Mobikyo and Infinita Release the 'Japan Mobile Internet Report'.Tokyo, Japan, Sept 26, 2007 - (JCN JCN Japan Corporate News JCN Journal of Cognitive Neuroscience JCN Journal of Cardiovascular Nursing JCN Journal of Christian Nursing JCN Job Control Number JCN Journal of Child Neurology JCN joint communications network (US DoD) Newswire) - Tokyo-based Mobikyo KK, publisher of the industry leading Wireless Watch Japan media site, and Infinita Inc., Japan's leading mobile market research firm, announced today the release of "Japan Mobile Internet Refers to gaining access to the Internet using a lightweight, handheld device. See Mobile IP, PDA, smartphone and mobile TV. Report - Carriers, Handsets, Content and Services," a 202-page market report providing the latest insight and in-depth details on how and why Japan's mobile Internet industry continues to matter to the rest of the world. With 40% of the world's mobile data revenues, Japan is the most advanced mobile market, where three-quarters of the population use the mobile Web and 4 -in -5 users have already migrated to 3G devices. More than US$1 billion in revenues are generated from mobile content and mobile commerce alone, spanning games, entertainment, shopping, music and social networking See social networking site. social networking - social network ; to these, add also the massive revenues from data access and mobile advertising. Infinita and Mobikyo, two of Tokyo's leading sources of mobile market expertise, have partnered to produce an in-depth, analytical research report explaining the regulatory, technology and business factors that have made - and continue to make - Japan's mobile Internet the world's best. The "Japan Mobile Internet Report" (JMIR JMIR Journal of Medical Internet Research ) explains in stunning detail why Japan's ecosystem achieves mobile revenues far better than anywhere else and highlights how market players everywhere can capture their share of local profits. The huge popularity of Japan's mobile Internet ecosystem have been widely reported, but the reasons behind the success and how these lessons apply to mobile markets everywhere are little understood outside of Japan. The report includes a comprehensive catalog of handsets and features, together with how and why device technologies are shaping usage and revenues. JMIR also includes insightful analysis on carrier strategy, tactics and mobile platforms, as well as a review of competitive advantages in the 3.5G era. Readers of JMIR will learn which lessons from Japan can be applied to create success in other markets, and which are unique to Japan. Readers also receive a condensed con·dense v. con·densed, con·dens·ing, con·dens·es v.tr. 1. To reduce the volume or compass of. 2. To make more concise; abridge or shorten. 3. Physics a. analytical review Noun 1. analytical review - an auditing procedure based on ratios among accounts and tries to identify significant changes limited review, review - (accounting) a service (less exhaustive than an audit) that provides some assurance to interested parties as to the on Japan's mobile evolution, as well as detailed information on the hottest current developments that are bound to hit other markets in 2007-2009. Report topics include: Carrier Strategy and Ecosystem Approach The Ecosystem Approach is considered one of the most important principles of sustainable environmental management. The Sixth Conference of the Parties to the Convention on Biological Diversity defined the Ecosystem Approach in Decision V/6, Annex A, section 1 as ‘a - How carriers, content providers and handset manufacturers work together to create compelling service offerings Device Features - How specific technologies on the handset have contributed to device differentiation, usage, sales and revenues Mobile Search - How search is transforming the mobile industry and breaking down the walls of the operator's walled gardens Refers to a network or service that restricts its users to its own content. Cable TV and satellite TV are walled gardens, offering a finite number of channels and programs to its subscribers. and how this affects the entire mobile value chain, and what new alliances are emerging as a result Mobile Music - How flat-rate pricing for full-track music downloads A music download refers to the transferring of a music file from an Internet-facing computer or website to a user's local computer. This term encompasses both legal downloads and downloads of copyright material without permission or payment if required. and cross-platform (PC/mobile) music stores are changing the game, and how mobile music consumption compares to other digital music distribution channels Mobile Social Networking (SNS SNS sympathetic nervous system. ) and User-Generated Content The production of content by the general public rather than by paid professionals and experts in the field. Mostly available on the Web via blogs and wikis, user-generated content refers to material such as the daily news, encyclopedias and other references, movie and product reviews as - Key insights into why services still in their nascent stages elsewhere are fast becoming mainstream in Japan - learn how service providers and carriers tie in mobile gaming, avatars, news and more with mobile social media Mobile Payment and NFC NFC abbr. National Football Conference Applications - Why operators are pursing non-traffic business opportunities in wireless payments, and how Japanese consumers are using their phones as digital cash, credit cards, train tickets and keys Mobile TV - Why reception of mobile TV broadcasts is free in Japan, and how operators, broadcasters and marketers are working together to create new advertising formats Location-Based Services See mobile positioning. - Why location is a feature, not a service - and how mobile applications make use of location information in anything from navigation to security and entertainment Mobile Advertising - How it became a US$300 million market, expected to triple in the next three years - and how mobile advertising is shifting from traditional to search-based advertising and affiliate models Fixed Mobile Convergence Seamless switching between cellular and local networks for mobile users. The goal is to have a handset that switches automatically from the cellular network to the local, wireless Wi-Fi network when entering a building in order to save cellphone minutes. - How content providers deliver a seamless user experience across the PC and the mobile, and how carriers integrate their service offerings across both channels Who should buy this report: -- Mobile operators seeking benchmark data on the world's most innovative mobile ecosystem -- Marketers trying to understand where mobile advertising is headed and how brands should interact with their customers via the small screen -- Mobile content and application providers looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. cutting-edge service ideas -- Entrepreneurs who need to validate their local market ideas and insights -- Analysts, academics, government policymakers -- Media seeking background analysis on Japan's mobile ecosystem "Japan Mobile Internet Report - Carriers, Handsets, Content and Services" A free 50-page .pdf preview is available online via: http://www.wirelesswatch.jp/reports http://www.infinita.co.jp/research Authors: Christopher Billich, Infinita Inc. Daniel Scuka & Lawrence Cosh-Ishii, Mobikyo K.K./Wireless Watch Japan Published: 5 September, 2007 202 pages including multiple - Tables, Images and Figures Price: Single-copy (not for resale, PDF format): US$2,000 Company-wide license (not for resale, PDF format): US$5,000 About Infinita Inc. Tokyo-based Infinita ( http://www.infinita.co.jp ) was founded in 2005. Originally specializing in technical development and production of mobile websites and applications for the domestic market, the company has since expanded its services to deliver market intelligence and research, providing in-depth analysis from one of the world's hotbeds of technological innovation to a wide range of international clients. Companies relying on Infinita's services include Softbank Mobile SoftBank Mobile Corp.(ソフトバンクモバイル株式会社), previously as Vodafone K.K.(also known as Vodafone Japan) and J-Phone , Deutsche Telekom Deutsche Telekom AG (ISIN: DE0005557508, FWB: DTE, NYSE: DT, LSE: DEU, TYO: 9496 ) (abbreviated DTAG) is a telecommunications company headquartered in Bonn, Germany. It is the largest telecommunications company in Germany and in the EU. and Itochu Electronics. In addition to the research partnership with Mobikyo K.K., Infinita is a strategic partner of the Mobile Consumer Behavior Lab at the International University of Japan in Niigata. About Mobikyo K.K. Based in Tokyo's central Shinjuku Ward, Mobikyo's core business is the production and dissemination of media content, market intelligence and business information aimed at those seeking to establish, expand or strengthen their partnerships and commercial relations with Japan's wireless and IT industries. The company offers a range of information and business promotion services, including Mobile Monday Tokyo Mobile Monday Tokyo (official site) is the Tokyo city branch of the Mobile Monday (MoMo) networking organisation (official site) for mobile industry professionals fostering cooperation and cross-border business development through virtual and live networking events to share ideas, community events, the Mobile Intelligence Japan guided mission, research, consulting and referral network and the Wireless Watch Japan media site. For more information, access www.mobikyo.jp Source: Mobikyo K.K. Contact: Lawrence Cosh-Ishii, Representative Director, Mobikyo KK T: +81-3-5363-9454 F: +81-3-5363-9453 M: info [at] mobikyo.jp W: http://www.mobikyo.jp Japan Corporate News Network. All rights reserved. |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion