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Articles
1-76 out of 76 article(s)
| Title |
Author |
Type |
Date |
Words |
| Ask the authorities--April 2009. |
|
|
Apr 1, 2009 |
645 |
| Savvy solutions. |
Robinson, Tennille M. |
Brief article |
Jan 1, 2009 |
239 |
| Big ideas for small firms: to manage your firm well, you need to build a team that shares your firm's core values. Do you have the employees and resources you need to serve your clients the way you want to? |
Monforton, Greg |
|
Oct 1, 2008 |
3067 |
| You is the key to more sales: a sales principle that leads to wealth. |
Gitomer, Jeffrey |
|
Jun 1, 2008 |
871 |
| Brilliant on the basics: rate yourself on the keys to sales success. |
Tracy, Brian |
|
Apr 1, 2008 |
1173 |
| Listen more, talk less: sustainable success at prospecting and sales require more than a few training sessions and groovy technology. It calls for a commitment to a new way of thinking and behaving. |
Hubbard, Jack |
Cover story |
Mar 1, 2008 |
1854 |
| Letting go: evaluating and firing clients: spend quality time on your "A" list clients. |
Koziel, Mark |
|
Jan 1, 2008 |
2527 |
| Build your practice with a blog: writing a blog can help you share information, interact with potential clients, and establish yourself as an expert. It can also be a lot of fun. Here's how to set up a good one - no tech degree required. |
Glass, Benjamin W., III |
|
Jan 1, 2008 |
2582 |
| Effective e-mail marketing for law firms: e-mail marketing systems can improve a law firm's client service and ensure consistency. |
Green, Anthony |
|
Nov 1, 2007 |
948 |
| A successful cross sell in four easy steps. |
Severson, Adam |
|
Aug 1, 2007 |
746 |
| Know when to say no. |
Simon, Lawrence |
|
Apr 1, 2007 |
267 |
| Expose yourself to customers: Whitech USA President Korosh Delnawaz offers tips on how to get customers' attention and keep them using your kiosks. |
Delnawaz, Korosh |
Viewpoint essay |
Apr 1, 2007 |
518 |
| Help yourself by surveying your clients. |
|
Brief article |
Sep 1, 2006 |
218 |
| Keep your clients in the loop. |
Vesper, Thomas J. |
|
Apr 1, 2006 |
228 |
| Grow by referral: create a buzz through word-of-mouth campaigning. |
Gilliam, Stacy |
|
Sep 1, 2005 |
460 |
| Shhh! The secret of premium pricing shhh! You can get away with it, but only if you utilize what's called a 'unique selling proposition' (USP). Here's how to create and use a USP. |
Emmerich, Roxanne |
|
Sep 1, 2005 |
1955 |
| Make clients feel important. |
Ryder, Trey |
|
Apr 1, 2005 |
421 |
| Advise businesses on external IT resources: help clients and employers find the best IT vendors - when needed. |
Tie, Robert |
|
Jun 1, 2004 |
3099 |
| Detroiter tip: keep foot out of mouth. |
|
Brief Article |
May 1, 2004 |
142 |
| Tax clients need more than just tax work. |
Mendlowitz, Edward |
Excerpt |
Feb 1, 2004 |
455 |
| Working with a solicitor to get new business: how to use external marketers to expand your practice. |
McCarthy, Ed |
Cover Story |
Jan 1, 2004 |
3496 |
| Facilitate your way to new business: here's how to be an effective facilitator and get work in this arena. |
Call, Christopher B. |
|
Jan 1, 2004 |
4318 |
| Make money with basic accounting software: clients who need help with entry-level programs represent a healthy market for CPA services. |
Telberg, Rick |
|
Jan 1, 2004 |
2652 |
| Tell us more: customer case research can teach you about your clients and improve business. |
Berstell, Gerald |
|
Jul 1, 2003 |
2487 |
| Spreading the word. |
Alexander, Mary |
President's Page |
May 1, 2003 |
678 |
| Main Street Initiative pinpoints need for more client-appraiser communication. (Industry and Institute News). |
|
Brief Article |
Mar 22, 2002 |
316 |
| Asking Right Questions Will Help Screen New Clients. |
BERMAN, SHARON |
Brief Article |
Jun 11, 2001 |
964 |
| Dial up for profits. |
Gallop-Goodman, Gerda |
Brief Article |
Mar 1, 2000 |
297 |
| Lawfirm.com. |
Lawson, Jerry |
|
Mar 1, 2000 |
7043 |
| I pledge allegiance to this company. |
Ruettgers, Michael C. |
|
Sep 1, 1999 |
3077 |
| "How to Get More Clients in a Month than You Now Get All Year!". |
Levin, Neville B. |
|
Sep 1, 1999 |
323 |
| Good counsel. |
|
|
Aug 1, 1999 |
798 |
| Good counsel. |
|
|
Jul 1, 1999 |
851 |
| Tax expert or rainmaker? |
Jennings, Robert M. |
|
Jun 1, 1999 |
1204 |
| Future alliances. |
Reeb, William L. |
|
May 1, 1999 |
1805 |
| "How To Get More Clients In A Month Than You Now Get All Year!". |
Levin, Neville B. |
|
Apr 1, 1999 |
323 |
| Incentives for growth. |
Dennis, Anita |
|
Dec 1, 1998 |
2572 |
| Emerging opportunities: growth through new market development. |
Mozilo, Angelo R. |
Industry Overview |
Oct 1, 1998 |
1019 |
| Marketing clinic: how to keep clients coming back. |
Hrastar, Tim W. |
|
Mar 1, 1998 |
1221 |
| In the niche: marketing your firm. |
James, Sylvester, Jr. |
|
Jan 1, 1998 |
2641 |
| Divesting clients. |
Dennis, Anita |
|
Jan 1, 1998 |
2008 |
| The importance of customer focus. |
Brownlow, Barry R. |
|
Apr 1, 1997 |
1981 |
| Sailing into cyberspace; how to market your practice on the World Wide Web. |
Pruner, Mark |
|
Mar 1, 1997 |
2561 |
| What do clients want? |
Good, Ellen L. |
|
Dec 1, 1996 |
2048 |
| A road map for developing new clients. |
Heslop, Deborah W. |
|
Oct 1, 1996 |
683 |
| Open your eyes. |
Half, Robert |
|
Sep 1, 1996 |
726 |
| Identifying new service opportunities. |
Pallais, Don M. |
|
Jul 1, 1996 |
397 |
| How to build a network. |
Harding, Ford |
|
May 1, 1996 |
2294 |
| The tax interview as a marketing tool. |
Kunstman, Mary A. |
|
Apr 1, 1996 |
1003 |
| Responsible rainmaking: how to build your practice. |
Stark, Sheldon J. |
|
Jan 1, 1996 |
2264 |
| Getting plugged into the circuit; being a recognized speaker in seminar circles could mean a larger client base for your business. |
Lloyd, Fonda Marie |
|
Jun 1, 1995 |
1924 |
| Communication in the second half of the nineties: strategy - not creativity - drives everything. |
Grates, Gary F. |
|
Apr 1, 1995 |
1642 |
| Marketing from the ground up. |
Vaughan, Constance Anne |
|
Apr 1, 1995 |
3221 |
| Client financial check-up checklist. |
|
|
Mar 1, 1995 |
94 |
| A roadmap to firm growth. |
Shamis, Gary S. |
|
Jan 1, 1995 |
2795 |
| Niche service marketing: the three biggest mistakes. |
Boress, Allan S. |
|
Jan 1, 1995 |
925 |
| Saying thanks makes good business sense. |
Little, David |
Brief Article |
Jan 1, 1995 |
278 |
| Cooperative coupon advertising of tax services. |
Weaver, Maureen S. |
|
Dec 1, 1994 |
777 |
| Seminar cost planning checklist. |
|
|
Nov 1, 1994 |
68 |
| Ways to add value for clients. |
Gifford, Arthur H., Jr. |
|
Oct 1, 1994 |
1419 |
| Marketing: the seven deadly sins. |
Manaktala, Vin |
|
Sep 1, 1994 |
2516 |
| Four case studies in marketing: CPAs share solutions to common practice development problems. |
Nassutti, Colette P. |
|
Aug 1, 1994 |
3052 |
| Service extension opportunities checklist. |
Bluske, Monte R. |
|
Jul 1, 1994 |
327 |
| What they didn't teach you in law school: practical lessons for real-life lawyers. |
Jonasz, Jonathan |
|
Jul 1, 1994 |
6686 |
| Entry-level software: friend or foe? Installing and supporting the programs are ways to generate new business. |
McCabe, Robert K. |
Evaluation |
Jun 1, 1994 |
4095 |
| The benefits of a good attitude in bad times. |
Iacopi, John T. |
|
May 1, 1994 |
1385 |
| Making it work; thoughts on good ad agency-client relationships. |
Johnson, J. Douglas |
|
Apr 1, 1994 |
1024 |
| Practice development training checklist. |
|
|
Mar 1, 1994 |
201 |
| Launching a public relations campaign. |
Sullivan, Helen |
|
Feb 1, 1993 |
4332 |
| Write to sell. |
Friedman, Susan |
|
Oct 1, 1991 |
844 |
| It's the little things that count. |
Barrow, Peter |
|
Sep 22, 1991 |
1133 |
| Prospecting for clients. |
Smith, Roy D.; Tadlock, Bill C. |
|
Oct 1, 1990 |
1760 |
| How contribution margin analysis helped Andre's Salon. |
Talbott, John |
|
Aug 1, 1990 |
1779 |
| Develop new business with existing clients. |
Walsh, Jan |
column |
Jul 1, 1990 |
574 |
| Marketing your way to the top. |
Laub, Colleen A. |
|
Jul 1, 1990 |
2067 |
| The client survey; a practice development tool. |
Zorski, C. |
|
Apr 1, 1990 |
1301 |
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