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Muir Glen Introduces Juicy and Flavorful New Organic Plum Tomatoes; Cooks Can Enjoy the Sweet Taste of Summer All Year Long.


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Lifestyle Editors/Food Editors

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SEDRO-WOOLLEY, Wash.--(BUSINESS WIRE)--Feb. 24, 2004

The flavor of sweet, juicy plum tomatoes is no longer a "summer only" sensation with the introduction of Muir Glen Organic Whole Peeled Plum Tomatoes. These vine-ripened delights can now grace the menus of premier chefs and at-home cooks all year long.

Muir Glen announced that it has added Organic Plum Tomatoes to its extensive line of delicious organic tomatoes, which have long been the tomatoes of choice for world-renowned chefs and discriminating at-home cooks.

"We've listened to our customers and we've responded with the introduction of our luscious new Organic Plum Tomatoes," says John DePaolis, head marketing guy for Muir Glen. "Good cooks love plum tomatoes because they contain less water than other tomato varieties making the perfect base for thick, intensely flavorful sauces," he says. "We're excited for consumers to experience their sweet, fresh-from-the-vine taste. We know once they do, Muir Glen Organic Plum Tomatoes will become a coveted cov·et  
v. cov·et·ed, cov·et·ing, cov·ets

v.tr.
1. To feel blameworthy desire for (that which is another's). See Synonyms at envy.

2. To wish for longingly. See Synonyms at desire.
 pantry staple that's used year-round."

Discover Your Inner Chef

To celebrate the introduction of Muir Glen Organic Plum Tomatoes, Muir Glen has partnered with a number of the nation's top chefs to create restaurant-quality, mouth-watering mouth·wa·ter·ing or mouth-wa·ter·ing  
adj.
Appealing to the sense of taste; appetizing: the mouthwatering aroma of a baking pie.

Adj. 1.
 new recipes. The Muir Glen Discover Your Inner Chef recipe booklet features exclusive, signature recipes as well as expert tips on must-have tools for at-home cooks. Delicious, regionally influenced recipes such as Creole Shrimp and Andouille an·dou·ille  
n.
A spicy smoked sausage made with pork and garlic, used especially in Cajun cooking.



[French, from Old French andoille, from Medieval Latin *inductilia,
 Stew with Plum Tomatoes from New Orleans New Orleans (ôr`lēənz –lənz, ôrlēnz`), city (2006 pop. 187,525), coextensive with Orleans parish, SE La., between the Mississippi River and Lake Pontchartrain, 107 mi (172 km) by water from the river mouth; founded , or Moqui Mac from Boulder Mountain Boulder Mountain may refer to:
  • Boulder Mountain, a high plateau in central Utah, near Capitol Reef National Park
  • Boulder Mountain (British Columbia) in British Columbia, Canada
  • Any of the following mountains in the United States:
, Utah, will transform ordinary at-home dining into extraordinary restaurant-like experiences.

For a copy of the Muir Glen Discover Your Inner Chef booklet, send a $1 check or money order made out to Small Planet Foods to: Muir Glen Recipe Booklet Offer, PO Box 390419, El Paso, TX 88539-0419. Offer ends June 30, 2004 and recipe booklets are available while supplies last.

Tomato Health

Emerging science suggests a link between the consumption of tomatoes and a decreased risk of cancer, heart disease and stroke. Tomatoes, particularly canned tomatoes, are rich in lycopene lycopene /ly·co·pene/ (li´ko-pen) the red carotenoid pigment of tomatoes and various berries and fruits.

ly·co·pene
n.
 - a natural carotenoid Carotenoid

Any of a class of yellow, orange, red, and purple pigments that are widely distributed in nature. Carotenoids are generally fat-soluble unless they are complexed with proteins.
 that gives tomatoes their red color. A beneficial antioxidant antioxidant, substance that prevents or slows the breakdown of another substance by oxygen. Synthetic and natural antioxidants are used to slow the deterioration of gasoline and rubber, and such antioxidants as vitamin C (ascorbic acid), butylated hydroxytoluene , lycopene is found in higher concentrations in processed tomato products.

Premium Quality

Muir Glen Organic Whole Peeled Plum Tomatoes will be available in 28-ounce cans in grocery stores and natural food stores nationwide. The suggested retail price is $2.29.

Grown in the fertile soil of California's sunny Central Valley, Muir Glen's complete line of premium organic canned tomatoes and sauces includes everything from traditional, juicy whole tomatoes to savory pasta sauces and tongue-tantalizing salsas Salsas is a Portuguese parish in the district of Bragança. The population in 2001 is 424, its density is 16.5/km² and the area is 25.76 km². .

Muir Glen was the nation's first large-scale certified organic tomato processor. All of Muir Glen's tomatoes are field grown and vine ripened under certified organic practices, with no synthetic pesticides or synthetic fertilizers; just mouth-watering tomato taste, true to nature. Every Muir Glen product is certified organic and bears the USDA USDA,
n.pr See United States Department of Agriculture.
 Organic Seal. By providing consumers the ability to choose organic products, Muir Glen remains committed to a safe, healthy world.

Muir Glen is a part of Small Planet Foods, a business unit of General Mills, Inc. Small Planet Foods produces more than 150 organic food items that span seven organic food categories: frozen vegetables, frozen fruit, fruit spreads and cereals marketed under the Cascadian Farm brand; and canned tomatoes, pasta sauces and salsas marketed under the Muir Glen brand. Small Planet Foods' products are sold nationwide in natural food stores and select supermarkets. For more product or recipe information, please visit the Small Planet Foods website at www.smallplanetfoods.com.

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Publication:Business Wire
Date:Feb 24, 2004
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