Mitsui & Co. and Atoga Systems Announce Strategic Partnership; Atoga Systems Expands to Asia with the OAR Family of DWDM Products.
Business Editors/High-Tech Writers
FREMONT, Calif.--(BUSINESS WIRE)--March 4, 2002
Mitsui & Co., a premier distributor of networking equipment, and Atoga Systems Inc., a leading vendor of tunable metro DWDM (Dense WDM) The term given to wavelength division multiplexing (WDM) when significantly more channels were being added. Since WDM is increasingly more "dense" all the time, both terms are used synonymously. See WDM.
DWDM - wavelength division multiplexing systems, announced today that they have entered into a strategic relationship agreement under which Mitsui & Co. will bring Atoga's Optical Application Router (OAR) family of metro DWDM platforms to market in Japan.
"Atoga's metro Optical Application Routers are a key part of Mitsui's product offering as we deliver the most technologically advanced optical networking Communications between computers, telephones and other electronic devices using light. An optical network is far more reliable and has far greater potential transmission capacity than networking in the electrical domain. See optical fiber. equipment to major carriers in Japan," stated Mr. Yoshiyuki Izawa, COO of Information Business Unit, Mitsui & Co. "Atoga's innovative use of tunable DWDM coupled with service flexibility allows our customers to deploy new services quickly and in a cost-effective manner. This is a tremendous opportunity for us to address the emerging market of value added Value Added
The enhancement a company gives its product or service before offering the product to customers.
This can either increase the products price or value. services in metro networks Metro Networks is a broadcasting outsourcing company based in Houston, Texas. It is a subsidiary of Westwood One, which is managed by CBS Radio. The company operates a number of local and regional news and traffic facilities that provide regular reports to affiliates, together with in Japan."
This agreement expands Mitsui's leadership portfolio of networking products and provides Atoga with an established, highly respected partner for rapidly entering the growing metro networking market in Japan.
In addition to the reseller An organization that sells hardware and software to the general public. Resellers purchase products from software publishers and hardware manufacturers. agreement, Mitsui & Co. also has made a strategic investment in Atoga, further strengthening the long-term mutual commitment between the two companies.
"We are pleased to have a reputable rep·u·ta·ble
Having a good reputation; honorable.
repu·ta·bil partner such as Mitsui & Co. on our side as we expand our operations to Asia," said Cuneyt Ozveren, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Atoga Systems. "Japan is a very important market for us as we continue to establish our product line, and bring our active product trials in the U.S, Japan, and other international markets to fruition fru·i·tion
1. Realization of something desired or worked for; accomplishment: labor finally coming to fruition.
2. Enjoyment derived from use or possession.
Atoga Systems designs, develops and manufactures intelligent, integrated DWDM platforms for the optical Internet. Atoga's solutions for the metro network allow service providers to increase service velocity through intelligent and simplified provisioning of applications and services. Atoga's integrated optical platforms enable service providers to broaden service offerings, increase the aggregate performance of their network infrastructure and radically reduce the total cost of operation. Atoga was founded in December 1999 and is located in Fremont, Calif. Visit http://www.atoga.com.
Mitsui & Co., Ltd. is Japan's largest Sogo-Shosha, or general trading company, which has two principal roles: to facilitate its clients' international trade-related activities and -- making use of its substantial information, human, financial, and other resources -- to create new trade flows, new enterprises, and new industries around the world. Mitsui is an international "business creator" offering value-added services A value-added service (VAS) is a telecommunications industry term for non-core services or, in short, all services beyond standard voice calls and fax transmissions. to clients worldwide. Mitsui oversees a broad range of products including network equipment, and have the knowledge and experience to best serve the ever-changing needs of the global marketplace. Mitsui was formed in 1947, and had revenue for the year ended March 31, 2001 exceeding US$130B.