Metrowerks announces strategic development alliance with PowerTV and Scientific-Atlanta.AUSTIN, Texas--(BUSINESS WIRE)--June 22, 1995--Metrowerks CodeWarrior Will Enable ISVs to Create Applications for New Interactive TV Operating System operating system (OS) Software that controls the operation of a computer, directs the input and output of data, keeps track of files, and controls the processing of computer programs. . Metrowerks, Inc., a leader in software development tools for the Macintosh, today announced its intention to provide tools for developing software for use in interactive television ("ITV (1) See interactive TV. (2) (iTV) The code name for Apple's video media hub (see Apple TV). ") in cooperation with PowerTV, Inc. and Scientific-Atlanta, Inc. A contract will be formalized for·mal·ize tr.v. for·mal·ized, for·mal·iz·ing, for·mal·iz·es 1. To give a definite form or shape to. 2. a. To make formal. b. shortly and the three companies plan to cooperate in establishing the Power TV operating system ("PowerTV OS") as a premier environment for interactive TV content. The PowerTV OS is an open architecture technology selected by Scientific-Atlanta as the standard operating system ("OS") for their digital settop terminals and is the operating system platform for a number for interactive applications. Industry leaders such as Ameritech, Pacific Telesis
Pacific Telesis Group was one of the seven Regional Bell Operating Companies created after the 1984 breakup of AT&T as a holding company for Pacific Bell and Nevada Bell. Video Services and Southern New England Telecommunications Southern New England Telecommunications Corporation started operations in 1986 as the holding company for The Southern New England Telephone Company. Prior to 1986, The Southern New England Telephone Company had been a minority holding of AT&T until February 1986, when AT&T have all chosen the PowerTV OS for use in their interactive networks. Metrowerks will author and distribute a new version of CodeWarrior, its high-performance, easy-to-use software development package, to enable the creation of leading-edge content for the PowerTV OS. This new version of CodeWarrior will use the same tools, debuggers and environment that have made CodeWarrior a development system of choice for independent software vendors ("ISVs") on the Macintosh. This alliance opens up a new software development market and provides new distribution opportunities for content developers. Metrowerks' announcement of support for ITV represents the first major endorsement by a leading desktop computer-oriented language vendor for the ITV market and is a significant development for PowerTV OS developers. The PowerTV version of CodeWarrior will run on all Apple Macintosh Apple Macintosh - Macintosh and MacOS-compatible systems and will output code for the embedded PowerPC CPU CPU in full central processing unit Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit. used in the Scientific-Atlanta Digital Home Communication Terminal ("DHCT DHCT Digital Home Communication Terminal DHCT Digital Home Communications Terminal "). Quotes "ITV will change the way people look at their television set," said Greg Galanos, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Metrowerks, Inc. "The PowerTV OS has been designed to specifically address the needs and issues of this new digital settop environment. Metrowerks has earned a reputation for supporting advanced technologies as we were the first company to develop native compilers for the Power Macintosh See Power Mac. (computer) Power Macintosh - Apple Computer's personal computer based on the PowerPC, introduced on 1994-03-14. Existing 680x0 code (both applications and device drivers) run on Power Macintosh systems without modification via a Motorola 68LC040 emulator. . We are pleased to repeated that vision for ITV with support from PowerTV and Scientific-Atlanta." "PowerTV will welcome the new CodeWarrior as a strong newcomer to the existing group of PowerTV OS software development tools," said Michael Bloom, general manager of PowerTV, Inc. "The PowerTV OS has already worked with embedded systems-oriented language vendors such as Diab Data and SDS 1. (company) SDS - Scientific Data Systems. 2. (tool) SDS - Schema Definition Set. to support PC-based platforms, but our alliance with Metrowerks will open up PowerTV OS development to the Macintosh. Metrowerks will provide a complete Macintosh-based development platform for PowerTV and we are very excited about adding this capability to our toolkit." "Scientific-Atlanta's focus and commitment is to provide the best solution for our customers," said Michael Harney, vice president engineering for the subscriber systems division of Scientific-Atlanta. "Scientific-Atlanta's cooperative efforts with PowerTV and Metrowerks should begin to establish our DHCT solutions as widely-supported and robust DHCTs, and we are working with these companies and others groups such as the MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs). committee, the POWER Alliance and DAVIC DAVIC Digital Audio-Visual Council DAVIC Digital Audio Video Council to support open architecture solutions for the ITV market. We believe that the combination of PowerTV and Metrowerks for software and our hardware is an important development for ITV." PowerTV Operating System The PowerTV OS is being designed specifically for use in DHCTs for cable and video dial-tone applications. The PowerTV OS is distinguished by its hardware-independence and non-proprietary, open-architecture design. A diverse group of software partners that include Oracle, Sybase and Scala have begun to port their tools to the PowerTV OS, which should enable developers to create applications with the support of industry leaders in authoring software products. Company Information Metrowerks Inc. (Montreal, Quebec and Austin, Texas), develops, markets and supports a complete line of computer language products for software application development. Hosted on the Macintosh and Mac-compatible personal computers, Metrowerks CodeWarrior targets application development for the MacOS, WindowsNT, and MagicCap operating systems. PowerTV, Inc. (Cupertino, CA) is a company devoted to providing operating systems, tools and semiconductor solutions for the ITV market. PowerTV operating system has been selected by Scientific-Atlanta for its new digital home communication terminals. PowerTV is a subsidiary of Scientific-Atlanta, Inc. Metrowerks and the Metrowerks logo are registered trademarks of Metrowerks Inc. CodeWarrior is a trademark of Metrowerks Inc. PowerTV is a trademark of PowerTV, Inc. Macintosh is a registered trademark of Apple Computer Inc. MacOS is a trademark of Apple Computer Inc. All other trademarks and tradenames belong to their respective owners. CONTACT: Metrowerks, Inc. Jean Belanger, 512/305-0409 e-mail: belanger@metrowerks.com or Horizon Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most Jonathan Hirshon, 408/982-2555 (press contact for PowerTV) e-mail: jh@horizonpr.com or PowerTV, Inc. Jeana Toney, 408/777-7573 (industry contact, PowerTV) e-mail: jeana@powertv.com |
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