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Minnesota Life Web Site Earns Kudos for Customer Respect.


Business Editors/High-Tech Writers

ST. PAUL St. Paul

as a missionary he fearlessly confronts the “perils of waters, of robbers, in the city, in the wilderness.” [N.T.: II Cor. 11:26]

See : Bravery
, Minn.--(BUSINESS WIRE)--Feb. 17, 2004

Ease of navigation, respect for consumer privacy, and responsiveness to inquiries are some of the 60 attributes for which The Customer Respect Group gave a high ranking See Google bomb.  to Minnesota Life's corporate web site, www.minnesotalife.com.

The Customer Respect Group is an international research and consulting firm Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee
consulting company

business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a
 that focuses on how corporations treat their customers online. Its Winter 2004 Online Customer Respect Study ranked insurance firms among the country's largest 1000 companies. Of the 70 insurer sites evaluated, Minnesota Life's ranked second with a score of 9.3 out of 10. The highest ranking was 9.6.

"Easy-to-use, safe technology is critical for success in all our businesses," said Robert L. Senkler, chairman, president, and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Minnesota Life The Minnesota Life Insurance Company was founded in St. Paul, Minnesota in 1880 as a mutual insurance company. It was originally organized as a mutual because a general distrust of stockholder-owned businesses prevailed at that time and there was a shortage of people willing to buy . "We use the web to make it comfortable and convenient for our customers to do business with us and meet their needs as efficiently as possible."

Minnesota Life policy owners and contract holders can visit the corporate site to:

-- view all of the individual life insurance and annuity annuity: see insurance.
annuity

Payment made at a fixed interval. A common example is the payment received by retirees from their pension plan. There are two main classes of annuities: annuities certain and contingent annuities.
 

contracts they own;

-- submit transfers, account rebalancing Rebalancing

The process of realigning the weightings of one's portfolio of assets.

Notes:
For example, if your portfolio's proportion of stock has grown too large for your intended assets weightings and risk tolerance, you might rebalance by selling some stock and putting
 and allocation changes

on variable life or variable annuity Variable Annuity

An insurance contract in which, at the end of the accumulation stage, the insurance company guarantees a minimum payment. The remaining income payments can vary depending on the performance of the managed portfolio.
 contracts;

-- obtain information about the investment options available on

variable adjustable life insurance and variable annuity

contracts, including investment objectives and performance;

-- news about Minnesota Life;

-- print a variety of service request forms (change of address,

change of beneficiary, etc.);

-- contact Minnesota Life with comments or questions about their

contracts or offer suggestions for improving the site;

-- find answers to common questions about contracts and

definitions of life and annuity terms;

-- read Minnesota Life's privacy policy and learn how to disable To turn off; deactivate. See disabled.  

cookies.

The Customer Respect Group study objectively measures corporate performance from an online customer's perspective by assigning a Customer Respect Index (CRI CRI

constant-rate infusion.
(TM)) rating to each company. By looking at more than 1000 web sites across a spectrum of industries in detail, The Customer Respect Group identified more than 60 attributes of the online customer experience in the categories of simplicity, privacy, attitude, transparency, responsiveness, and principles. The top ten insurer rankings are:

Company                                                    CRI ranking
1.  Cincinnati Financial Corporation                       9.6
2.  Minnesota Life Insurance Company                       9.3
3.  American International Group, Inc.                     8.8
4.  Liberty Mutual Insurance Group                         8.8
5.  Pacific Life Corp                                      8.7
6.  Mutual of Omaha Insurance Companies                    8.6
7.  Principal Financial Group, Inc.                        8.5
8.  Phoenix Companies, Inc.                                8.5
9.  Erie Insurance Group                                   8.4
10.  Massachusetts Mutual Life Insurance Company           8.3


Minnesota Life Insurance Company was founded in 1880 and provides financial security for individuals and businesses in the form of insurance, retirement plans and investments. Minnesota Life serves over seven million people with more than $390 billion of life insurance in force and nearly $22 billion in assets under management Assets Under Management (AUM) is a term used by financial services companies in the mutual fund and money management or investment management business to gauge how much money they are managing. . Its combined work force of 4,400 employees and representatives is located in agencies and offices across the country and its St. Paul headquarters. The company is highly rated by the major independent rating agencies that analyze the financial soundness and claims-paying ability of insurance companies.

NOTE: Robert Senkler's photo can be downloaded from the news room at the Minnesota Life corporate web site: http://www.minnesotalife.com/news/download_center/download_portr.asp.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 17, 2004
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