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Multiactive Software and Professo Partner to Offer Hosted e-Commerce/Storefront Solutions; ecBuilder to be sold with "managed e-commerce" suite of hosted services and applications.


Business/Technology Editors

NEW YORK--(BUSINESS WIRE)--May 24, 2000

Multiactive Software (TSE See Tokyo Stock Exchange.

TSE

1. See Tokyo Stock Exchange (TSE).

2. See Toronto Stock Exchange (TSE).
: E), an award-winning provider of e-commerce front office solutions, and Professo, a leading ASP-enabler providing hosted e-commerce solutions for resale, have entered a partnership to co-market and co-brand each other's products and services.

Professo will offer Multiactive's award-winning ecBuilder e-commerce storefront software as part of its pre-bundled, resellable suite of e-commerce and Internet services, extending its practice of integrating best-of-breed software into its "SAM" automated customer management platform.

Multiactive will be a Professo master reseller An organization that sells hardware and software to the general public. Resellers purchase products from software publishers and hardware manufacturers. , offering Professo's "managed ecommerce" suite of services and applications to ecBuilder resellers as well as to direct customers. The Professo suite includes Web hosting Making a Web site available on the Internet. Many ISPs host a few personal Web pages for an individual at no additional cost above the monthly service fee, but the address is subordinate to the ISP; for example, www.friendlyisp.com/pat_smith. , e-payment gateway and merchant account, email, domain name registration, and Internet access See how to access the Internet. . Multiactive will use Professo's SAM management software to automate service provisioning, customer management and billing in relation to resellers and end users alike.

ecBuilder is a complete software package that enables small business owners to create on their own PCs a complete commerce-capable Web site in under an hour. ecBuilder was named the "Best Internet Commerce Software" at the Software & Information Industry Association's (SIIA (Software & Information Industry Association, Washington, DC, www.siia.net) A trade organization devoted to the health and welfare of the software and digital content industry by providing support in government relations, business development, education and intellectual property ) 1999 Codie Awards and was a finalist in PC Computing's 1999 Most Valuable Product (MVP (Multimedia Video Processor) A high-speed DSP chip from Texas Instruments, introduced in 1994. Officially introduced as the TMS320C80, it combines RISC technology with the functionality of four DSPs on one chip. ) awards.

"While ecBuilder enables businesses to build top-quality, fully e-commerce-enabled Web sites with unmatched ease, adding Professo's suite of managed ecommerce services will offer our customers true one-stop shopping for everything beyond the storefront that they need to function online -- as well as an easy means to upgrade their services at will from a Web menu," said John Easton Multiactive's Project Manager for ecBuilder. "This partnership extends our commitment to easing traditional businesses' transition into e-commerce."

"Resellers now can sell ecBuilder as part of an integrated, hosted e-commerce solution under their own brand, within a framework that automates service provisioning, billing, and customer upgrades," said Patrice Guyot guy·ot  
n.
A flat-topped submarine mountain.



[After Arnold Henri Guyot (1807-1884), Swiss-born American geologist and geographer.
, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Professo. "That's the best of both worlds -- top-of-the-line software resold in an ASP framework. Professo resellers, meanwhile, can now offer end users a tool that allows them to build a storefront on their own Pcs as well as on the Web."

At ISPCON ISPCON Internet Service Provider Convention (The Golden Group, Inc.)  in Orlando, FL, May 23-25, Professo and Multiactive will distribute a free CD containing pageBuilder and ecBuilder software, with links to Professo-powered hosting, email, domain registration, and merchant account solutions. The CD will also offer resellers easy means to create hosted solutions under their own brand, via published Web offering, private label CD, or both. Professo will be exhibiting at ISPCON Booth 1632, in the ASPCON showcase.

About Professo

New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 City-based Professo is an ASP-enabler providing e-commerce solutions and other online applications and services for private label resale. Professo's channel partners include ISPs, systems integrators, Web developers, advertising agencies and all other businesses seeking to offer such services to their customers. Professo can be reached by calling 212-514-6644 or on the Web at www.professo.net.

About Multiactive Software

Multiactive Software Inc. is a leading developer of innovative e-business, sales, marketing, and customer management software, including the Entice!(T), ecBuilder(R), and Maximizer(T) product lines. Designed to attract and retain customers, these award-winning applications are used by more than a million people worldwide.

Multiactive Software has won numerous awards over its 13-year history. Recent distinctions include Spring Internet World's "Best of Show", PC WEEK's "Best of COMDEX/Fall 1999", Computer Reseller News' "Recommended" award, and the Software & Information Industry Association's 2000 Codie Awards "Finalist" for "E-commerce Software - Best Product." Multiactive also won a Codie award for "Best Internet Commerce Software" of 1999.

The company has offices located throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , Europe, and Asia Pacific and a customer base that includes such leading companies and institutions as Siemens, FleetBoston (formerly BankBoston), Travelers Insurance, Virgin Records, Pennzoil, and NewSouth Communications. To find out more about Multiactive Software and its products, call +1.800.804.6299 or visit www.multiactive.com.
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Publication:Business Wire
Date:May 24, 2000
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