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My two cents.


It is obvious that U.S. copyright laws aren't serving the needs of the companies they intended to protect, or those of consumers. A new thinking is clearly overdue, one that satisfies both the public and copyright holders. The needs of these two groups are intertwined -- one cannot exist without the other.

How can one expect to go against consumers and still make money off of them? How can the buying public impede someone (be it a physical person or a juridical Pertaining to the administration of justice or to the office of a judge.

A juridical act is one that conforms to the laws and the rules of court. A juridical day is one on which the courts are in session.


JURIDICAL.
 entity) whose job it is to provide protected intellectual property?

Unfortunately, even though consumers and companies have the same needs, their interests are diverging and a war is now in full swing, with the heavy artillery on the side of the copyright holders, who have the MPAA MPAA
abbr.
Motion Picture Association of America
, RIAA (Recording Industry Association of America, Washington, DC, www.riaa.com) A membership association of music recording companies. Its goal is to promote the record label industry and protect the rights of copyright owners. It was a major contributor to the SDMI digital distribution system. , IRMA An earlier trade name for a variety of host connectivity hardware and software products originally developed by Digital Communications Associates (DCA) and later acquired by Attachmate Corporation. Irma was not an acronym, rather it was the lady's name. , SIIA (Software & Information Industry Association, Washington, DC, www.siia.net) A trade organization devoted to the health and welfare of the software and digital content industry by providing support in government relations, business development, education and intellectual property  and some five other industry associations to back them up. The consumer has Silicon Valley; CEA CEA carcinoembryonic antigen.

CEA
abbr.
carcinoembryonic antigen


CEA (Carcinoembryonic antigen) 
; most of the printed press (since the electronic media is in the hands of congloms); academia; and consumer advocacy groups like the Home Recording Rights Coalition.

Currently, the 1998 congressional amendment to the U.S. copyright law, which extended to 95 years the time a copyright can be held before being deemed public domain, isn't working for the consumer and the creative community. Even the U.S. Supreme Court (which upheld the law) acknowledged that the extension may be "bad policy," and, in his dissenting opinion, Justice John Paul Stevens John Paul Stevens (born April 20, 1920) is currently the most senior Associate Justice of the Supreme Court of the United States. He joined the Court in 1975 and is the oldest and longest serving incumbent member of the Court.  stated that his colleagues failed to "protect the public interest." Similarly, the Digital Millennium Copyright Act The Digital Millennium Copyright Act (DMCA) is a United States copyright law which implements two 1996 WIPO treaties. It criminalizes production and dissemination of technology, devices, or services that are used to measures that control access to copyrighted works (commonly  seems to make everyone concerned unhappy. It even prohibits radio stations from broadcasting entire albums on their webstreams.

Traditionally, the entertainment industry has feared technology: Hollywood did so when sound came to cinema, when television arrived, when home video became popular and now it fears the Internet. The music industry feared the recordable cassette and before that the LP. Ultimately, each new technology made the entertainment industry richer than ever, and this time around with the Internet, there is no reason that it should be different.

As usual, technology not only changes the way consumers receive audiovisual products, but it can also alter the way the product is seen (e.g., the remote control, the VCR VCR: see videocassette recorder.
VCR
 in full videocassette recorder

Electromechanical device that records, stores on a videotape cassette, and plays back on a TV set recorded images and sound.
). Is this bad? Consider this: What if digital technology were used to turn an interesting movie that a viewer would see if it weren't for those objectionable scenes (or language) into a must-see movie?

Yes, global sales of recorded music dropped by 9 percent in 2002 compared to the previous year, but at the same time, the industry, in the words of The Economist, "lost sight of the need to invest in artists for the long term, and became mesmerized by overnight, overpackaged success." Plus, in the six months prior to September 2002, EMI (ElectroMagnetic Interference) An electrical disturbance in a system due to natural phenomena, low-frequency waves from electromechanical devices or high-frequency waves (RFI) from chips and other electronic devices. Allowable limits are governed by the FCC.  made a post-tax profit of $208 million, after a loss of $81.8 million in the same period the previous year.

Most of the record industry losses are said to be due to rampant piracy, but the music business, which has become a semioligopoly, refuses to lower the prices of CDs; on the contrary, they've raised them. And when a visionary such as Warner Bros.' Warren Lieberfarb suggested lowering the price of DVDs, the company fired him.

In Europe, music copyrights are already expiring, so that previously bootlegged CDs can now legitimately enter the U.S.

It is important to point out that the consumer has to embrace a legal regime, and that the entertainment industry is scrambling to find the encryption technology that will allow it to embrace the Internet, rather than fight it. However, the industry has to remember that the customers are right even though they're not always right.
COPYRIGHT 2003 TV Trade Media, Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Title Annotation:analysis of United States copyright law
Author:Serafini, Dom
Publication:Video Age International
Article Type:Column
Geographic Code:1USA
Date:Mar 1, 2003
Words:616
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