Metro USA Newspapers: First in World to Deliver Audited Monthly Circulation Reporting by BPA Worldwide.SHELTON, Conn. -- Newspapers Seek to Provide Accurate, Independently Audited Data to the Marketplace in an Exceptionally Timely Mode Metro USA, currently comprising newspapers Metro New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , Metro Boston and Metro Philadelphia, have upgraded their BPA BPA British Paediatric Association. membership to become the first BPA-audited newspapers in the world to provide monthly reporting of audited circulation, starting next year. BPA Worldwide BPA Worldwide audits the circulation of primarily business-to-business publications. It also provides audit services for consumer magazines, newspapers, Web sites, events, email newsletters, digital magazines and other advertiser-supported media produced by its members. also audits Metro International's Metro Toronto and Metro Montreal through BPA's Canadian division, CCAB CCAB An acronym for a type of municipal convertible bond. . "We are excited about being the first BPA newspapers to provide monthly reporting of circulation and distribution," said Johan Hansson, managing director, North America, Metro International. "The media-buying community wants accurate, stringently audited circulation data in a more timely fashion, and we wanted to pioneer this territory. That's why we chose BPA Worldwide as our auditor." |
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