Browse Mucha, Susan

1-35 out of 35 article(s)

Title	Type	Date	Words
Stimulus revisited: how Singapore's government grants helped companies weather the storm.		Nov 1, 2009	1768
Time to put your sales engines in high gear: as markets turn up, those EMS firms that act will outperform those that don't.		Sep 1, 2009	1116
Setting the PM standard: five great things an EMS program manager can do in a recession.		Jul 1, 2009	1338
What we can learn from Singapore: the city-state's focus on business growth and addressing niche market needs creates a robust supply chain.	Company overview	Jun 1, 2009	2543
Recession-Based marketing: EMS faces the perfect storm: old school meets new school, and both have something to learn.		Mar 1, 2009	1123
Weathering a trade show storm; Tips on maximizing ROI under the most severe conditions.		Sep 1, 2008	888
What's your selling style? Opt for a positive approach and customers will vote with their feet.		Jul 1, 2008	654
Enhancing EMS customer longevity: processes must drive strategy and ensure opportunities are acted on.		May 1, 2008	876
Why win-win relationships make sense in EMS: transition costs impact customer and contract assembler.		Mar 1, 2008	884
Thriving in a splintered market: is a U.S. "must-see" manufacturing show beyond reach?		Jan 1, 2008	1081
Excess inventory management: key issues that drive excess inventory and unanticipated parts obsolescence.		Nov 1, 2007	1475
Do EMS Market Trends affect your EMS brand? EMS cycles are like the California housing market. Here's how to manage your risk.	Company overview	Sep 1, 2007	1683
Writings on the wall: is employee motivation a dying concept? It shouldn't be.		Jun 1, 2007	1266
Niche services continue to grow in mid-tier EMS models: the cycle has (for now) trended toward specialized service.		Jan 1, 2007	1160
Maintaining mindshare in EMS: does your firm have a formal program for sharing customer information?		Nov 1, 2006	827
Customer revenue dominance in mid-tier EMS: three EMS providers discuss the unwritten rules of percentages.	Company overview	Sep 1, 2006	1262
Account acquisition division of labor: interviews show variances in EMS business models.		Jul 1, 2006	1304
What backgrounds build the best program manager? Six execs give their takes on the "face" of the EMS company.		May 1, 2006	1697
EMS prospecting: a strategy or technology approach? Set up your sales process first, and then design software to support it.		Mar 1, 2006	1671
Short sited? The 'pack' mentality may drive companies to ignore locations best-suited for their business or customers.		Jan 1, 2006	1653
Smooth transitions: project launch is distinctly different from program management, and demands its own set of procedures.		Nov 1, 2005	1398
Selling ideas: resources for the most overworked personnel in EMS: program managers.		Sep 1, 2005	1388
Selling EMS: using reps: part II of our look at sales strategies opines on the dynamics of hired guns.		Jul 1, 2005	1159
Selling EMS: strategies continue to evolve; Your sales structure should align with your business model.		May 1, 2005	1109
Building OEM-EMS relationships: the strongest relationships begin during the sales process and involve the EMS provider and OEM.		Mar 1, 2005	1092
The EMS marketing balancing act: optimizing expenditures means building awareness through the right vehicles.		Jan 1, 2005	1043
Getting in tune: your marketing goal: a quality value proposition aligned with the right target market.		Nov 1, 2004	1872
'There are changes every day': three EMS providers discuss challenges and opportunities of adopting lead-free practices.		Sep 1, 2004	1295
After China, what's next? Singaporean companies explore new frontiers in Vietnam.		Jun 1, 2004	2753
EMS differentiation through branding.		Mar 1, 2004	1591
Bad fit customers: when should EMS providers say good-bye?		Nov 1, 2003	1858
DFX--facilitating EMS/OEM communication: effective DFX can translate to big savings in cost and process inefficiencies.		Sep 1, 2003	2224
Calculating the total costs of offshore outsourcing: is your product suited for offshore manufacturing?		Jun 1, 2003	1168
OEM squeeze play: tougher terms for EMS players: how can EMS companies remain flexible in today's economy?		Mar 1, 2003	1714
Retaining OEM customers in today's economy: EMS providers should develop consistent management processes to retain their good-fit OEM customers.		Jun 1, 2002	1529