Medicinal Halloween.WHAT can a medical supply company do to boost sales in a flat industry? At Scrubs Unlimited in Westwood Village, owner Phillip Gabriel generates nearly a third of his annual revenue in October selling everything from surgical scrubs surgical scrubs Cotton or cotton/polyester wearing apparel consisting of a short-sleeved shirt and drawstring pants, is the universal uniform of those daring men and women of action, the surgeons, often faded Kelly green. Cf Whites. and stethoscopes to lab coats and nurse's uniforms for Halloween costumes. During October, Gabriel said he gets between 200 and 300 customers a day while the rest of the year he averages 30 or 40. "October is my Christmas," he said. "Call me in December and I'll cry on your shoulder, but this time of year is great for me." He started marketing his garb as costumes two years ago with a banner across his store proclaiming, "Everything you need to be a doctor or a nurse without the debt." Medical costumes have become so popular with UCLA UCLA University of California at Los Angeles UCLA University Center for Learning Assistance (Illinois State University) UCLA University of Carrollton, TX and Lower Addison, TX students that fraternities and sororities
The terms "fraternity" and "sorority" (from the Latin words frater and soror now hold doctor and nurse parties. This year, Gabriel added "dirty doctor" and "naughty nurse" costumes, which have been a hit with more than just the college crowd. "A lot of mild mannered man·nered adj. 1. Having manners of a specific kind: ill-mannered children. 2. a. Having or showing a certain manner: a mild-mannered supervisor. soccer morns are getting into these outfits," he said. "The nurse's dress is pretty tight and form fitting, but it all depends how naughty they really want to make it." And it doesn't matter if anything is left over after Halloween, because Gabriel can sell it during the rest of the year. "Except for nurse's hats," he said. "Nobody ever buys those things during the year." The real doctors and nurses that make up his clientele the rest of the year are apparently amused a·muse tr.v. a·mused, a·mus·ing, a·mus·es 1. To occupy in an agreeable, pleasing, or entertaining fashion. 2. by the trend, even its more risque ris·qué adj. Suggestive of or bordering on indelicacy or impropriety. [French, from past participle of risquer, to risk, from risque, risk; see risk.] Adj. variations. "In a way, it's kind of flattering," Gabriel said. |
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