Motive to Speak at Financial Times World Telecommunications Conference.

AUSTIN, Texas -- Motive, Inc. (NASDAQ:MOTVE), a leading provider of management software, today announced that Kenny Van Zant, executive vice president of marketing, will participate in the keynote panel discussion "Delivering the Broadband Home" at the Financial Times World Telecommunications Conference taking place at the London Marriot Hotel on Tuesday, Dec. 6 at 1:50 p.m. GMT.

Van Zant will join executives from HP and Siemens to discuss how broadband technologies have reshaped the telecom landscape and to consider whether the increase in broadband spending can compensate for declining revenues in other areas.

About Kenny Van Zant

Kenny Van Zant is Motive's executive vice president of marketing. He joined Motive following its merger with BroadJump in 2003. Leveraging more than 13 years of engineering and sales experience in data communications, Van Zant co-founded BroadJump in 1998, and served as its chief operating officer, helping to transform the company into an industry-leading software provider for the global broadband market. Previously, Van Zant was a lead member of Cisco Systems' broadband access team responsible for the technical direction and strategy for all DSL and cable modem sales in the United States. Van Zant holds a bachelor's degree in electrical engineering from the University of Texas.

About Motive, Inc.

Motive, Inc. (NASDAQ:MOTVE) has pioneered a unique approach to designing management services into Internet-era networks, systems and applications. Motive's software makes complex products and services self-managing, reducing overhead costs and optimizing customers' return on investment. Companies worldwide have relied on Motive's software to provide a range of problem remediation and configuration management tasks for more than 45 million endpoints. Founded in 1997, Motive is headquartered in Austin, Texas, and has offices in Europe and Asia. For more information, visit www.motive.com.

This press release contains forward-looking statements that involve risks and uncertainties relating to broadband technologies and the telecom landscape, spending in the broadband market, and the benefits and expected usage of management software products. Actual events or results may differ materially from those described in this press release due to a number of risks and uncertainties, including, among other things: actual spending in the broadband market, our ability to achieve broad adoption and acceptance of our products, the ability of our software to produce results for our customers and their subscribers, and the compatibility of our software with hardware and software platforms that are used by our customers and their subscribers now or in the future. Additional information concerning these and other risk factors associated with our business can be found in our filings with the Securities and Exchange Commission, which are available at www.sec.gov. Statements included in this press release are based upon information known to us as of the date of this release, and we assume no obligation to update any information contained in this press release.

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