Metacafe Expands U.S. Sales Team to Meet Growing Demand From Advertiser Community.
New Advertising Sales and Sponsorship Executives Bring Experience and Expertise From CNET (body) CNET - Centre national d'Etudes des Telecommunications. The French national telecommunications research centre at Lannion. , Excite@Home, IAC (1) (InterApplication Communications) The interprocess communications capability in the Macintosh starting with System 7.0. Many IAC events take place behind the scenes. Interactive, and Maven Video Networks
PALO ALTO Palo Alto, city, California
Palo Alto (păl`ō ăl`tō), city (1990 pop. 55,900), Santa Clara co., W Calif.; inc. 1894. Although primarily residential, Palo Alto has aerospace, electronics, and advanced research industries. , Calif. -- Metacafe, one of the world's largest video Web sites with more than 24 million monthly unique viewers, today announced that is has expanded its U.S. advertising sales and sponsorship team by hiring two seasoned sales executives. The new regional vice presidents, based in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of and the San Francisco Bay Area “Bay Area” redirects here. For other uses, see Bay Area (disambiguation).
The San Francisco Bay Area, colloquially known as the Bay Area or The Bay , will help Metacafe continue to provide the best service levels to its rapidly expanding advertiser and sponsor base.
"Metacafe combines expertise in video advertising strategies with access to an audience of more than 24 million users," said Mort Greenberg, vice president of sales at Metacafe. "I am very pleased to welcome Brent Fraser and Melissa Marra as our new regional vice presidents. They bring a wealth of experience in new advertising models from such companies as @Home, CNET, IAC Interactive, and Maven Video Networks to help our advertisers and sponsors succeed on Metacafe."
Brent Fraser, Regional Vice President, Western Sales, joins Metacafe from Internet TV enabler Maven Networks. As Director of Sales & Alliances at Maven, he was responsible for bringing to market the company's first customer deployments including Disney, Sony TV, Nike, the Hallmark Channel, and General Motors. Prior to Maven, Mr. Fraser was the founding VP of Sales for mobile marketing firm ipsh!, later acquired by Omnicom. Previously, he was an executive at Excite@Home, where he led the company's international sales efforts in Europe and Asia. He started his career in media sales with CBS (Cell Broadcast Service) See cell broadcast. and Cablevision. Mr. Fraser will be based in Metacafe's Palo Alto office.
Melissa Marra, Regional Vice President, Eastern and Central sales, previously was vice president for eastern sales at CNET Networks' entertainment division (GameSpot, TV.com, MP3.com, and FilmSpot). Prior to CNET, Ms. Marra held senior sales and sales management roles at IAC/InterActiveCorp (IACI IACI Idaho Association of Commerce & Industry
IACI International Association for Craniofacial Identification
IACI Iran Aircraft Industries ), Excite@Home, IGN IGN Ignored (Status)
IGN Institut Geographique National
IGN Instituto Geografico Nacional (Spain)
IGN Imagine Games Network
IGN In-Game Name (gaming) , and Future Game Networks. Ms. Marra previously worked for Goldman Sachs' Investment Banking High Tech group and CitiCorp's Private Banking unit. Ms. Marra will be based in Metacafe's New York City New York City: see New York, city.
New York City
City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. office. Both Ms. Marra and Mr. Fraser will report to Mr. Greenberg.
Advertisers interested in learning more about Metacafe, its unique advantages in the online video space, and available sponsorship programs please visit http://www.metacafe.com/advertise/ or call Metacafe's corporate office at (650) 289-9753.
Metacafe is one of the world's largest video Web sites based on global traffic and total page views. Metacafe is the only video site that combines a large audience, significant rewards for producers, and a community panel to ensure that the best videos get noticed. For more information, please visit www.metacafe.com.