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Articles
1-86 out of 86 article(s)
| Title |
Author |
Type |
Date |
Words |
| Marchex Provides New Way to Sell Performance Advertising Products to Local Businesses with Self-Serve Offering. |
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Nov 3, 2009 |
597 |
| Searching for easy ways to improve your online advertising ROI. |
Snapp, Ariel |
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Sep 16, 2009 |
1077 |
| How to make effective ads. |
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Aug 25, 2009 |
252 |
| Translucent Advertising: "Going Green with Bag-Ads" an advertising method, which eliminates plastic bags and guarantees daily impressions. |
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Jul 21, 2009 |
366 |
| Saving energy makes cents; ADVERTISEMENT FEATURE; An easy way to save money on your energy bill with Ariel and Hotpoint. |
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Jun 27, 2009 |
341 |
| Gentle way to wellbeing; Advertisement feature. |
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Jun 16, 2009 |
422 |
| The easy way to free up funds; Advertising Feature. |
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May 21, 2009 |
365 |
| A secure and reliable way to save; Independent financial advice: Advertising Feature. |
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Apr 22, 2009 |
433 |
| A secure and reliable way to save; ADVERTISING FEATURE: Independent financial advice. |
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Apr 20, 2009 |
444 |
| Companies get on 3D bandwagon with focus on ads. |
Madler, Mark R. |
|
Aug 4, 2008 |
793 |
| Hailing taxi riders with TV ads. |
Ackman, Dan |
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Jul 30, 2008 |
564 |
| Targeted Advertising the Key to Video on Demand, Says ABI Research. |
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Apr 2, 2008 |
481 |
| Advertising, Messaging, Business Method, and Web-Based Systems & E-Commerce Patents to Be Sold at Live Auction on April 2nd. |
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Feb 28, 2008 |
570 |
| Japan and South Korea Leading in Mobile Advertising with Newly Developed Methods, Says ABI Research. |
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Dec 14, 2007 |
490 |
| Horse Racing: Dundridge Native a fine advert for Best methods; PLUMPTON. |
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Nov 26, 2007 |
572 |
| RGB Networks Shows Telcos How to Maximize Advertising Opportunities at TelcoTV. |
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Oct 18, 2007 |
482 |
| "Taking a Scientific Approach to Advertising". |
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Sep 24, 2007 |
393 |
| How, where and when to advertise: the choices are numerous, the mistakes costly, but the right combination can spell success. |
Martone, Lori |
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Aug 31, 2007 |
473 |
| Reaching your market: retailers share their thoughts on advertising methods. |
Kruger, Jennifer Barr |
|
Apr 1, 2007 |
1651 |
| FDA to study ads' risk data. |
Schneider, Mary Ellen |
Brief article |
Apr 1, 2007 |
95 |
| TechBiz Connection to Host Seminar on How to Implement Effective Internet Advertising Campaigns. |
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Feb 14, 2007 |
465 |
| Advertisement Feature - How to save pounds pounds s off your bills. |
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Nov 2, 2006 |
378 |
| The advertising bogeyman. |
Stoff, Rick |
|
Nov 1, 2006 |
864 |
| Pre-film ad sales turning into blockbuster for theaters. |
Riley-Katz, Anne |
|
Jul 3, 2006 |
763 |
| Integrated marketing: the new "traditional" advertising? |
Green, Mark |
|
May 1, 2006 |
820 |
| Read all about it: extra, extra! Here's how to turn your company's news into everyone's business. |
Janis, Robert |
|
Apr 1, 2006 |
507 |
| 10 advertising No-No's. |
van Aartrijk, Peter |
Brief article |
Apr 1, 2006 |
262 |
| Special delivery: businesses may be able to put ads on postage stamps. |
Potkewitz, Hilary |
|
Feb 13, 2006 |
1382 |
| Supersized lunch. |
Hinkel, Nate |
Brief Article |
Oct 24, 2005 |
196 |
| Hospitals getting the word out: pumping up marketing departments can be cheaper than hiring agencies. |
Hinkel, Nate |
|
Oct 17, 2005 |
1627 |
| Say 'buy-buy' to media buying woes! Even if your bank has only a modest advertising budget, you can spend your dollars more effectively through the services of a media buying professional. |
Lewis, Deborah Cover |
|
Sep 1, 2005 |
1617 |
| Fitter, happier, more productive: intensive marketing has been in US schools for over a decade. Damien Pitts shows how Australian schools are falling prey to the same forces. |
Pitts, Damien |
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Aug 1, 2005 |
2145 |
| Ten ways to improve your next PR campaign. |
|
Brief Article |
Mar 1, 2005 |
187 |
| The wide world of advertising: tips for making ads that work. |
Martin, Michelle J. |
|
Feb 1, 2005 |
728 |
| Lavish lattes land in La Jolla as new ad scheme: doctors drop millions here during recent medical conventions. |
Lewis, Connie |
Brief Article |
Dec 13, 2004 |
265 |
| Plug into your customer by getting unplugged: a growing number of technologies are available today to help you extend your business to your customers. |
Costides, Nick |
|
Nov 1, 2004 |
976 |
| Advertising in a time of fragmentation: combining traditional and new methods to reach the masses. |
Hayes, Toby G. |
|
Nov 1, 2004 |
1259 |
| TV's 30-second challenge: how to create inexpensive cable television advertising that works: a practical guide for those new to the medium. |
Albro, Walt |
|
Sep 1, 2004 |
2400 |
| Wider variety of syndicated ads, both print and broadcast, now available. |
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Sep 1, 2004 |
450 |
| Merchandising tool solution for e-commerce novice. |
Houle, Rick |
|
May 1, 2004 |
550 |
| Message multiplier: one effective way to reach a target audience is by replicating your communication through many media. The term for this concept is 'multimedia advertising.' But some marketers don't grasp when, where and how to use this technique to best advantage. |
Hollerbach, Tom |
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May 1, 2004 |
1571 |
| Inviting consumers to imagine themselves. |
|
Brief Article |
Apr 1, 2004 |
240 |
| Fame game: Karen Wood created the backstage 'celebrity retreat,' where retailers and designers give their wares to stars as product placement strategy. |
Greenberg, David |
|
Mar 22, 2004 |
929 |
| Advertising in the trenches: reaching the overstimulated consumer. |
Skoy, Jenie |
|
Jan 1, 2004 |
1087 |
| Ask the experts; how to make sure you're ready for 'bad news'. |
Friedman, Matt |
|
Oct 1, 2003 |
557 |
| Creating awareness: how do you meet the communication challenge of the century? |
Watson, Claire |
|
Apr 1, 2003 |
2055 |
| Cool commodities: how many Che T-shirts does it take to launch a revolution? (Culture). |
Chaddha, Anmol |
|
Mar 22, 2003 |
1297 |
| How often should you advertise? The answer may surprise you. |
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Brief Article |
Jan 27, 2003 |
323 |
| Tune in to better radio ads: too many banks are content to broadcast mediocre commercials on the AM/FM dial. We asked experts for advice on how marketers can juice up advertising done over the airwaves. (Feature). |
Albro, Walt |
|
Jan 1, 2003 |
2223 |
| The art of positioning: it all begins with effective advertising... but then; why 90 percent of ad dollars are wasted. (Publisher's Outlook). |
Tehrani, Nadji |
Brief Article |
Aug 1, 2002 |
2978 |
| 'Watch' those assumptions. (On Marketing). |
Karrh, Jim |
Brief Article |
Jun 24, 2002 |
736 |
| `Buzzing' about agriculture. (Direct/Relationship Marketing). |
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Jun 1, 2002 |
1494 |
| Media interventions to promote responsible sexual behavior. |
Brown, Jane D. |
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Feb 1, 2002 |
5309 |
| Get me an ad man!: A former bank marketer explains how to find, hire and work effectively with an advertising agency. (Fundamentals). |
Sells, Mike |
Brief Article |
Dec 1, 2001 |
2130 |
| Branding strategies. |
McElfish, Bret |
Brief Article |
Aug 1, 2001 |
565 |
| How to Create Better Yellow Pages Ads. |
Albro, Walt; Linsley, Clyde |
Brief Article |
Apr 1, 2001 |
356 |
| Think like a reader. |
Wylie, Ann |
|
Apr 1, 2001 |
1254 |
| Types of Humor in Television and Magazine Advertising. |
Catanescu, Codruta; Tom, Gail |
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Mar 22, 2001 |
2179 |
| The Big Sell: Community Colleges Go Commercial. |
O'KONOWITZ, TOM |
Brief Article |
Oct 16, 2000 |
743 |
| WOOLLY ADVERTISING RHYMES. |
Wedd, George |
|
Jul 1, 2000 |
1458 |
| A Skills-ful Race. |
Roberts, Marnie |
Brief Article |
Jan 1, 2000 |
283 |
| Helping local bioscience products get to market. |
Ashmore, Jerome |
|
Sep 27, 1999 |
988 |
| BUILDING MEDIA RELATIONS: Cheap publicity. |
Ayres-Williams, Roz |
Brief Article |
Mar 1, 1999 |
522 |
| Making yellow pages ads work for you. |
Boyles, Carolee |
|
Jul 1, 1998 |
1417 |
| Ahas, oh-ohs and ghosts: creating effective advertising. |
Lindo, David K. |
|
Apr 1, 1998 |
1535 |
| Advertising with your real audience in mind. |
Piercey, Joe |
|
Sep 8, 1997 |
1286 |
| Every ad is aimed at certain customer. |
Scherer, Robyn |
|
Sep 8, 1997 |
793 |
| Bring back the fizz. |
Puris, Martin |
|
Mar 1, 1997 |
2245 |
| Advertising in the phone book. |
Popyk, Bob |
|
Jun 1, 1996 |
1029 |
| How to create an effective ad. |
Parsons, Lisa |
|
May 1, 1996 |
724 |
| Ad campaigns that worked. |
Johnson, J. Douglas |
|
Aug 1, 1995 |
1406 |
| High profile - low price; keep advertising costs from busting your budget. |
Brown, Ann |
|
Jun 1, 1995 |
486 |
| When opportunity calls, answer. |
Herhold, Frank F. |
|
Jun 1, 1995 |
440 |
| Reaching Hispanic market: it all ads up. |
Devine, Linda |
|
Oct 24, 1994 |
1131 |
| The last unavoidable medium. |
Johnson, Douglas |
|
Oct 1, 1994 |
1289 |
| Here's how to advertise your business. |
Phelps, Jack E. |
|
Jan 1, 1994 |
1554 |
| Long-term marketing. |
Johnson, J. Douglas |
|
Oct 1, 1993 |
2011 |
| A good brochure. |
Prata, Kathleen |
|
Oct 1, 1993 |
1875 |
| Tricks of the trade journals. |
Liebman, Bonnie |
|
Jul 1, 1993 |
989 |
| Coors: literacy lessons with love. |
|
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Apr 19, 1993 |
36 |
| Disk-based, interactive marketing yields greater response rates. |
Lyons, Chris |
|
Mar 22, 1993 |
973 |
| You only get one chance to make a good first impression. |
Popyk, Bob |
|
Aug 1, 1992 |
1211 |
| Bang for the buck: low-cost advertising campaigns that worked. |
Johnson, J. Douglas |
|
Apr 1, 1992 |
3728 |
| Small business marketing - fact or myth? |
Hornaday, Richard M. |
Column |
Feb 1, 1992 |
729 |
| Lite Super Bowl materials include football figurines. |
|
|
Dec 16, 1991 |
173 |
| Today's question is: "How can I become a better advertiser?" |
Grueskin, Robert |
|
Aug 1, 1990 |
878 |
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