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MessageMedia's UnityMail 4.0 For Volume E-Mail Marketing.


MessageMedia, Inc. released version released version - release  4.0 of its UnityMail e-marketing software, database-enabled software designed to provide a complete solution for targeted, personalized and accountable e-mail list management and Internet permission marketing. According to according to
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 the company, the key benefit of UnityMail 4.0 is its ability to distribute the crucial and intensive email delivery and response-handling tasks to dedicated machines. UnityMail 4.0 uses a load balancing The fine tuning of a computer system, network or disk subsystem in order to more evenly distribute the data and/or processing across available resources. For example, in clustering, load balancing might distribute the incoming transactions evenly to all servers, or it might redirect them  system to process bounce management, outbound delivery and response handling for any size mailing. With the ability to handle all tasks across multiple servers and multiple processors, UnityMail 4.0 software is meant to substantially enhance the delivery and processing performance of large scale e-mail marketing Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.  campaigns. UnityMail also includes capabilities such as traceable URLs, dynamic content management, personalization, reporting, campaign management, event-based scheduling and automatic sensing HTML HTML
 in full HyperText Markup Language

Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web.
 technology, and integrates a relational database into an advanced e-mail list server.
COPYRIGHT 2001 Technology Marketing Corporation
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Customer Interaction Solutions
Article Type:Brief Article
Date:Jan 1, 2001
Words:146
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