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Merck-Medco Managed Care and American Association of Poison Control Centers Urge Parents and Grandparents to Keep Medications Out of a Child's Reach.


MONTVALE, N.J.--(BW HealthWire)--March 16, 1999--

March 21 Kicks Off National Poison Prevention Week

In observance of National Poison Prevention Week during March 21-27, Merck-Medco Managed Care, L.L.C., and the American Association American Association refers to one of the following professional baseball leagues:
  • American Association (19th century), active from 1882 to 1891.
  • American Association (20th century), active from 1902 to 1962 and 1969 to 1997.
 of Poison Control Centers poison control center Toxicology A nonprofit facility, often affiliated with a university or hospital, that provides emergency toxicology assessments by telephone, and treatment recommendations, primarily to parents of children who swallowed a household product,  (AAPCC AAPCC Adjusted average per capital cost Managed care The funds a managed care plan receives from the CMS, formerly HCFA, to cover costs. See Capitation. ) have launched a new series of radio public service announcements with the theme, "Keep Medications Out of a Child's Reach." The radio spots, which will be broadcast nationally, were jointly developed by both organizations to increase awareness about the risks of unintentional poisonings associated with medications and to remind people of the simple steps they can take to help protect children.

The campaign message is very action-oriented and gives listeners, especially those who are parents and grandparents grandparents nplabuelos mpl

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, practical advice that could prevent unintentional poisonings, more than 90 percent of which occur at home. The radio spots also feature Laurence Hirsch, MD, vice president of medical affairs, Merck-Medco Managed Care, a leading provider of prescription drug prescription drug Prescription medication Pharmacology An FDA-approved drug which must, by federal law or regulation, be dispensed only pursuant to a prescription–eg, finished dose form and active ingredients subject to the provisos of the Federal Food, Drug,  care for one in five Americans. Dr. Hirsch explains that using child-resistant packaging for medicines is very important and equally important is keeping medicines, including over-the-counter products, locked up out of a child's sight and reach.

"Last year, more than one million children under the age of six were victims of poison exposures, and many times, the cause was someone else's medicine," said Blaine E. (Jess jesse, jess

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) Benson, Pharm.D., President, American Association of Poison Control Centers. "The good news is that most of these incidents are entirely preventable if adults take a few extra precautions precautions Infectious disease The constellation of activities intended to minimize exposure to an infectious agent; precautions imply that the isolation of an infected Pt is optional, but not mandatory.  when it comes to children and medications."

The radio public service campaign helps educate listeners about the importance of safe prescription and non-prescription drug use, particularly as it relates to children. Listeners are directed to call their local poison control center for more information.

Dr. Hirsch also advises parents to read the label and measure the dose carefully before giving children any medication - whether it's a prescription drug or over-the-counter product. "It's extremely important to read the label to determine the appropriate dose of the medication which will depend upon a child's age and weight," said Dr. Hirsch.

The American Association of Poison Control Centers (AAPCC) is a nationwide organization of poison centers and individuals interested in preventing poisonings. AAPCC's regional poison centers provide expert treatment advice for all types of poison emergencies, 24 hours a day, 365 days per year. Poison center emergency phones are answered by pharmacists This is a list of notable pharmacists.
  • Dora Akunyili, Director General of National Agency for Food and Drug Administration and Control of Nigeria
  • Charles Alderton (1857 - 1941), American inventor the soft drink Dr Pepper
  • George F.
, nurses and physicians with additional training and expertise in clinical toxicology toxicology, study of poisons, or toxins, from the standpoint of detection, isolation, identification, and determination of their effects on the human body. Toxicology may be considered the branch of pharmacology devoted to the study of the poisonous effects of drugs. .

Merck-Medco Managed Care, L.L.C., a subsidiary of Merck & Co., Inc., is the nation's leading provider of high-quality, affordable prescription drug care, serving benefit plans of employers, unions, commercial and government health plans that provide benefits to more than 51 million Americans, including more than 14 million retirees. Merck-Medco Rx Services, its mail service pharmacy subsidiary, serves patients through 13 state-of-the-art mail service facilities, and its PAID Prescriptions, L.L.C., subsidiary manages prescriptions dispensed at 55,000 community pharmacies nationwide.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Geographic Code:1USA
Date:Mar 16, 1999
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