NBC's Broadcast of the 2006 Torino Winter Games to Be Infused with Dolby Digital Surround Sound; NBC to Deliver Games to US with Dolby Digital 5.1 and Dolby E.SAN FRANCISCO -- Dolby Laboratories (NYSE NYSE See: New York Stock Exchange :DLB DLB Dementia with Lewy Bodies DLB Dynamic Load Balancing DLB Don't Look Back DLB Digital Lecture Board (University of Mannheim, Germany) DLB Digital Loopback DLB Downline Builder (multi-level marketing) ) today announced that NBC NBC in full National Broadcasting Co. Major U.S. commercial broadcasting company. It was formed in 1926 by RCA Corp., General Electric Co. (GE), and Westinghouse and was the first U.S. company to operate a broadcast network. and Universal HD plan to broadcast the Torino Olympic Winter Games in February 2006 in HDTV (High Definition TV) A set of digital television (DTV) standards that offer the highest resolution and sharpest picture. Although some HDTV sets are available in standard (rather square) screen sizes, the overwhelming majority of sets are wide screen, which eliminates and Dolby(R) Digital 5.1 surround sound throughout the US. NBC will use Dolby E technology to transport the multichannel Using two or more paths for transmission or processing. It can refer to a variety of architectures including (1) multiple I/O channels between the CPU and peripheral devices, (2) multiple wires in a cable, (3) multiple "logical" channels within a single wire or fiber or (4) multiple audio signal from Torino to its New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of and Los Angeles broadcast centers. Millions of US viewers with HDTV receivers and Dolby Digital 5.1 audio systems will experience the full excitement of the games as if they were sitting in the front row. Dolby has long been a supporter of NBC's broadcasts of the Summer and Winter Games. For the coming games, Dolby will provide multiple encoders and decoders for NBC's use at individual venues, at the International Broadcast Centre in Torino, and at NBC's US broadcast centers. A Dolby engineer will be on-site in Italy to support the equipment installation and to provide expertise in multichannel audio mixing and encoding throughout the events. "Dolby Digital 5.1 with the high-definition video will provide our HDTV viewers with the most dramatic broadcast experience possible," said Dave Mazza, Senior Vice President, Engineering, NBC Olympics. "We also really appreciate the support we get from Dolby to make sure things sound the best they can and run smoothly throughout the entire production." "From the drama of the Opening Ceremony to the grinding of skates on the ice, Dolby Digital 5.1 will allow viewers to feel close to the action in Italy, even while sitting at home in their living rooms," said Tom Daily, Marketing Director, Dolby Laboratories. NBC will broadcast all events produced in high-definition video with Dolby Digital 5.1. These events include the Opening and Closing Ceremonies, figure skating, speed skating, ice hockey, ski jumping, aerials, freestyle skiing, and much more. These events will be produced with 5.1 channels of audio at the venue. Engineers then will encode the program into Dolby E for transmission from Torino to the US. NBC HDTV affiliates throughout the country will receive the multichannel audio signal from the network and perform the final encoding into Dolby Digital 5.1 for broadcast to viewers. The Dolby Digital 5.1 audio will also be available on the Universal HD cable network. Viewers of NBC's standard analog service, as well as of the cable networks USA, MSNBC MSNBC Microsoft/National Broadcasting Company , and CNBC CNBC Center for the Neural Basis of Cognition (artificial intelligence) CNBC Consumer News and Business Channel CNBC Congress of National Black Churches, Inc. , will also enjoy surround sound in the Dolby Pro Logic See Dolby Surround. (R) II format. Dolby Digital delivers mono, stereo, or up to 5.1 discrete channels of surround sound: Left, Center, Right, Left Surround, Right Surround, and Low-Frequency Effects (LFE LFE Low Frequency Effects LFE Lean Front End (software) LFE Laminar Flow Element LFE Learning From Experience LFE Large Final Emitter (environment) LFE Leicester, Forest, East ). Dolby Digital is the audio standard for North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. digital television and digital cable systems. It is an optional audio format for most digital video broadcast (DVB (Digital Video Broadcasting) An international digital television (DTV) standard that is the European and Far Eastern counterpart of the North American ATSC standard. ) applications worldwide, including North American DBS (Direct Broadcast Satellite) A one-way TV broadcast service from a communications satellite to a small round or oval dish antenna no larger than 20" in diameter. systems. Dolby E is a compression technology designed for network distribution of up to eight channels of audio, plus metadata, in the space of two traditional audio channels. About NBC Olympics NBC, "America's Olympic Network," owns the exclusive US media rights to the Olympic Games, television's most powerful property, through 2012, which includes Torino, Italy in 2006, Beijing in 2008, Vancouver in 2010, and London in 2012. This February, NBC Universal will present the 2006 Olympic Winter Games from Torino, Italy (February 10-26, 2006). In August 2004, 203 million viewers watched as the networks of NBC Universal -- NBC, MSNBC, CNBC, USA, Bravo, Telemundo, and NBC's HD affiliates -- offered a record 1,210 hours of Olympic coverage from Athens. In February 2002, 187 million watched the Salt Lake Olympic Games on NBC, MSNBC, and CNBC. For additional information, log on to NBCOlympics.com, the Internet's preeminent source for Olympic results, video, photos, news, and athlete profiles through the Torino games. NBCOlympics.com will be the only site in the United States featuring competition video of complete runs and routines, real-time results and medal counts for every event, an interactive television viewing guide, and comprehensive, multimedia profiles on every US Olympian. About Dolby Laboratories Dolby Laboratories (NYSE:DLB) develops and delivers products and technologies that make the entertainment experience more realistic and immersive. For four decades Dolby has been at the forefront of defining high-quality audio and surround sound in cinema, broadcast, home audio systems, cars, DVDs, headphones Head-mounted speakers. Headphones have a strap that rests on top of the head, positioning a pair of speakers over both ears. For listening to music or monitoring live performances and audio tracks, both left and right channels are required. , games, televisions, and personal computers. Based in San Francisco with European headquarters in England, the company has entertainment industry liaison offices in New York and Los Angeles, and licensing liaison offices in London, Shanghai, Beijing, Hong Kong, and Tokyo. For more information about Dolby Laboratories or Dolby technologies, please visit www.dolby.com. Certain statements in this press release, including statements regarding the performance, capabilities, and impact of Dolby Digital 5.1, Dolby E, and Dolby Pro Logic II, as well as high-definition video, the potential benefits that Dolby customers, including broadcasters and audiences, may derive from these products and technologies, and the availability and quality of the broadcast of the 2006 Torino Olympic Winter Games using Dolby technologies, are "forward-looking statements" that are subject to risks and uncertainties. These forward-looking statements are based on management's current expectations. The following important factors could cause actual results to differ materially from those in the forward-looking statements: the risk of difficulties or errors in the installation, production, and broadcast of the events, risks associated with introducing new technologies to broadcasters, and other risks detailed in Dolby's Securities and Exchange Commission filings and reports, including its Annual Report on Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. for the fiscal year ended September 30, 2005. Dolby disclaims any obligation to update information contained in these forward-looking statements whether as a result of new information, future events, or otherwise. Dolby, Pro Logic, and the double-D symbol are registered trademarks of Dolby Laboratories. S05/16881 DLB-G |
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