Microsoft's CRM Analytics.Microsoft has announced the availability of Microsoft Dynamics CRM Microsoft Dynamics CRM is a Customer Relationship Management software package developed by Microsoft. It is a part of the Microsoft Dynamics family of business tools.The current version of Dynamics is 3.0, released on December, 2005. Analytics Foundation, what company officials call "a new way of using business intelligence tools from Microsoft that "enable comprehensive analysis and management of customer-facing processes, including business scorecard management, ad-hoc analyses of aggregated customer information, predictive analytics Predictive analytics encompasses a variety of techniques from statistics and data mining that process current and historical data in order to make “predictions” about future events. , enhanced reporting and more." Our friends from Redmond say they provide Microsoft Dynamics CRM users with "real-time access to key information and metrics, allowing them to respond quickly to changing dynamics in today's competitive business environment." Microsoft officials say Analytics Foundation allows business performance to be tracked continuously through dashboards, lets managers and employees create reports and drill down into areas of interest and helps sales, marketing and service employees identify new opportunities to grow revenue and increase efficiency through the use of predictive analytics. "Analytics and business intelligence are essential to getting the most from customer management systems," said Brad Wilson, general manager of Microsoft Dynamics CRM. Analytics Foundation uses unified dimensional models to build analytics that can be delivered to end users in the tool of their choice. Capabilities include real-time business performance management, giving users access to a real-time graphical view of the health of their business and letting them drill into the details from their desktops. The business reporting and ad-hoc analysis uses online analytical processing Online Analytical Processing, or OLAP (IPA: /ˈoʊlæp/), is an approach to quickly provide answers to analytical queries that are multidimensional in nature. cubes that enable managers and users to analyze Microsoft Dynamics CRM data without the need for IT help. The predictive analytics use the data-mining algorithms within Microsoft SQL Server A relational DBMS from Microsoft that is a major component of the Windows Server System. It is Microsoft's high-end client/server database and is closely integrated with Microsoft Visual Studio and the Microsoft Office System. Analysis Services to detect patterns within customer information streams to generate recommendations for cross-sell and upsell opportunities to contact center agents or sales professionals, or prioritize leads based on a historical analysis of the types of leads that are most likely to convert to opportunities. In other words Adv. 1. in other words - otherwise stated; "in other words, we are broke" put differently , your basic CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. analytics. www.microsoft.com By David Sims David Sims (born October 26, 1955 in Atlanta, Georgia) is a former professional American football player who played running back for three seasons for the Seattle Seahawks. He led the National Football League in touchdowns in 1978 with 15. , TMCnet Contributing Editor |
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