Merisel Open Computing Alliance Supports Sun Microsystems' Workgroup Server Launch, Assists Resellers Targeting Departmental Server Business.EL SEGUNDO El Segundo (ĕl sēgŭn`dō), industrial city (1990 pop. 15,223), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1917. Its products include navigation and computer systems, aircraft parts, office machines, telephone apparatus, and , Calif.--(BUSINESS WIRE)--Aug. 20, 1997--Merisel Inc.'s (Nasdaq:MSEL MSEL Materials Science and Engineering Laboratory MSEL Milton S. Eisenhower Library (Johns Hopkins University) MSEL Master Scenario Events List MSEL Master of Studies in Environmental Law ) dedicated Sun division, the Merisel Open Computing See open system and open source. Alliance (MOCA MOCA Museum of Contemporary Art MOCA Multimedia over Coax MoCA Museum of Chinese in the Americas MOCA Minnesota Ovarian Cancer Alliance MOCA Montezuma Castle National Monument (US National Park Service) ), is complementing Sun's new Ultra Enterprise 450 Workgroup Server product launch by partnering with leading software providers to provide solution packages to Sun- authorized resellers. MOCA will work closely with key independent software vendors (ISVs), including those identified by Sun as ``Recipe Solutions'' providers, to facilitate resellers' access to high-end software and custom configuration solutions. Applications will focus on electronic commerce, data warehousing See data warehouse. data warehousing - data warehouse , manufacturing planning and enterprisewide systems management. ``MOCA is pleased to partner with key ISVs to add the value of complete application software solutions to the introduction of Sun's Ultra Enterprise 450,'' commented Bill Page, vice president and general manager of MOCA. ``This supports our plan to provide Sun- authorized resellers with the products, services and tools to succeed in the highly competitive workgroup server market.'' MOCA will build on existing business relationships with Sun Recipe Solution providers and partner in communicating a broad range of solutions to MOCA Sun-authorized resellers. Selected vendors will be offered membership in MOCA's UNIXplorations program, which facilitates MOCA resellers' access to complete solutions through co- marketing and product-distribution agreements. MOCA will participate in all phases of Sun's extensive Ultra E450 launch plan. To support its priority commitment to provide resellers with effective sales tools, MOCA will integrate Sun's E450 sales guides, marketing information and product literature into its overall reseller support program. To assist resellers' sales and marketing efforts, MOCA will offer: -- sales tools -- including customer letters, positioning papers and cost/benefit analyses -- that focus on the benefits of specific applications on the new E450 Server; -- a Resource Summary, including detailed information on Sun- related information sources, including Sun sales and product guides, Web-site addresses, marketing collateral Marketing collateral, in marketing and sales, is the collection of media used to support the sales of a product or service. These sales aids are intended to make the sales effort easier and more effective. , presentations and datasheets that support the launch. Sun and MOCA will also sponsor a series of training seminars promoting Sun's Recipe Solutions program to resellers. Presentations will address the unique value proposition resellers can offer their customers through the combination of these key applications with Sun servers, Solaris 2.6 and Java. Two seminars for Sun-authorized resellers are scheduled to be held in the fourth quarter of 1997 in El Segundo, Calif., and Marlborough, Mass. Resellers will also benefit from presentations by Sun and leading ISVs, including Lotus and Sybase, at MOCA's Net@Work Conference, to be held Oct. 1-4, 1997, in Colorado Springs Colorado Springs, city (1990 pop. 281,140), seat of El Paso co., central Colo., on Monument and Fountain creeks, at the foot of Pikes Peak; inc. 1886. It is a year-round resort and a booming military, technological, and commercial city. , Colo. With 10 years of leadership in the support of UNIX-based operating systems Operating systems can be categorized by technology, ownership, licensing, working state, usage, and by many other characteristics. In practice, many of these groupings may overlap. and solutions, Merisel was selected as a Sun Master Reseller in 1993. To underscore its commitment to Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , Merisel created the Merisel Open Computing Alliance (MOCA) as a separate division dedicated solely to the sales and support of Sun and complementary third-party products and services. Customized services available to Sun resellers include education and training, financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. , pre- and post-sales technical support, integration services, marketing assistance and business- development programs. MOCA'S Sun business continues to outpace industry growth rates Growth Rates The compounded annualized rate of growth of a company's revenues, earnings, dividends, or other figures. Notes: Remember, historically high growth rates don't always mean a high rate of growth looking into the future. , most recently reporting a 34 percent second- quarter increase in sales. Merisel's relationship with Sun Microsystems and the continued growth and success of the Sun reseller channel are companywide, priority initiatives. CONTACT: Merisel Inc., El Segundo Leslie J. Sinfield, 310/615-6490 leslie.sinfield@merisel.com |
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