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Mixing and matching.


Recent market turbulence calls for rethinking your portfolio

Now that you have made it through the first half of 2000, it's time It's Time was a successful political campaign run by the Australian Labor Party (ALP) under Gough Whitlam at the 1972 election in Australia. Campaigning on the perceived need for change after 23 years of conservative (Liberal Party of Australia) government, Labor put forward a  to reevaluate your assets. Experts say that spreading your assets over various investments is perhaps the best rule you can follow. A diversified portfolio should fluctuate less as losses from some investments are offset by gains in others.

Asset allocation Asset Allocation

The process of dividing a portfolio among major asset categories such as bonds, stocks or cash. The purpose of asset allocation is to reduce risk by diversifying the portfolio.
 is the balance you strike among three investment classes: stocks, bonds and cash equivalents.

* Common Stocks represent ownership in a corporation and entail more risk than other financial assets Financial assets

Claims on real assets.
 in the short run. But in the long run, they usually provide the highest returns.

* Bonds are IOUs issued by corporations, government and federal agencies. They typically offer higher yields than cash reserves Cash reserves

See: Cash investments


cash reserves

Investment funds that are held in short-term assets such as Treasury bills and certificates of deposit until more permanent investment opportunities are available.
, but their value can fluctuate with the rise and fall of interest rates.

* Cash Equivalents include money market securities, Treasury bills and short-term certificates of deposit. Money market securities provide safety and liquidity. However, inflation can quickly erode the purchasing power Purchasing Power

1. The value of a currency expressed in terms of the amount of goods or services that one unit of money can buy. Purchasing power is important because, all else being equal, inflation decreases the amount of goods or services you'd be able to purchase.

2.
 of cash.

For instance, a near-term goal to purchase a house or car may call for a moderate-risk investment approach. A long-term goal like financing a college education or retirement allows you to pursue an aggressive strategy, since you may have time to wait out short-term market fluctuations.

Of course, it won't matter how much time you have if you pull your hair out and can't sleep whenever there's a downturn. For this reason, always weigh your desire for higher returns against your willingness to tolerate market setbacks.

RELATED ARTICLE: The right mix

The following four portfolios show how asset diversification and risk tolerance Risk Tolerance

The degree of uncertainty that an investor can handle in regards to a negative change in the value of their portfolio.

Notes:
An investor's risk tolerance varies according to age, income requirements, financial goals, etc.
 come into play when developing an investment plan based on your goal. Keep in mind that there is no single approach that's right for everyone.

[GRAPHS OMITTED]
COPYRIGHT 2000 Earl G. Graves Publishing Co., Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Author:Spradley, Mark
Publication:Black Enterprise
Article Type:Brief Article
Geographic Code:1USA
Date:Jun 1, 2000
Words:296
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