Mitsubishi Electric US Sponsors Public Television's ``Japanland''.CYPRESS, Calif. -- Mitsubishi Electric Mitsubishi Electric Corporation (三菱電機株式会社 US Holdings, Inc. will sponsor "Japanland," a four-part, four-hour series on Japan that will air on public television stations nationwide in the months ahead. Produced by internationally acclaimed author and documentary filmmaker Karin Muller, the program chronicles her epic journey across Japan, and introduces viewers to little known traditions, ceremonies and places. "Japanland" is a journey into the soul of Japan and provides a rare glimpse behind the tatemae, or external image, to see the honne, or true inner character of Japan. For 12 months Muller traveled from one end of the country to the other, living among the people and exploring Japan's ancient cultural heritage and its modern ways. Karin speaks Japanese and has spent the last nine years studying judo judo (j  `dō), sport of Japanese origin that makes use of the principles of jujitsu, a weaponless system of self-defense. . This opened many doors into the secret side of Japanese life. Karin followed the dervish dervish (dûr`vĭsh), see fakir; Rumi, Jalal ad-Din. dervish In Islam, a member of a Sufi fraternity. These mystics stressed emotional aspects of devotion through ecstatic trances, dancing, and whirling. mountain-cults as they undertook shamanistic austerities like fire walking, icy waterfall immersion and exorcism exorcism (ĕk`sôrsĭz'əm), ritual act of driving out evil demons or spirits from places, persons, or things in which they are thought to dwell. It occurs both in primitive societies and in the religions of sophisticated cultures. . She joined a samurai mounted archery team and learned how to handle a longbow longbow Leading missile weapon of the English from the 14th century into the 16th century. Probably of Welsh origin, it was usually 6 ft (2 m) tall and shot arrows more than a yard long. on a galloping horse. "Japan has many traditions that go back centuries, but are still unknown in the West," says Akira Tasaki, president of Mitsubishi Electric US. "Karin's documentary of her extraordinary journey is a fascinating series that people of all cultures will enjoy. Her sincere enthusiasm to learn more about the culture and the respect she shows for Japanese customs and people really shines through." Muller's year-long, 900-mile journey follows the footsteps of Japan's most famous saint, and takes place well off the beaten path, allowing her to experience Japanese life, culture and mysteries unseen by many until now. From her first hike along the ancient Tokaido Road to the last of steps of a 900-mile trek, viewers travel with her to places unknown to most Westerners. Muller shares in the rituals of a 63-year-old geisha geisha Member of a professional class of women in Japan whose traditional occupation is to entertain men. A geisha must be adept at singing, dancing, and playing traditional musical instruments (e.g., the samisen) in addition to being skilled at making conversation. , and the colorful and dangerous samurai festival. She examines the sophisticated discipline and morals of the art of sumo in a rare visit to a sumo stable, and from a 24th generation sword-maker learns of the weapon's revered place in Japanese culture. "I approached Mitsubishi Electric to sponsor `Japanland' because it's a company with an outstanding heritage and reputation," says Muller. "They understand the importance of building bridges among nations, and people. Mitsubishi Electric's support of `Japanland' will help introduce more people to this beautiful country, and hopefully encourage them to learn more about it." The series will be airing throughout the country on public television stations starting in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of and Boston on November 7, and will repeat several times in the months ahead. Check local public stations' websites for local airdates. A companion book, "Japanland" is also available, and the complete four-hour series is available as a two-VHS set. More details are also available at www.Japanlandonline.com and www.Japanlandjourney.com. About Mitsubishi Electric US Mitsubishi Electric US Holdings, a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of Mitsubishi Electric Corporation, is the umbrella organization
An umbrella organization is an association of (often related, industry-specific) institutions, who work together formally to coordinate activities or for six US affiliates of Mitsubishi Electric, and provides business support to those affiliates, such as financial reporting and tax payment on a consolidated basis. Mitsubishi Electric's affiliates in North, Central and South America South America, fourth largest continent (1991 est. pop. 299,150,000), c.6,880,000 sq mi (17,819,000 sq km), the southern of the two continents of the Western Hemisphere. conduct research and development (R&D), as well as engage in engineering, manufacturing, sales and after-service in a variety of business areas. Principal businesses include high definition projection televisions, DVD players, business-use digital printers, business-use large-scale display systems, optoelectronic and microwave devices, automotive electrical components, industrial mechatronic devices, elevators and escalators, HVAC (Heating Ventilation Air Conditioning) In the home or small office with a handful of computers, HVAC is more for human comfort than the machines. In large datacenters, a humidity-free room with a steady, cool temperature is essential for the trouble-free products (including air conditioners), industrial-use factory automation devices, and infrastructure equipment (including electric power transmission and generation equipment). There is also a technical research facility that conducts R&D in a wide variety of business fields, including imaging, information and biometrics. For the fiscal year 2004, sales in North America are expected to total approximately $2.0 billion, with 30 locations and 4,000 employees. For more information visit www.MitsubishiElectric.com. |
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