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Mushrooming Pizza. (Retail).


California Pizza Kitchen California Pizza Kitchen (NASDAQ: CPKI, known within the food industry as CPK) is a casual dining restaurant chain that specializes in California-style pizza. The restaurant was started in 1985 by attorneys Rick Rosenfield and Larry Flax in Beverly Hills, California,  Inc. executives like their pizza restaurants. But they are thinking of starting a second restaurant concept "to act offensively," said Fred (Friendly Rollabout Engineered for Doctors) A mobile medical conferencing unit. See videoconferencing.

1. FRED - Robert Carr. Language used by Framework, Ashton-Tate.
2.
 Hipp, president and chief executive of the Los Angeles-based company that has 120 restaurants nationwide.

In a conference call with analysts, Hipp said the company would probably develop another chain of sit-down restaurants. He was light on details but said they would be a little more formal than the usual fast-casual restaurants. "Although fast casual seems to be the place to be, it is getting a little crowded out there," he said.

The new concept might roll out some time in 2005 or 2006. "I wouldn't expect to see anything for another two or three years," he said. "But to do it right, we need to start planning now." The new concept is different from the grill Grill may refer to:

In food:
  • Grill (cooking), a device or surface used for cooking food, usually fueled by gas or charcoal.
  • Grilling, a form of cooking that involves direct heat.
  • A restaurant that serves grilled food, such as a "bar and grill".
 and bar idea being developed by CPK CPK creatine kinase.

CPK

creatine phosphokinase.
 founders Larry Flax flax, common name for members of the Linaceae, a family of annual herbs, especially members of the genus Linum, and for the fiber obtained from such plants. The flax of commerce (several varieties of L.  and Rick Rosenfield.

Staff reporter Deborah Belgum can be reached at (323) 549-5225 ext. 228, or at dbelgum@labusinessjournal.com.
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Title Annotation:California Pizza Kitchen Inc. may open second restaurant chain
Comment:Mushrooming Pizza. (Retail).(California Pizza Kitchen Inc. may open second restaurant chain)
Author:Belgum, Deborah
Publication:Los Angeles Business Journal
Article Type:Brief Article
Geographic Code:1USA
Date:Feb 10, 2003
Words:171
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