working with live feeds or other time-critical material, they need reliable equipment which is easy to install and is fully interoperable with other equipment. NDS' MPEG-2 and ATSC receivers and decoders meet those needs for both 4:2:0 and 4:2:2 applications in satellite and terrestrial broadcast operation.

NDS' 4:2:2 receivers and decoders provide new levels of image quality for the professional, delivered with highly bit rate efficient 8PSK (1) See preshared keys.

(2) (Phase Shift Keying) A simple digital modulation technique that uses two different phase angles for 0 and 1. Quadrature PSK (QPSK) uses four phase shifts for each two bits of input. See phase modulation and DPSK.
 satellite modulation to allow the broadcaster to maximize the quality and minimize the cost of service provision.

MPEG-2 MP@HL MP@HL Main Profile At High Level  HD Receivers and Decoders

NDS' range of HD receivers and decoders are available in 4:2:0 and 4:2:2 profiles and are fully compatibility and interoperability with MPEG-2 DVB (Digital Video Broadcasting) An international digital television (DTV) standard that is the European and Far Eastern counterpart of the North American ATSC standard.  and ATSC transmissions. They support satellite reception with QPSK (Quadrature Phase Shift Keying) A phase modulation technique that transmits two bits in four modulation states. See PSK and phase modulation. , 8PSK or 16 QAM (1) (Quality Assessment Measurement) A system used to measure and analyze voice transmission.

(2) (Quadrature Amplitude Modulation) A modulation technique that employs both phase modulation (PM) and amplitude modulation (AM).
, terrestrial with 8VSB (1) (VME Subsystem Bus) An auxiliary "backdoor" protocol on the VME bus that allows high-speed transfer between devices. It was faster than the main bus before the 64-bit implementation arrived.  or OFDM (Orthogonal Frequency Division Multiplexing) A digital transmission technique that uses a large number of carriers spaced apart at slightly different frequencies.  and telecom inputs (via a Network Adapter Unit), and incorporate flexible symbol-rate ranges for MCPC and SCPC operations.

Mobile Contribution Systems

For on-location or fly-away broadcasting, NDS is launching a new SNG solution based on MPEG 4:2:2 and 4:2:0. The new SNG system combines simple operation with state-of-the-art broadcasting technology to make it easy for professional broadcasters to get on-air fast.

The integrated 4:2:2 and 4:2:0 SNGs are easy to transport, quick to set up and simple to operate with all control and programming functions accessible from a clear front panel. They include switchable 4:2:2 and 4:2:0 operation; QPSK and 8PSK modulation options; and IRD IRD Institut de Recherche pour le Développement (French)
IRD Inland Revenue Department (New Zealand's tax revenue collection department)
IRD Integrated Receiver Decoder
 options for monitoring and off-air reception, as well as fully integrated control of encoding, modulation and IRD functions.

Product Availability

Broadcasters should contact NDS Americas at 714/725-2554 in the United States, or NDS' worldwide headquarters at (44) 181 476 8000 in the United Kingdom.

CONTACT: NDS Americas Inc.

Lisa Hobbs, 714/725-2548

lhobbs@ndsamericas.com

or

NDS Limited

Margot Field, + 44 181 476 8158

mfield@ndsuk.com

or

The Benjamin Group Inc.

Daniel McKean, 408/559-6090

dmckean@sv.tbgi.com
COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 6, 1998
Words:1008
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