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More ART in Renesas' Mobile World; ART Joins the SH-Mobile Consortium.


Business Editors/Health/Medical Writers

ATLANTA--(BUSINESS WIRE)--Feb. 11, 2004

Today, ART Advanced Recognition Technologies, Inc. global leaders in User Interface solutions for mobile devices announced that it has signed a cooperation and co-marketing agreement with Renesas Technology Corp. The agreement enables Renesas' Technology's SH-Mobile Consortium to offer ART's advanced Speech & Handwriting Recognition solutions to its customers.

The new cooperation and co-marketing agreement allows for both companies to demonstrate the advantages of ART's recognition solutions on Renesas' Technology's SH-Mobile platform -- a synergy expected to delight prospective customers.

A flexible mobile application processor providing multimedia support for next-generation cellular phone communications, SH-Mobile is the latest innovation from Renesas Technology Corp. -- the company formed by the merger of the semiconductor divisions of Hitachi, Ltd. and Mitsubishi Electric Corporation. They turned to ART as the world's leading independent provider of natural User Interface solutions, creators of the breakthrough smARTspeak family of speech recognition technologies.

"The SH-Mobile Consortium is dedicated to bringing best of breed applications to the world's Mobile Handsets providers, OEMs and ODMs," says Ikuya Kawasaki, department manager, SoC Design Department 6 of Renesas Technology Corp. "We are sure they will appreciate the cooperation between SH-Mobile Consortium and ART that enables them to enjoy the benefits of a strong and flexible application processor, integrated with the most advanced capabilities of Speaker Independent Speech Recognition and Text To Speech features."

"Renesas Technology Corp. has swiftly established itself as a leading supplier of highly integrated semiconductor system solutions," said Ron Wolfson, ART's Director of Sales & Business Development. "Providing SH-Mobile Consortium customers with innovative user interface solutions on one of the world's most exciting cellular phone technologies, we both further shorten the development cycle and also enlarge the market potential for all concerned."

More About Renesas Technology's SH-Mobile

Renesas Technology's SH-Mobile is a flexible application accelerator that provides multimedia support for next-generation cellular phone communications.

Unlike traditional baseband CPU CPU
 in full central processing unit

Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit.
 methods that use single CPUs to manage both signal and application processing, the SH-Mobile design approach uses a dual CPU architecture that dedicates one CPU to application execution in order to maximize communication performance. Built on Renesas' popular SuperH 32-bit RISC RISC
 in full Reduced Instruction Set Computing

Computer architecture that uses a limited number of instructions. RISC became popular in microprocessors in the 1980s.
 superscalar architecture, SH-Mobile devices offers compelling functionality such as the JPEG JPEG
 in full Joint Photographic Experts Group

Standard computer file format for storing graphic images in a compressed form for general use. JPEG images are compressed using a mathematical algorithm.
, MP3, acoustic echo canceller, AMR (1) (Adaptive Multi-Rate) A variable rate speech codec selected by the 3GPP for the 3G evolution of the GSM cellphone system (WCDMA). Using the Algebraic CELP (ACELP) compression technology, AMR provides toll quality sound at transmission rates from 4.75 to 12.  codec, MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs). 4 encode/decode and Java Virtual Machine A Java interpreter. The Java Virtual Machine (JVM) is software that converts the Java intermediate language (bytecode) into machine language and executes it. The original JVM came from the JavaSoft division of Sun.  capabilities that are essential for supporting the high-end multimedia applications of next generation mobile phones.

For more information about SH-Mobile, please visit: http://www.renesas.com/eng/products/mpumcu/shmobile/index.html

About Renesas Technology Corp.

Headquartered in Tokyo, Japan, Renesas Technology Corp. designs and manufactures highly integrated semiconductor system solutions for mobile, automotive and PC/AV markets. Established on April 1, 2003 as a joint venture between Hitachi, Ltd. (TSE See Tokyo Stock Exchange.

TSE

1. See Tokyo Stock Exchange (TSE).

2. See Toronto Stock Exchange (TSE).
:6501, NYSE NYSE

See: New York Stock Exchange
:HIT) and Mitsubishi Electric Corporation (TSE:6503) Renesas Technology is one of the world's largest semiconductor companies and the number one microcontroller supplier globally. Besides microcontrollers, Renesas Technology offers system-on-chip devices, Smart Card ICs, mixed-signal products, flash memories, SRAMs and more. http://www.renesas.com/

More About ART Advanced Recognition Technologies

Established in 1990, ART is the acknowledged market leader in embedded speech and handwriting recognition software for mass-market mobile devices. With a decade of award-winning innovation behind it, ART develops and markets technologically superior solutions for the control and command of mobile devices through the human voice and natural handwriting. The company's proprietary technologies provide next-generation user interface solutions for cellular handsets, smartphones, mobile communicators, PDAs and handhelds, and automotive systems.

Today, ART's embedded software-only solutions are deployed in dozens of product lines from industry leaders such as Motorola, LGE LGE LG Electronics
LGE Local Government Employers (UK)
LGE Laser Guided Energy
LGE Louisville Gas & Electric
LGE Loop or Ground-start, Exchange (Newbridge) 
, Xelibri by Siemens, Panasonic, Mitsubishi, NEC (NEC Corporation, Tokyo, www.nec.com, www.necus.com) An electronics conglomerate known in the U.S. for its monitors. In Japan, it had the lion's share of the PC market until the late 1990s (see PC 98).

NEC was founded in Tokyo in 1899 as Nippon Electric Company, Ltd.
, BenQ, Pogo, Logitech, AlphaCell, GVC GVC Grand View College (Des Moines, IA)
GVC Gruppo Volontariato Civile
GVC Global Value Chain
GVC Gastrovascular Cavity
GVC Global Visibility Capability
GVC Goddard Voice Control
, Quanta, Compal, Inventec, Casio, Maxon, RAKS, Siemens Automotive, Franklin, PaceBlade, Hitachi and others.

ART has strategic and technological partnerships with industry leaders including: Texas Instruments, Qualcomm CDMA (Code Division Multiple Access) A method for transmitting simultaneous signals over a shared portion of the spectrum. The foremost application of CDMA is the digital cellular phone technology from QUALCOMM that operates in the 800 MHz band and 1.9 GHz PCS band.  Technologies, Motorola Semiconductors, Intel, Infineon, Agere, ADI, TTPCom, DSPG DSPG Defense Special Projects Group , Ceva, Microsoft, Symbian, UIQ, SVOX, Accelent Systems, Phone-Or and others.

Based in the United States with sales offices on the East and West Coasts, ART maintains a wholly owned Israeli subsidiary that conducts research and development.

Additional information about ART is available at: http://www.artcomp.com.

smARTspeak is a registered Trademark of ART Advanced Recognition Technologies, Inc. Other products may be the Trademarks of their respective owners.
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Publication:Business Wire
Geographic Code:9JAPA
Date:Feb 11, 2004
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