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Microsoft's spider web.


For a reported $15 million, Microsoft recently bought a 10 percent stake in Progressive Networks, whose RealAudio and RealVideo streaming technology are perceived to be better than Microsoft's own NetShow technology. Microsoft also bought VXtreme, another company in the streaming video A one-way video transmission over a data network. It is widely used on the Web as well as company networks to play video clips and video broadcasts. Computers in home networks stream video to digital media hubs connected to a home theater.  business.

Microsoft and Progressive Networks are working to develop Microsofts Active Streaming Format The earlier name for Microsoft's Advanced Systems Format. See Windows Media formats. , an advanced open-standard-based streaming technology.

In the opinion of Microsoft Group VP Paul Maritz Paul Maritz was a senior executive at Microsoft from 1986 to 2000. He is currently founder and CEO of Picorp.

He sponsors third-world development projects and is on the board of the Grameen Foundation.
, all audio and video will eventually be distributed online.

Microsoft also owns 3.5 percent of Phoenix-based WavePhore, a developer of low cost, high-speed systems for distributing data over existing TV, radio, satellite and Internet infrastructures. Microsofts Windows '98 operating system operating system (OS)

Software that controls the operation of a computer, directs the input and output of data, keeps track of files, and controls the processing of computer programs.
 includes WavePhore's WaveTop software, which can receive select Internet content via a broadcast television signal (thus eliminating the need for phone lines).

A while back, Microsoft invested $250 million in MSNBC MSNBC Microsoft/National Broadcasting Company , the cable and Web news channel that it runs jointly with NBC NBC
 in full National Broadcasting Co.

Major U.S. commercial broadcasting company. It was formed in 1926 by RCA Corp., General Electric Co. (GE), and Westinghouse and was the first U.S. company to operate a broadcast network.
.

Similarly, Microsoft and DreamWorks have developed a 50-50 joint venture called DreamWorks Interactive. Steven Spielberg, one of the DreamWorks partners, owns 15 percent of idealab!, a Pasadena-based Internet content company.

Last year, Microsoft put $1 billion into cable MSO (1) (Multiple System Operator) Typically refers to a cable TV organization that owns more than one cable system, but it may refer to an operator of only one system.  Comcast Corp., and recently Microsoft co-founder Paul G. Allen went on an MSO buying spree of his own. Microsoft is reportedly interested not in running cable systems but in accelerating the MSOs' high-speed Internet plans. In addition, in 2003 Microsoft plans to distribute Internet services via satellite through Teledesic, its joint venture with Motorola. Teledesic will feature hundreds of satellites in low orbit.

This year, Microsoft paid $425 for a 20 percent stake in The Road Runner, a highspeed cable Internet venture.

On its own, Microsoft operates the Microsoft Network, which is becoming Microsoft's template for TV on the Internet. And in 1997 Microsoft paid $425 million to acquire Webtv, a system that converts regular TV sets into Web browsers.
COPYRIGHT 1998 TV Trade Media, Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Microsoft Corp.'s acquisition of World Wide Web-related businesses; Webcasting
Publication:Video Age International
Article Type:Brief Article
Date:Oct 1, 1998
Words:311
Previous Article:Methods of connecting.(Webcasting)(Internet connection via telephone, cable, satellite or broadcast TV signals)(Brief Article)
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