Motorola honors technology leaders; Philips receives EE Times Product of Imagination Award, Spectra-Physics receives DISCOVER Publisher's Award.AUSTIN, Texas--(BUSINESS WIRE)--March 21, 1995--Motorola (NYSE NYSE See: New York Stock Exchange :MOT) Semiconductor Products Sector Tuesday honored technology leaders Universal Electronics, Spectra-Physics, Scientific-Atlanta, Philips and Motorola Paging at the annual Powered by Motorola Awards. The companies were recognized for innovative product designs based on the company's microcontroller A single chip that contains the processor (the CPU), non-volatile memory for the program (ROM or flash), volatile memory for input and output (RAM), a clock and an I/O control unit. and digital processing Digital processing is the process of altering digital data in any form. The most common situations where digital processing is involved are computer graphics and digital audio processing. technologies. Powered by Motorola is a customer marketing and branding initiative that highlights key Motorola customers and the unique role Motorola's components play in their products. The initiative, which includes customers from a variety of industries, including automotive, communications, computer and consumer electronics, incorporates joint public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , trade show/merchandising and advertising opportunities. The awards events culminates the year's participation and honors the customers who participated in 1994 for their innovative uses of Motorola technology. In addition to the Powered by Motorola awards, publisher awards were also announced. Philips Consumer Electronics Philips Consumer Electronics is a part of Koninklijke Philips Electronics N.V. (usually known as Philips); and is one of the largest electronics companies in the world. In 2005, its sales were € 30.4 billion (US$38. Co. received the EE Times "Product of Imagination" award for its Compact Disc Interactive Compact Disc interactive - (CD-i) An embedded application of CD-ROM allowing the user limited interaction with films, games and educational applications via a special controller. Player, using Motorola's MCD MCD Minor Civil Division MCD McDonalds (restaurant) Mcd Macedonian (linguistics) MCD Municipal Corporation of Delhi MCD Magnetic Circular Dichroism MCD Mad Cow Disease 251 Full-Motion Video Video transmission that changes the image 30 frames per second (30 fps). Motion pictures are run at 24 fps, which is the minimum frequency required to eliminate the perception of moving frames and make the images appear visually fluid to the eye. Decoder. The EE Times winner is determined by Electronic Engineering Times' readers, who are asked to review the five honored products and vote for the product that is most ahead of its time. Spectra-Physics received the DISCOVER Publisher's Award for the Magellan scanner scale using Motorola's 68331 microcontroller. The DISCOVER Publisher's Award honors the Motorola customer whose innovative product design and forward thinking has brought science and technology to broad consumer markets, and have most successfully, and creatively, woven these technologies into the fabric of American life. "Powered by Motorola provides us a unique opportunity to blend our marketing efforts with those of our customers, to demonstrate our commitment to their success, and a way to demonstrate how our technology is being used by our customers to impact people's lives," said Murray Goldman, executive vice president and assistant general manager for Motorola Semiconductor Products Sector. 1994 Powered by Motorola Honorees The 1994 Powered by Motorola honorees include: -- Universal Electronics, recognized for its ONE FOR ALL VCR VCR: see videocassette recorder. VCR in full videocassette recorder Electromechanical device that records, stores on a videotape cassette, and plays back on a TV set recorded images and sound. PRO 4 using the Motorola 68HC05 microcontroller. The ONE FOR ALL VCR PRO 4 eliminates the need for multiple remote controls and takes the guess work out of programming a VCR by combining the functions of up to four remote controls. -- Spectra-Physics, honored for its Magellan scanner/scale that can simultaneously speed-read a bar code in a full 360 degrees -- from the bottom, or any side of an item -- bringing the consumer less time in the grocery line and the checker check·er n. 1. a. One, such as an inspector or examiner, that checks. b. One that receives items for temporary safekeeping or for shipment: a baggage checker. 2. less wrist manipulation that could cause injury. The Magellan gets its incredible vision from the Motorola 68331 microcontroller. -- Scientific-Atlanta, recognized for its Model 8600x set-top terminal that uses Motorola's high-performance, cost-efficient 68HC11 microcontroller to control the electronic programming guides and other features. The Scientific-Atlanta 8600x bit-mapped graphics, onscreen on·screen or on-screen adj. & adv. 1. As shown on a movie, television, or display screen. 2. Within public view; in public. menus and easy programmability turn cable TVs into interactive video and information centers. -- Philips Consumer Electronics Co., honored for its Compact Disc Interactive Player using the Motorola MCD251 Full-Motion Video Decoder. With Philips CD-i, television comes alive with full-motion interactive games, educational and music videos, and movies. -- Motorola Paging, honored for the Bravo Encore! pager using the Motorola 68HC05 microcontroller to sequence, decode and display paging information. The Bravo Encore! is small and lightweight, with programmable alarm and larger, angled display, making it an easy-to-use pager. From CD-i players to pagers, products powered by Motorola are fast becoming a way of life. Having 1994 worldwide sales of $6.9 billion, Motorola's Semiconductor Products Sector is the largest U.S.-based broad-line supplier of semiconductors, with a balanced portfolio of more than 50,000 devices. Motorola is one of the world's leading providers of wireless communication, semiconductors, and advanced electronic systems and services. Major equipment businesses include cellular telephone, two-way radio A voice network that provides an always-on connection enabling the user to just "push the button and talk." Also called "dispatch radio," two-way radio has traditionally been used by police, fire, taxi and other mobile fleets. , paging and data communications data communications, application of telecommunications technology to the problem of transmitting data, especially to, from, or between computers. In popular usage, it is said that data communications make it possible for one computer to "talk" with another. , personal communications, automotive, defense and space electronics, and computers. Communication devices, computers and millions of consumer products are powered by Motorola semiconductors. Motorola's 1994 sales were $22.2 billion. -- NOTE: Motorola is a registered trademark of Motorola Inc. All company, brand and product names appearing in this news release are registered trademarks or trademarks of their respective holders. CONTACT: Motorola Sarah Russ, 512/891-8298 Cary Conway, 512/891-6071 |
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