Medio Systems Raises $30 Million in Series B Funding.Mobile Search and Advertising Leader to Accelerate Development and Global Growth with Support from Accel Partners SEATTLE -- Medio Systems, the leading provider of white-label mobile search and advertising solutions, announced today that it has received $30M in Series B funding from Accel Partners in Silicon Valley and London, and returning investors Mohr Davidow Ventures, Frazier Technology Ventures, and Trilogy A company founded in 1979 by Gene Amdahl to commercialize wafer scale integration and build supercomputers. It raised a quarter of a billion dollars, the largest startup funding in history, but could not create its 2.5" superchip. Equity Partners. Medio will use the funding to advance its lead in the mobile search space, develop new products, enhance its core advertising platform, expand sales and operations for both wireless operators and advertisers and grow its presence in the European, Latin American and Asia-Pacific geographies. "We have created a comprehensive and extensible architecture driven by Medio's analytics engine to deliver best-in-class mobile search solution and having been selected by some of the world's leading carriers is validation See validate. validation - The stage in the software life-cycle at the end of the development process where software is evaluated to ensure that it complies with the requirements. of this," said Brian Lent, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Medio Systems. "The investment from Accel Partners and our existing investors - MDV MDV mucosal disease virus. , Frazier Technology Ventures, and Trilogy - will allow us to accelerate the overall market adoption of Medio's search and advertising offerings." Medio Systems partners with mobile operators, handset The part of the telephone that contains the speaker and the microphone. On a desktop phone, the part you hold in your hand is the handset. On a cellphone, the entire phone is the handset. See multihandset cordless and headset. OEMs and MVNOs worldwide, providing search, mobile advertising and merchandising systems designed to give the mobile operator control over its content and advertising ecosystems. Medio's solution optimizes on-deck, off-deck, and web results to maximize data average revenue per user, while ensuring a quality user experience that drives subscriber loyalty. Medio Systems has experienced extraordinary traction Traction Definition Traction is the use of a pulling force to treat muscle and skeleton disorders. Purpose Traction is usually applied to the arms and legs, the neck, the backbone, or the pelvis. for its mobile search solution in the recent months. Verizon Wireless Cellco Partnership, doing business as Verizon Wireless, owns and operates the second largest wireless telecommunications network in the United States, based on total wireless customers. and Telus Mobility have commercially launched Medio's solution to provide best-in-class mobile search for their subscribers. "Accel Partners has known Brian and the team for a number of years and has been impressed im·press 1 tr.v. im·pressed, im·press·ing, im·press·es 1. To affect strongly, often favorably: with their unique expertise around analytics and user experience design," said Kevin Efrusy, a General Partner at Accel Partners in Silicon Valley. "Medio's competitive advantage is clear, as is the uplift they generate for their operator partners." "We're very excited about Medio taking its U.S.-proven business model to European mobile operators," said Kaj-Erik Relander, Accel London General Partner. "Accel Partners gives Medio full theater-wide backing and believes in the company's capability in capturing the European market." Medio's mobile search solutions combine the latest in personalization Custom tailoring information to the individual. On the Web, personalization means returning a page that has been customized for the user, taking into consideration that person's habits and preferences. , recommendation and advertising technologies with advanced data mining and analytic techniques to deliver highly relevant and personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. content and information to each mobile subscriber. This information is optimized for mobile handsets; searches result in relevant answers, not pages and pages of links. Medio's solutions make all content accessible through one search box. About Medio Systems Medio Systems, Inc. is the leading mobile search and advertising solution. The company combines patent-pending search, personalization, recommendation and advertising technologies to give mobile operators control over their search and advertising ecosystems. Medio's solutions are designed to deliver highly relevant and personalized information and content to the individual mobile phone subscriber. For more information, please visit: www.medio.com. About Accel Partners Since 1982, Accel Partners has been collaborating with entrepreneurs to turn early stage ideas into category-defining companies. With nearly $4 billion under management, Accel Partners operates globally through offices and affiliates in Palo Alto Palo Alto, city, California Palo Alto (păl`ō ăl`tō), city (1990 pop. 55,900), Santa Clara co., W Calif.; inc. 1894. Although primarily residential, Palo Alto has aerospace, electronics, and advanced research industries. , London, and China. Accel investments have included Vertitas Software, Facebook, RealNetworks, Macromedia, and UUNet. |
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