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More control, more countries.


There's nothing like a strong downturn to bring corporate goals into focus. Last year's economic crunch in Brazil and Argentina slammed Latin America's largest publicly traded companies publicly traded company

A company whose shares of common stock are held by the public and are available for purchase by investors. The shares of publicly traded firms are bought and sold on the organized exchanges or in the over-the-counter market.
 into intense debt negotiations and cost cutting. A handful of companies simply sold out to competitors. This year, however, the LATIN TRADE Latin Trade is a monthly magazine covering global business in Latin America and the Caribbean. Similar to Forbes and Fortune Magazine in coverage, the magazine was founded in 1993 and now publishes 87,000 copies 1 each month in Spanish, Portuguese, and English.  100 will reap the rewards of restructuring.

Brazilian companies This is a list of major companies based in Brazil. Please note that the list is highly incomplete and does not have thousands of companies of different sizes. Links should only point to the Wikipedia article, and not to a web page URL.  will lead Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , Inc. from deep downturn to a robust rebound in 2003, according to the annual LATIN TRADE Consensus Forecast for the largest publicly traded companies in Latin America. Analysts at eight of the world's leading investment banks predict a 13% increase in sales, with profits surging almost 160% this year. In 2004, sales are expected to rise almost 6%, with a healthy 20% jump in profits.

Corporate Latin America is expected to fatten fat·ten  
v. fat·tened, fat·ten·ing, fat·tens

v.tr.
1. To make plump or fat.

2. To fertilize (land).

3.
 the bottom line with economic recovery. Devaluation devaluation, decreasing the value of one nation's currency relative to gold or the currencies of other nations. It is usually undertaken as a means of correcting a deficit in the balance of payments.  of the Brazilian real and Argentine peso helped exporters race ahead of the rest of the world in steel, grain and other goods last year, but Brazilian companies' strategic purchases this year will provide strong market positions at home and in a handful of countries in a recuperating South America. Similarly, Mexican and Colombian companies are also acquiring companies to consolidate industry control at home and to expand abroad.

With strategy and execution forged in the fires of economic crisis, Latin America's largest companies are emerging stronger within their sectors across multiple countries. Watch for that to translate into a push for increased free trade as companies seek to reduce costs even further.

P.S. LATIN TRADE has won three regional awards from the prestigious American Society of Business Publication Editors
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. The cover story "Corporate Firefighters" (February 2002), the Point of View section and Silicon Jack column--columnist Jack Epstein's second consecutive win in as many years--were selected among more than 2,500 entries, twice the number of any other national business publication competition in the United States.

Mike Zellner

mzellner@latintrade-inc.com
COPYRIGHT 2003 Freedom Magazines, Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:companies, forecasts; Latin America
Comment:More control, more countries.(companies, forecasts; Latin America)
Author:Zellner, Mike
Publication:Latin Trade
Geographic Code:0LATI
Date:Jul 1, 2003
Words:323
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