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Miraval, Life in Balance(R), Appoints John Vanderslice Chief Executive Officer; Internationally Recognized Leader in Luxury Resort Management Joins Miraval.


CATALINA, Ariz. -- Miraval, Life in Balance(R), named in readers' polls as both the #1 destination spa A destination spa is a business establishment which people visit for personal health, life enhancement, fitness, personal care treatments such as massages, facials, in a resort setting.  in America by Conde Nast and the #1 destination spa in the world by Travel & Leisure for the third consecutive year, today announced that John Vanderslice John Vanderslice (born May 22, 1967 in Gainesville, Florida) is an American musician, formerly of mk Ultra but now performing with his own band.

After mk Ultra broke up in 1999, Vanderslice began building a solo career.
 will become Chief Executive Officer, taking over the day-to-day operations of Miraval.

Vanderslice comes to Miraval from Club Med Club Med (short for Club Méditerranée) is a French corporation of vacation resorts found in many parts of the world, usually in highly exotic locations. It is seen by many as having started the all-inclusive resort concept, which is now a popular vacationing style for , where he served as President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  for their Americas Region. He was responsible for six national and international business offices, as well as for resorts throughout the Caribbean, Bahamas, Mexico, Brazil and the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. .

Prior to Club Med, Vanderslice served as Senior Vice President of Concept Development and in other positions for the Triarc Restaurant Group, a holding company whose subsidiaries include Arby's and TJ Cinnamons. Vanderslice also worked for Kraft Foods Kraft Foods Inc. (NYSE: KFT) is the largest food and beverage company headquartered in North America and the second largest in the world after Nestlé SA.

The Philip Morris Company (now known as Altria Group), a company that produces tobacco products, acquired Kraft for
 for many years, managing several cereal and beverage brands.

"Miraval is at the forefront of the health and wellness community, which continues to gain global attention and pervade per·vade  
tr.v. per·vad·ed, per·vad·ing, per·vades
To be present throughout; permeate. See Synonyms at charge.



[Latin perv
 mainstream culture as people today lead ever more complex, stressful lives" states Vanderslice. "The Miraval brand offers the opportunity to make positive additions that enable people to lead more balanced lives. I'm very excited to be leading Miraval's crusade to create a revolutionary company that provides solutions for life's choices."

Vanderslice is married with a 15 year-old daughter and a 9 year-old son. He enjoys running, tennis and golf. A part of his childhood was spent in the Phoenix area, and he is happy to be back in a desert environment.

Revolution LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
 was launched in April 2005 by Steve Case, the former Co-Founder of AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. . Revolution is seeking to become the world's leader in providing consumers with more choices to empower themselves to build balanced and mindful lives. Together with a newly formed management team at Miraval brimming with a diverse and complementary set of experiences, Case seeks to expand Miraval's mission of mindfulness from a location to a lifestyle, from a vacation to a way of life.

Miraval's announcement of Vanderslice's appointment is just one of the "revolutionary" additions being made at Miraval. Among the focal points of Miraval's plans for growth are the expansion of its award-winning flagship resort and spa into an inviting balanced-living resort community. Over the next 10 years, Case envisions local wellness centers in multiple communities across America, all offering Miraval programs. Lifestyle products in food, beverage, beauty, body, and health, and nutritional supplements Nutritional Supplements Definition

Nutritional supplements include vitamins, minerals, herbs, meal supplements, sports nutrition products, natural food supplements, and other related products used to boost the nutritional content of the diet.
 are also part of the plan for the evolution of the Miraval brand into a household name in health and wellness--not just in America, but around the world.

Miraval's majority owner is Revolution Living, a subsidiary of Revolution LLC. Under the leadership of CEO Michael Crooke, Revolution Living invests in businesses that promote more balanced and sustainable lifestyles. Its holdings include Flexcar, a car-sharing service; Lime, the leading cable and satellite radio channel with "mind, body, spirit" programming; and a minority stake in Gaiam Inc., the leading provider of goods and services In economics, economic output is divided into physical goods and intangible services. Consumption of goods and services is assumed to produce utility (unless the "good" is a "bad"). It is often used when referring to a Goods and Services Tax.  to customers who value the environment, a sustainable economy, healthy lifestyles, alternative healthcare and personal development.

Revolution Living CEO Michael Crooke said, "We know that John's expertise in the areas of branding, hospitality, real estate operations, product development and marketing will serve us well. This will be important as we endeavor to bring Miraval experiences to more people in more places. John recognizes the importance of balance, and believes that coming to Miraval will be purposeful for him in personal as well as professional ways."

Nestled in the foothills of the Santa Catalina Mountains The Santa Catalina Mountains are located north of Tucson, Arizona, United States. Commonly referred to as the Catalinas, the mountain range is the most prominent in the Tucson area, with the highest average elevation.  in Southern Arizona, Miraval, Life In Balance, offers luxury, privacy and a healthful health·ful
adj.
1. Conducive to good health; salutary.

2. Healthy.



healthful·ness n.
 focus for the body, mind and spirit. The vision is to transform Miraval from a place to an idea . . . from a vacation to a way of life ... from a destination spa to a lifestyle company with new destinations, new products, and new services. The resort's 104 exquisite hacienda-style guestrooms sit comfortably on 400 manicured acres in the picturesque Sonoran Desert. The Miraval philosophy is one of balance, "mindfulness" and living in the moment. There is no strict regimen, and no pressure: guests are free to create daily agendas that suit their whims, goals and mood from the following options:
Yoga                      Meditation                  Golf
Fine Dining               Nutrition Classes           Luxury Spa
Equestrian Pursuits       Swimming Pools              Hiking
Trail Riding              Adventure Challenges        Zen Garden
Nature Programs


Consistently rated the #1 Destination Spa with the following accolades:

--#1 Destination Spa in the World by readers of Travel + Leisure in 2003, 2004, 2005

--Ranked #1 Destination Spa in the U.S. by Zagat Survey in 2001/2002 and 2003/2004

--#1 Destination Spa in North America by Conde Nast Traveler in 2004 and 2006

For further information or reservations, phone 800-232-3969, or log onto www.miravalresort.com.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 26, 2006
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