NBC HOPES `ID4' BUZZ RUBS OFF ON `DARK SKIES'.Byline: Bill Carter The New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Times Seldom has a television network been better positioned to piggyback piggyback 1. A broker trading in his or her personal account after trading in the same security for a customer. The broker may believe the customer has access to privileged information that will cause the transaction to be profitable. 2. on the buzz from a big movie than NBC NBC in full National Broadcasting Co. Major U.S. commercial broadcasting company. It was formed in 1926 by RCA Corp., General Electric Co. (GE), and Westinghouse and was the first U.S. company to operate a broadcast network. is in the enormous box-office wake of ``Independence Day.'' Quite by accident, NBC, which has been running into happy accidents regularly, has a show in its pocket called ``Dark Skies,'' which is about the defense of America against an evil alien invasion. It so perfectly plays off the themes from ``Independence Day'' it will probably look as if NBC planned it all. But it didn't. NBC was merely looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. a programming twist to interest viewers on Saturday nights when it commissioned the show. ``We may have stepped into something great here,'' said Preston Beckman, NBC's senior vice president for program scheduling. ``Dark Skies'' is no sequel to ``Independence Day.'' It concerns a couple who stumble upon the fact that aliens have been present in America for several decades and are responsible for many historic events, including the assassination Assassination See also Murder. assassins Fanatical Moslem sect that smoked hashish and murdered Crusaders (11th—12th centuries). [Islamic Hist.: Brewer Note-Book, 52] Brutus conspirator and assassin of Julius Caesar. [Br. of President John F. Kennedy "John Kennedy" and "JFK" redirect here. For other uses, see John Kennedy (disambiguation) and JFK (disambiguation). John Fitzgerald Kennedy (May 29, 1917–November 22, 1963), was the thirty-fifth President of the United States, serving from 1961 until his assassination in . Still, the alien theme is close enough for the network's promotion team, widely acknowledged to be the best in television, to run with it. NBC started the promotion campaign for ``Dark Skies'' during the NBA playoffs last month, a remarkably early heads-up for a fall television show. At the time, NBC wanted only to create awareness, through eerie promotional spots, that ``Dark Skies'' had some kicky kick·y adj. kick·i·er, kick·i·est Slang So unusual or unconventional in character or nature as to provide a thrill. science-fiction elements. The network wanted to get the message across that this was a show for fans of ``The X-Files.'' But now the campaign is likely to take on a new twist, Beckman said, with viewers told something like: ``America was forced to strike back against an alien invasion this summer. Guess what: It didn't work!'' Beckman said NBC would not, of course, make any overt mention of ``Independence Day,'' because the movie is the property of 20th Century Fox. This provides a little extra relish for NBC, being in place to cash in a bit on a success by Fox, a network rival that NBC has feuded with in the past and that also produces ``The X-Files.'' The source of that feud: NBC charged that Fox was illegally owned - by aliens. (A different kind: businessmen from Australia.) |
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