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Mirror Image Announces Private-Label Content Access Point -- CAP -- Partner Program.


Business Editors/High-Tech Writers

WOBURN, Mass.--(BUSINESS WIRE)--Sept. 8, 2003

Patented Platform Technology Enables Service Providers

to Expand Existing Networks and Service Offerings

While Maintaining Core Competency A core competency is something that a firm can do well and that meets the following three conditions specified by Hamel and Prahalad (1990):
  1. It provides customer benefits
  2. It is hard for competitors to imitate
  3. It can be leveraged widely to many products and markets.
 Focus

Mirror Image(R) Internet, a leading global e-Business provider of content delivery, streaming media See streaming audio, streaming video and digital media hub. , e-Commerce and Web computing services, and a subsidiary of Xcelera Inc. (AMEX AMEX

See: American Stock Exchange
:XLA XLA X-Linked Agammaglobulinemia
XLA Excel Airways (British airline)
XLA Microsoft Excel Addin
XLA Xbox Live Arcade (gaming)
XLA X-Band Limiter Attenuator
XLA Excel Add-in
XLA Xlib Archive
), today announced the Private-Label Content Access Point(R) (CAP) Partner Program, a strategic program that provides partners, such as telecommunications service providers A Telecommunications Service Provider or TSP is a type of Communications Service Provider that has traditionally provided telephone and similar services. This category includes ILECs, CLECs, and mobile wireless companies.  and online retailers, the ability to leverage its patented platform technology. By working with Mirror Image to create and operate a private-label CAP network, service providers are able to offer customers a branded platform for end-to-end global content and application delivery over their own infrastructure.

Under this private-label CAP program, Mirror Image is uniquely positioned to offer a "reserved capacity" solution for organizations looking to expand the reach and coverage of existing networks and broaden service offerings, while maintaining control of customer relationships. Program partners will benefit from increased revenue potential as well as opportunities for immediate revenue generation without incurring additional operational and capital expenditures. Additionally, organizations can implement the private-label offering in as little as one month without any of the costs associated with building and maintaining their own infrastructure.

"Mirror Image's Private-Label CAP Partner Program gives service providers the opportunity to leverage world-class, patented technology to expand service offerings while keeping the focus on what's most important to the bottom line -- core competencies," said Greg Howard Greg Howard (born 1964 in Washington, DC) is a Chapman Stick player from Charlottesville, Virginia. Originally a keyboardist and saxophonist, Greg took up the Stick in 1985. Over the years Greg has performed thousands of shows in Charlottesville and around the world. , an analyst at the HTRC HTRC Heat Transfer Recent Contents  Group. "This program is the ideal solution for companies who are looking to invest time and money in product and brand development, rather than creating and operating a global network."

Mirror Image's CAP platform provides the foundation for the world's first Application Delivery Network (ADN ADN Anchorage Daily News (Alaska newspaper)
ADN Yemen (international vehicle registration)
ADN Ácido Desoxirribonucleico
ADN Acide Désoxyribonucléique (French: DNA) 
), which effectively collects, stores and delivers Web content and applications to millions of global users by circumventing Internet congestion The condition of a network when there is not enough bandwidth to support the current traffic load.

congestion - When the offered load of a data communication path exceeds the capacity.
. The scalability and flexibility of the network provides a platform that companies can continue to extend as specific needs and customer demands change and grow over time.

"Through this program, we offer our partners and their customers the benefits of using the extensive capabilities of our patented network to create and deliver high-performance and high-availability solutions," said Jeffrey Schutzman, Director of Strategic Accounts and Partner Development for Mirror Image. "The flexibility and business benefits associated with the Private-Label CAP Partner Program further solidifies our position as the premiere provider of global e-Business services."

About Mirror Image Internet

Mirror Image(R) Internet, a leading global e-Business provider of content delivery, streaming media, e-Commerce and Web computing services, increases the speed, performance and reliability of content, application and transaction delivery. With an enterprise-class infrastructure that combines an optimal mix of connectivity, processing power and storage, Mirror Image helps organizations efficiently serve users by utilizing the power of the Web to increase revenue opportunities, reduce infrastructure costs and improve customer satisfaction. Principally owned by Xcelera Inc. (AMEX:XLA), Mirror Image serves Global 2000 enterprises, service and hosting providers, publishers and e-businesses worldwide through its corporate headquarters in Woburn, Massachusetts Woburn (/'wu.bə(r)n/) is a city in Middlesex County, Massachusetts, USA. The population was 37,258 at the 2000 census. Woburn is the birthplace of Anglo-American scientist Benjamin Thompson, a.k.a. . For additional information, please visit www.mirror-image.com or call +1 781 376 1100.
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Publication:Business Wire
Date:Sep 8, 2003
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