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Monster and MTV Help Job-Seeking College Students.


Business/Technology Editors

MonsterTRAK Highest Ranked College Student Visited Site on

the Internet According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Student Monitor(R)

Monster(R) today announced a multi-platform relationship with MTV MTV
 in full Music Television

U.S. cable television network, established in 1980 to present videos of musicians and singers performing new rock music. MTV won a wide following among rock-music fans worldwide and greatly affected the popular-music business.
: MUSIC TELEVISION. The broadcast, online and grassroots marketing elements of the program will feature MonsterTRAK, the definitive career resource for college students and alumni. The alliance will allow MonsterTRAK to reach MTV's vast audience young adult audience while further strengthening its leadership position in the college career space. Monster is the leading global careers site and flagship brand of TMP TMP (thymidine monophosphate): see thymine.  Worldwide Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: TMPW).

On the Air and On the Web

Among the broadcast elements of the agreement, Monster has introduced its first-ever product-specific advertising spot, "Bunnies," specifically created to focus on college student job seekers. This humorous 30-second spot, is airing exclusively on MTV, and features a floor hockey team in bunny suits weaving in and out of office cubicles. A voiceover encourages these young adults seeking employment to post resumes on MonsterTRAK. By doing so, job seekers can find, "Part- time. Full-time. Internships. Just about any job you can imagine," the voiceover continues. "Except for playing hockey in bunny suits. Those positions have been filled."

Additionally, MonsterTRAK will sponsor the MTV's "Homecoming." The week long special will take over one lucky college campus this fall and transform it into MTV's base of operations Noun 1. base of operations - installation from which a military force initiates operations; "the attack wiped out our forward bases"
base

air base, air station - a base for military aircraft

army base - a large base of operations for an army
 for the entire week. "Homecoming" will include live performances from some of today's hottest artists, special guests, MTV shows, and much more. MTV will also take viewers on a behind the scenes study break on five more college campuses during "Homecoming" with tailgate parties, additional live performances and more. The alliance with Monster will also include a drive-to-web sweepstakes to win an opportunity to work on a future MTV production.

"Among the marketing savvy and often hard-to-reach young adult population, Monster and MTV are by far two of the most recognizable and effective brands," said Eric Weil, managing partner of Student Monitor, the nationally syndicated market research study of the college student market. "The basis for both Monster's and MTV's respective success with young adults is their insight into the needs of students. This is most recently demonstrated in our Spring 2002 Lifestyle & Media study where Monster was the most-visited careers site by college students and MTV.com, the most visited entertainment site."

Grassroots

Lastly, the powerful brands of Monster and MTV will join forces on college campuses nationwide. Monster's street teams will promote the "Homecoming" online promotion and will be driving custom-designed Land Rovers built in the shape of Monster's mascot, Trump. The Land Rovers come with a trailer in tow, unfolding to reveal a covered tent area complete with Internet kiosks that connect users to the MonsterTRAK site, TV screens showing the latest Monster commercials, interactive games and giveaways.

"We are committed to this market as MonsterTRAK provides the critical intern and entry-level component to Monster's intern to CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  strategy," said Steve Pogorzelski, president, Monster, North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . "Our relationship with MTV allows us to further expand our reach into this key market and together MonsterTRAK and MTV will reach millions of college students through broadcast, online and grassroots channels."

On Top: MonsterTRAK

Through its superior relationships with more than 1,400 college and university career centers and 600,000 employers, MonsterTRAK has been helping employers and job seekers connect since its inception in 1988.

MonsterTRAK understands the unique recruitment needs of its career center partners. By collaborating with the career centers at public, private and community colleges, MonsterTRAK helps career centers educate students in utilizing the Internet as a critical component of their career management strategy. "With the difficult economic climate, it's more crucial than ever to provide students with the tools necessary to help them manage their career search, " said Jason Wall, assistant director, employee relations, Massachusetts Institute of Technology Massachusetts Institute of Technology, at Cambridge; coeducational; chartered 1861, opened 1865 in Boston, moved 1916. It has long been recognized as an outstanding technological institute and its Sloan School of Management has notable programs in business, . "MonsterTRAK is a highly-effective means for our students to find employment during school and after graduation -- it's a standout among the available options."

With recruiting budgets under increased scrutiny as a result of a down-turned economy, HR professionals need to ensure they're using the most efficient and cost-effective tools to find the best candidates. MonsterTRAK provides employers with direct access to more than 7 million students nationwide, enabling a low cost method to find the right candidates.

About Monster

Monster, headquartered in Maynard, Mass., is the leading global careers website, recording over 46.1 million unique visits during the month of May 2002 according to independent research conducted by I/PRO. Monster connects the most progressive companies with the most qualified career-minded individuals, offering innovative technology and superior services that give them more control over the recruiting process. The Monster global network consists of local content and language sites in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , United Kingdom, Australia, Canada, the Netherlands, Belgium, New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. , Singapore, Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. , France, Scotland, Germany, Ireland, Spain, Luxembourg, India, Italy, Sweden, Norway, Denmark, Switzerland, and Finland. Monster is the official online career management services sponsor of the 2002 Olympic Games Olympic games, premier athletic meeting of ancient Greece, and, in modern times, series of international sports contests. The Olympics of Ancient Greece


Although records cannot verify games earlier than 776 B.C.
 and 2002 and 2004 U.S. Olympic Teams. More information about Monster is available at www.monster.com or by calling 1-800-MONSTER.

About TMP Worldwide

Founded in 1967, TMP Worldwide Inc., with more than 10,000 employees in 33 countries, is the online recruitment leader, the world's largest Recruitment Advertising
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For more information, see the .
 agency network, and one of the world's largest Executive Search and Executive Selection agencies. TMP Worldwide, headquartered in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, is also the world's largest Yellow Pages advertising agency and a provider of direct marketing services. The company's clients include more than 90 of the Fortune 100 and more than 490 of the Fortune 500 companies. In June 2001, TMP Worldwide was added to the S&P 500 Index. More information about TMP Worldwide is available at www.tmp.com.

About MTV Networks

MTV Networks owns and operates the cable television programming services MTV: Music Television, MTV2, Nickelodeon/Nick at Nite, TV Land, VH1, CMT CMT Certified Medical Transcriptionist.

CMT
abbr.
Certified Medical Transcriptionist



CMT

California mastitis test.
: Country Music Television, and TNN TNN The National Network (formerly The Nashville Network)
TNN The Nashville Network (now The National Network)
TNN The Nerd Network (online gaming clan) 
, as well as The Digital Suite from MTV Networks, a package of thirteen digital services, all of which are trademarks of MTV Networks. MTV Networks also operates and offers joint ventures, licensing agreements and syndication deals whereby its programming can be seen worldwide.

Special Note: Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 Statement Under the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995: Except for historical information contained herein, the statements made in this release constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements involve certain risks and uncertainties, including statements regarding the company's strategic direction, prospects and future results. Certain factors, including factors outside of our control, may cause actual results to differ materially from those contained in the forward- looking statements, including economic and other conditions in the markets in which we operate, risks associated with acquisitions, competition, seasonality and the other risks discussed in our Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
 and our other filings made with the Securities and Exchange Commission, which discussions are incorporated in this release by reference.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 9, 2002
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