Mercado Software Becomes an Omniture Accredited Application Partner and Announces the Immediate Availability of Metrics-Driven Merchandising(TM) with Automated Integration Via Omniture Genesis(TM).Mercado For the hispanic surname "Mercado", please see de Mercado. Mercado first originated in Spain. In English it means 'market'. Is the last name of the 'Great' Fifa Soccer player Eswold. Customers Can Now Eliminate Merchandising Guesswork by Leveraging Omniture Web Analytics into their Search and Merchandising Strategy PLEASANTON, Calif. -- Mercado today announced it has met the requirements to achieve Omniture Accredited accredited recognition by an appropriate authority that the performance of a particular institution has satisfied a prestated set of criteria. accredited herds cattle herds which have achieved a low level of reactors to, e.g. Application Partner status. As a result, Mercado's industry-leading search and merchandising solution is immediately available for automated integration via Omniture Genesis. Companies can now use a pre-configured wizard to automate integration between Mercado solutions and Omniture SiteCatalyst. The technology was introduced yesterday at Omniture's "Plug and Play" Online Marketing launch event in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden . When it comes to site search and merchandising, online retailers face a number of challenges, including: knowing which products to promote to their customers; choosing and deploying the most appropriate merchandising techniques; and being able to respond easily and quickly enough to changes in their business. Mercado's Metrics-Driven Merchandising removes the guesswork in e-commerce by incorporating Omniture Web analytics into site search and merchandising. E-commerce managers finally have the ability to monitor their site's marketing efficiency and have the site automatically adjust to ensure the highest possible levels of sales conversions and order size. Mercado enables them to quickly act on the insight Omniture provides and easily roll out new online merchandising strategies - and within minutes begin to measure their effectiveness. About Omniture Genesis The era of Web 2.0 has changed the rules of marketing; new ways of engaging customers and enriching their experience are now critical for business success. As a result, companies are realizing they must integrate their marketing environments much more quickly and easily in order to optimize ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). . Omniture Genesis will help marketers by automating the integration process. Omniture Genesis enables "Plug-and-Play" online marketing-an essential capability for powering the new world of Marketing 2.0. A catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C. of pre-built integrations are visually mapped by the marketer to create an integrated marketing ecosystem. Omniture Genesis includes a showcase of accredited marketing application providers which include leading companies in the following application categories: [TABLE OMITTED] "We have developed Metrics-Driven Merchandising in response to customers telling us they want to leverage analytics to make merchandising easier and more effective," stated Corey J. Leibow, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Mercado. "By deeply integrating the power of our search, navigation and merchandising technology with Omniture, Mercado is giving retailers a real merchandising boost. Omniture is already a great partner, and because so many of our joint customers realize the value of this kind of integration, this accreditation further demonstrates our commitment to deliver a joint solution that builds on our collective best-practices." "Omniture works with the leading brands in online retail, and we continually strive to provide them with the tools and expertise to help them achieve a higher level of return from their online investments," said John Mellor John Mellor may refer to
About Omniture Omniture, Inc., is a leading provider of online business optimization software Free and Open Source software
About Mercado Mercado is the leading e-commerce search & merchandising solution specialist for multi-channel retail and B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business organizations. By enabling a superior buying experience and equipping business managers with a powerful platform on which to execute merchandising strategies, online businesses can aggressively grow revenue and foster customer loyalty. Sears, Broadspan Commerce, Williams-Sonoma, JCPenney, Macy's, Target, Organize.com, MSN Shopping MSN Shopping is a member site of the MSN portal. MSN Shopping today is an online comparison shopping site. It aggregates millions of product offers from thousands of retailers. MSN Shopping allows users to search or browse for products. , Caterpillar caterpillar (kăt`əpĭl'ər, kăt`ər–), common name for the larva of a moth or butterfly. Caterpillars have distinct heads and are segmented and wormlike. and OfficeMax, are some of the companies benefiting from Mercado's solutions. For more information about Mercado Software, please visit www.mercado.com or call (888) 376-1400. |
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