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Minn Kota(R) Maxxum Pro Named among the ``Best of the Best'' by Field & Stream; Number One Outdoor Magazine Names Top Outdoor Products.


RACINE, Wis. -- Johnson Outdoors Johnson Outdoors, Inc. (NASDAQ: JOUT) produces outdoor recreational products such as watercraft, diving equipment, compasses and navigational products, and outdoor clothing. The company grew out of a diversification and acquisition efforts by S.C.  Inc. (Nasdaq:JOUT JOUT Junior Officer Under Training (Canadian Navy) ) is pleased to announce that its Minn Kota(R) Maxxum Pro fishing motor was awarded top honors as one of the world's best new products by Field & Stream magazine in its annual "Best of the Best" round-up. The Minn Kota(R) Maxxum Pro was selected for both its power and positioning, as well as its unique, new Lift-Assist(TM) technology that allows for easier and safer lifting of the motor in and out of the water.

According to according to
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 Jay Cassell, Deputy Editor of Field & Stream, in a press release from the magazine, "Thousands of new outdoor products are introduced each year," says Cassell. "The Best of the Best list is great way to maneuver through the mountain of gear available and assure you come out on top with products that will perform."

The Maxxum Pro(TM) was one of only twenty-two winners tested and selected by the magazine's editors for Field & Stream's 8th Annual "Best of the Best" to be featured in the magazine's December/January issue, available on newsstands November 21, 2006. The products were tested by a panel of editors at Field & Stream comprised of gear fanatics and expert sportsmen. Winning items were selected based on outstanding performance, ability to deliver in the field, reasonable and fair pricing, design and usefulness to sportsmen.

"Minn Kota(R) is the #1 electric fishing motor in the world due to our continuing commitment to outstanding performance, superior quality and winning innovation. We are thrilled and honored to be recognized for helping make the angler's time on the water simpler, easier and better anywhere, anytime," said Helen Johnson-Leipold Helen Johnson-Leipold, is the daughter of Samuel Curtis Johnson, Jr., who died in 2004, and Imogine Powers Johnson and the great great granddaughter of S. C. Johnson & Son founder Samuel Curtis Johnson, Sr.. , Chairman and Chief Executive Officer, Johnson Outdoors.

Field & Stream(R), The World's Leading Outdoor Magazine is the largest and most recognized outdoor publication in the world. Devoted to the complete outdoor experience and lifestyle, Field & Stream gives its readers the knowledge and inspiration to pursue the sports they love. It celebrates the outdoor experience with great stories, compelling photography, and sound advice while honoring the traditions hunters and fishermen have passed down for generations. Established in 1895, Field & Stream is the country's largest-circulation special-interest magazine and is published 11-times per year by Time4 Media(TM), a subsidiary of Time Inc., which is a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of Time Warner Inc. (NYSE NYSE

See: New York Stock Exchange
:TWX (TeletypeWriter eXchange Service) A U.S. and Canadian dial-up communications service that became part of Telex. In 1971, the Bell System sold TWX to Western Union. TWX transmitted 5-bit Murray code or 7-bit ASCII code at up to 150 bps. See Telex. ).

For more on Field & Stream's "Best of the Best," please see the December/January issue of the magazine or visit fieldandstream.com

ABOUT JOHNSON OUTDOORS INC.

Johnson Outdoors is a leading global outdoor recreation company that turns ideas into adventure with innovative, top-quality products. The company designs, manufactures and markets a portfolio of winning, consumer-preferred brands across four categories: Watercraft, Marine Electronics, Diving and Outdoor Equipment. Johnson Outdoors' familiar brands include, among others: Old Town(R) canoes and kayaks; Ocean Kayak kayak (kī`ăk), Eskimo canoe, originally made of sealskin stretched over a framework of whalebone or driftwood. It is completely covered except for the opening in which the paddler sits. (R) and Necky(R) kayaks; Escape(R) electric boats; Minn Kota(R) motors; Cannon(R) downriggers; Humminbird(R), Bottomline(R) and Fishin' Buddy(R) fishfinders; Scubapro(R) and UWATEC(R) dive equipment; Silva sil·va also syl·va  
n. pl. sil·vas or sil·vae
1. The trees or forests of a region.

2. A written work on the trees or forests of a region.
(R) compasses and digital instruments; and Eureka!(R) tents.

Visit us on line at http://www.johnsonoutdoors.com
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 9, 2005
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