Micro Warehouse Upgrades to Smith-Gardner's MACSIII.DELRAY BEACH Delray Beach, resort city (1990 pop. 47,181), Palm Beach co., SE Fla., on the Atlantic coast; settled 1895, inc. 1911. Mostly residential, Delray Beach is also the trade center for a citrus-fruit and vegetable-growing region. , Fla.--(BUSINESS WIRE)--June 22, 1999-- Newest Version of Direct Commerce Enterprise System Installed to Improve Operating Efficiency of Leading Online Retailer and Direct Marketer of Computer Products Smith-Gardner & Associates, Inc. (Nasdaq:SGAI), the leading provider of enterprise-wide software solutions to the global non-store retailing industry, today announced that Micro Warehouse, Inc. (Nasdaq:MWHS MWHS Marine Wing Headquarters Squadron (US Marine Corps) MWHS Mound Westonka High School (Mound, Minnesota) MWHS Millard West High School (Omaha, Nebraska) ), a leading online retailer and direct marketer of computer products, has completed the upgrade from MACSI MACSI Mathematics and Computer Science MACSI Mathematics Applications Consortium for Science and Industry (Ireland) , installed in 1989, to the newest version of Smith-Gardner's direct commerce enterprise system, MACSIII. Micro Warehouse chose MACSIII to take advantage of its advanced features and functions which will improve the efficiency of the Company's operations. Wayne Garten, Executive Vice President and Chief Financial Officer of Micro Warehouse said: "Smith-Gardner has been a long term business partner of the Company and historically has provided systems solutions to support Micro Warehouse's growth. We chose MACSIII because it provided the most cost-effective and comprehensive solution for improving our operating efficiency and offers increased flexibility and functionality for our business." Micro Warehouse began in 1987 and installed Smith-Gardner's MACSI to automate its U.S. operations, followed by MACSI installations in full-service direct marketing operations in six other countries. In 1995, the Company launched its Internet site, Warehouse.com. Micro Warehouse is now a $2.2 billion specialty catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C. and online retailer of brand name personal computers, computer software, accessories, peripheral and networking products to commercial and consumer customers. Smith-Gardner's President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Gary Hegna comments: "We are proud to be a part of Micro Warehouse's success. This upgrade is a testament to the advanced technology of our products. Micro Warehouse is a great example of a large and successful company that has benefited from the scalability and robust functionality of MACS." MACS(R) (Mailorder And Cataloging System) is designed to automate companies that market through catalogs, space ads, direct mail, broadcast and the Internet. MACS addresses every facet of a company's operations including advertising analysis, merchandising, telemarketing telemarketing, the practice of selling goods or services to customers by means of the telephone or of surveying consumer preferences in telephone conversations. and ordering, customer service, electronic and Internet commerce, warehousing and shipping, production and operations, and accounting. WebOrder(TM), Smith-Gardner's Internet commerce system, offers all of the back-end functions of MACS, plus Internet front-end functions such as dynamic personalization Custom tailoring information to the individual. On the Web, personalization means returning a page that has been customized for the user, taking into consideration that person's habits and preferences. of merchandise offerings and shopping carts, real-time order status and inventory. Smith-Gardner is a supplier of mission-critical software systems to the non-store retailing industry. Founded in 1988, the Company is headquartered in Delray Beach, Florida Delray Beach is a city in Palm Beach County, Florida, USA. As of the 2000 census, the city had a total population of 60,020. As of 2004, the population estimated by the U.S. Census Bureau is 64,150. , and has offices throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and in the U.K. and Australia. Clients include traditional direct marketers, retailers, manufacturers and Internet-only based companies who are processing between 50 to 300,000 orders per day. For more information about Smith-Gardner, please access the Company's web site at www.smith-gardner.com. This press release may contain forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. regarding the Company's business. Such statements are subject to various risks and uncertainties, including those risks set forth in the prospectus dated January 29, 1999 which was used in connection with the Company's initial public stock offering, which may cause results to differ from management's current expectations. |
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