Micro Warehouse Gov/Ed Inc. Strikes Deal with Apple.Business Editors/High-Tech & Education Writers ASHBURN, Va.--(BUSINESS WIRE)--March 5, 2003 Leading Direct Marketing Reseller of IT Products into the Education Market Earns Membership into Inaugural Apple Authorized Education Agent Program Micro Warehouse Gov/Ed, Inc., one of the world's largest providers of technology products and services, today announced that it has joined Apple Computer, Inc.'s new Apple Authorized Education Agent (AAEA AAEA American Agricultural Economics Association AAEA African American Environmentalist Association (Washington, Maryland) AAEA American Agricultural Editors Association AAEA Arkansas Association of Educational Administrators ) Program. This elite program is designed to dramatically increase the adoption of Apple products and technologies within the education market. Under the partnership, Micro Warehouse will provide Apple products to public and private K-12 school districts, as well as community colleges with student enrollment of less than 1,000. "Micro Warehouse is pleased to partner with Apple to provide educational institutions with leading computers and solutions to support administration and faculty requirements and student learning," said Bill Shafley, president and chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. , Micro Warehouse Gov/Ed Inc. "Apple is the recognized leader in the education market. To be selected by Apple for this inaugural program underscores its confidence in our ability to further Apple's market share by leveraging our expertise and established education customer base. Based on our sound reputation in the education space, we are confident that this new program will yield positive results for both Micro Warehouse and Apple." Micro Warehouse will provide a dedicated sales force, both in the National Sales Center and in the field, to support the AAEA program. In addition, Micro Warehouse will augment Apple's outstanding customer support with its own 24x7 technical support. The mechanics of the AAEA program allow Apple and its "Agents" to leverage each organization's core capabilities, resulting in increased revenues and market penetration Noun 1. market penetration - the extent to which a product is recognized and bought by customers in a particular market penetration - the act of entering into or through something; "the penetration of upper management by women" for both parties. For more information on the AAEA Program, please visit http://asw.apple.com. About Micro Warehouse Gov/Ed, Inc. Micro Warehouse, Inc. with annual sales of $1.9 billion and two million customers worldwide is one of the world's largest direct providers of technology products and services from brand name companies such as Apple, Adobe, Cisco, Compaq, Computer Associates, Hewlett-Packard, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Intel, Microsoft, Sony and Toshiba. Headquartered in Ashburn, Virginia Ashburn, Virginia is an unincorporated area located in Loudoun County, Virginia, 30 miles west of Washington, D.C., and is part of the Washington Metropolitan Area. The area serves as headquarters for the internet service provider Verizon Business, Old Dominion Brewing Company, , Micro Warehouse Gov/Ed, Inc. is a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of Micro Warehouse, Inc., one of the world's largest direct providers of technology products and services. Micro Warehouse Gov/Ed is the trusted technology source for educational institutions and federal, state, and local government agencies. Clients have access to over 85,000 of the latest name brand computer products, most available the same day. Dedicated inside sales representatives, field sales and systems engineers provide clients technology solutions offered through a variety of contract vehicles, including GSA (1) (Global mobile Suppliers Association, Sawbridgeworth, U.K., www.gsacom.com) A membership organization of suppliers of GSM products and services. Its goal is to promote GSM as the worldwide mobile communications standard. See GSM Association and GSM. Schedule, ECS See eComStation. III contract and the AEPA AEPA Animal Enterprise Protection Act of 1992 AEPA Association of Energy Performance Assessors (UK) education contract, as well as many state and federal BPA's and contracts. |
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