Merial Limited.Merial Limited, Duluth, Ga., names Robert Verdugo as executive director of marketing, Large Animal Enterprise, North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . In his new role, Verdugo will be responsible for strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. and marketing for all pharmaceutical and biological products and services. In his 16-year career with Merck & Co. and its subsidiary company, Merial Limited, Verdugo has served as product manager for such brands as HEARTGARD[R] (ivermectin ivermectin an avermectin with broad activity against many helminths and arthropods. A broad-spectrum anthelmintic, acaricide and insecticide, used orally, subcutaneously and as a pour-on. ) and was selected to oversee marketing efforts for IVOMEC[R] (ivermectin) when Merial Limited was founded in 1997. Most recently, Verdugo was senior director of international marketing at Merck Vaccine Division. In this position, he managed sales and marketing operations for Merck's line of live virus and inactivated inactivated rendered inactive; the activity is destroyed. inactivated viruses treated so that they are no longer able to produce evidence of growth or damaging effect on tissue. human vaccines in more than 17 countries. |
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