Moneymaking Ideas in Light of a Coaches Playbook

What should you do if your money making idea isn?t doing as well as you hoped Well, there are a few directions you can take when you discover you may be working harder than you want on an idea that provides less return than you need

What should you do if your money making idea isn?t doing as well as you hoped?

Well, there are a few directions you can take when you discover you may be working harder than you want on an idea that provides less return than you need. Pardon my use of the following football analogies.

1. The Idea Punt

This is when you simply toss your hands up in frustration and declare that the idea just isn?t going to work. You end the idea before you go into debt just trying to make it work. This often happens when people buy into some of the more infamous work at home opportunities found on the web. It can also be the point at which you call it a day when your own moneymaking idea leaves you feeling as if you want to bang your head against the wall.

2. The Idea on the Critically Injured List

This is when you honestly believe the idea is worth saving and you revert to a more nurturing role in making the idea stronger and building a better marketing framework for it?s potential emergence from the injured reserve.

3. A Smash Mouth Offense

This is when you believe in your idea so much you are willing to play the role of a bull in a china closet using every idea at your disposal to push through the barrier to idea acceptance. There will be opposition, but there?s an end zone waiting and this might be the time to break through the defense and see the scoreboard change.

4. It?s Just a Building Year

Sometimes the idea can be assessed as having positive qualities, but not an overall successful future. You can take the best parts of the idea and bring in a new defense and offense and effectively create a new team. There?s no shame in moving on especially when the direction is upward.

When you look at a poorly performing football team the coach may resort to an impassioned speech to get his team to pull together and do something special. The coach might also call for replacements in positions that seem especially weak. There may be off-season trading and new plays that are developed to throw the competition off their game.

The coach is the team leader and has to work to bring the team together and make things happen on the field. The coach doesn?t actually play the game, but they do manage the team direction so when a play is called they are all running in the same direction with the same purpose.

Sometimes a money making idea has significant sentimental attachments. In many cases you can?t expect the idea to serve your best interests if it is not flexible under your command. A business based on sentiment is a bit like a few companies I?ve observed lately. In one case a business was sold for one billion dollars, which may sound like a lot, but that same company was worth twenty billion dollars just twelve months before. Some bad decisions and less flexibility to fix problems made the company a bargain for another investor willing to redirect the core ideas.

You have choices when a moneymaking idea is being evaluated. Chose wisely.

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